November 14, 1918. 



The Florists' Review 



41 



THE HOUSE OF MERIT 

 FLORISTS' SUPPLIES 



JOS. a. NEIDINBER CO. 



1309-11 N. Second Street 

 PHILADELPHIA, PA. 



Meptlon Thf R>t1>w when ran writ* 



Everything in Greens 



STEIN'S FLORAL SUPPLY HOUSE 

 2223 N. Front St., Philadelphia, Pa. 



Mention The ReTlew when yon writ*. 



The Florists* Olul), 



Vice-President Edmund A. Harvey 

 occupied the chair at the November 

 meeting of the Florists' Club. There 

 was a fair attendance. The feature of 

 the evening was the address of Robert 

 Craig, called upon at a moment's no- 

 tice to fill the place of the essayist, who 

 was prevented from attending the meet- 

 ing. Mr. Craig delivered a brilliant ad- 

 dress on "Our Business." He sketched 

 the past history of floriculture, depicted 

 its present and predicted its future in 

 glowing terms that stimulated his hear- 

 ers to renewed efforts. 



Clarence U. Liggit exhibited for the 

 E. G. Hill Co., of Richmond, Ind., a 

 handsome vase of their beautiful new 

 rose, Premier, a cross of Ophelia and 

 Mrs. Charles Russell. Edward Schwartz, 

 of Robert Scott & Son, Sharon Hill, Pa., 

 exhibited a collection of rose seedlings 

 of promise, one a cross of Ophelia and 

 his Aaron Ward. It has been planted 

 in quantity. 



A Pea.ce Window. 



There were wild scenes of excitement 

 in this city November 7, when the re- 

 port that peace terms had been signed 

 by Germany and the allies was received. 

 Immediately Harry and Edward Ber- 

 ger, who trade as William Berger Sons, 

 retail florists, at 5522 Germantown ave- 

 nue, arranged a beautiful * * Peace ' ' win- 

 dow. The background was of broad 

 white chiffon, gracefully draped. In 

 front were American flags and red, 

 white and blue streamers, relieved by 



BEAUTIES 



Of unusually choice quality, deep rich color, good 

 foliage and good stems, plenty of the mediums as well 

 as the longs, at 



Per 100 Per 100 Per 100 



Special, $40.00 Extra, $25.00 Second, $12.50 

 Fancy, $30.00 First, $20.00 



Mid-season Mums m large supply 



Everything in Cut Flowers, Plants, Greens, 

 Ribbons and Supplies 



BUSINESS HOURS, 7 A. M. TO 5 P. M. 



S. S. Pennock Company 



1608-20 Ludlow St.. PHILADELPHIA, PA. 



NEW YORK BALTIMORE WASHINGTON 



117 West {BthlStrcet. Fnaklin Mi St. Paul Sts. 1218 H Street. N. W. 



^UAUl'f'* 



Mention The RcTlew when yon 



wKijer-^ 



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EDWARD REID 



OFFERS FOR 

 THANKSGIVING 



I THE CHOICEST 



I Roses, Orchids, Chrysanthemnms, Carnations 



I REMEMBER WHEN THEY ARE REIiyS THEY ARE RIGHT 



I 1619-21 Ranstead St., PHILADELPHIA, PA. 



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Mention The ReTiew when yon write. 



EXCEPTIONAL 

 QUALITY 



YELLOW AND WHITE MUMS 



We close dally at 5 p. m. 



PHILADELPHIA WHOLESALE FLORISTS' EXCHANGE 



1615 Ranstead Street, Philadelpbia, Pa. 



Mention The Review when you write. 



CARNATIONS - CHRYSANTHEMUMS - CALLAS - MIGNONETTE - SWEET PEAS 



WM. J. BAKEB, i2southmoia8traat Philadslphjai Pa. 



ferns. The effect was striking and 

 highly artistic in its conception and ex- 

 ecution. Harry Berger has often said 

 that ours will be a great business after 

 the war. This window was his firm's 

 way of imparting their confidence to the 

 public. 



Christmas Plants. 



With the possibilities of a shortage 

 in good Christmas blooming and bright- 

 colored foliage plants, it is interesting 

 to know what the wide-awakes are do- 

 ing to meet the emergency. So Eobert 

 A. Craig, who so ably manages the af- 

 fairs of the Robert Craig Co., was seen 

 and interviewed. 



"I am urging preparedness," Mr. 

 Craig said. "Some of our out-of-town 

 customers already have bought their 

 Christmas plants. They have asked us 

 to ship them early. They have arranged 



with their local florist, who has some 

 spare room, to care for these plants 

 until Christmas. This will insure their 

 having fine plants and having them 

 when they want them. I have men- 

 tioned this plan to several florists, who 

 thought so well of it that they are 

 adopting it." 



Various Notes. 



Alphonse Pericat, of Collingdale, is 

 cutting dainty sprays of the fragrant 

 Bouvardia Humboldtii. 



Henry C. Geiger is planning a trip to 

 Cauforma. 



Sydney H. Bayersdorfer has entered 

 the service of Uncle Sam. 



Henry C. Woltemate has abeautiful 

 lot of the Chadwicks and Maud Dean 

 that reflect credit on Charles McNamee. 

 A pleasing terra cotta mum is a feature. 



The entire city force of Henry A. 



/ 



