NoTunsB 21, 1918. 



The Florists' Review 



51 



florist* whoa* cards appear on fha paces carrying fhls taeadt ara praparad to fill orders 

 — — from other florists for local deUvenr on the nsual basis. 



BECKER'S 



for BOSTON 



IWIIUIIUHUMnifllllllllllllllllllllllllHIIIIIIUIHIItllllUIUIIIItnitlllUlllH 



Member F. T. D. 



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BECKER'S CONSERVATORIES 



KARL F. BECKER 



1720 Cambridge Street, Cambridge, Mass. 



Summht HARRY o. may, 



TIT T PROPRIETOR 



New Jersey The Rose Shop. 



OAK PARK, ILL. 



AVENUE FLOWER SHOP, 811 Lake St. 

 Also for River Forest, Austin, Maywood 



VINCENNES, IND. 



PAUL C. SCHULTZ 



Member Floristi' Telegraph Delivery. 



S. A. F. PUBUCITY CAMPAIGN. 



Some Advertising Results. 



With the war practically ended, and 

 a reduction in the demand upon the 

 purses of the public for war charities 

 in sight, the so-called patriotic econo- 

 mies, among them the general discon- 

 tinuance of the use of flowers, which 

 have for some time been in evidence 

 in a majority of the homes of the nation, 

 should gradually disappear. 



If, as all who have followed the work 

 of our publicity campaign and have 

 been impressed with the beneficial re- 

 sults obtained through it are glad to ad- 

 mit, the movement of flowers has been 

 greatly accelerated through the pub- 

 licity gained in times when opposition 

 to their use was everywhere painfully 

 apparent, what should we expect when 

 the people are free to enjoy the posses- 

 sion and use of flowers and plants with- 



F. T D 



1315 CHERRY ST. 



