The Florists^ Review 



NOVEMBHE 21, 1918. 



You buy bread by the pound. 



You insist that your bread be fresh and pay three times as much 

 for fresh bread as for stale. 



The only difference between the fresh and stale is moisture. 



You buy Ruscus by the pound. 



You should insist that your ruscus be "fresh" like your bread — in both 

 cases freshness meaning moisture. 



To buy dry ruscus is like purchasing stale bread — in each the important 

 element "moisture** is missing. 



The value to you of any quantity of ruscus is not its weight, or even its 

 cost, but the profit it will bring you when made up and sold. 



Randall Ruscus 



is dyed a brilliant red from the finest white Italian raw stock, and is put 

 through a preserving process to retain its pliability, shape, texture and 

 foliage. 



It is shipped moist, so that it may reach you with its leaves and branches 

 in their natural state. 



This moisture is preserving solution, made of dyes twenty times as costly 

 by weight as the raw ruscus itself and of preserving chemicals fifty 

 times as expensive. 



Buy your Randall Ruscus now . 



Write for prices, stating the quantity you can USE. 



A. L. Randall Company, i8o n. Wabash Ave, Chicago 



Don't forgot to send for our PEACK and PROSPERITY circular and secure the special prices 

 whicli we have made for a limited lime, so as to make your Christmas business most profitable. 



MAIL THIS COUPON TODAY 



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A. L. RANDALL CO., 



180 N. Wabash Ave., 

 Chicago. 



Please send us your Christmas circular "PEACE and PROSPERITY." 



Name City 



Street . State 



