.,-,.,. 



34 



The Florists^ Review 



Decbmbeb 12, 1918. 



fine flowers, Eoses seem fully as abun- 

 dant as in other years, practically all 

 the growers having continued last year 's 

 planting with a view to a Christmas 

 crop, just now beginning to come in. 

 Roses are fine and under any normal 

 demand would suffice. 



But the demand this year is so ex- 

 ceptional that there has been a run- 

 away market since Thanksgiving, the 

 buyers bidding against each other and 

 pushing prices up day by day. The 

 value of flowers in this market during 

 the last week has been greater than 

 at any recent Christmas, but the higher 

 prices seem only to stimulate the de- 

 mand; there is no sign of any recession, 

 although the more thoughtful of the 

 wholesalers fear there may be a reac- 

 tion which will destroy some part of 

 the recent profits. 



In a general way it may be said that 

 there are not flowers enough of any 

 kind. Because of the shortage in the 

 items principally sought, everything 

 else sells clean and shares in the big 

 prices. The principal feature of the 

 market is the unusual price for carna- 

 tions. All last week values rose stead- 

 ily, until at the end of the week carna- 

 tions such as ordinarily would be well 

 sold at 4 cents and 5 cents were bring- 

 ing 8 to 12 cents. In the early days of 

 this week prices have been even strong- 

 er, with wholesalers from other markets 

 standing ready to take any stock the 

 Chicago wholesalers did not require for 

 their regular customers. 



Eoses, too, have been selling at un- 

 precedented prices. "While the long, 

 fancy stock is bringing high figures, the 

 greatest advance is in the short and 

 medium grades; these have been selling 

 higher than at any recent Christmas. 



All other flowers have shared in the 

 demand. The market has been bare al- 

 most continuously, in spite of receipts 

 that would be considered large in any 

 less active market. 



The orders coming to the market in- 

 dicate that the condition is more or less 

 general from Pittsburgh west; demand 

 exceeds supply practically everywhere 

 within the Chicago shipping radius. 

 The shipping business is heavier than 

 ever has been known at this time of year 

 and thus far there is no sign of its be- 

 ing checked by the high prices; the out- 

 of-town buyers seem willing to pay any- 

 thing that is asked and they are mak- 

 ing it difficult for the city retailers to 

 obtain anything with which to do busi- 

 ness. 



There seems to be no possibility of 

 anything except a short supply for 

 Christmas. It may be that the demand 

 will prove to be reduced by the higher 

 prices, but the general opinion is that 

 there are stores which can sell all the 

 flowers available at the present rates 

 or even better. There scarcely can be 

 an accumulation of stock in anticipa- 

 tion of the holiday; any grower who 

 held stock back from a market like the 

 present one should be examined for his 

 sanity. 



Club Meeting. 



One of the features of the highly suc- 

 cessful meeting of the Florists' Club 

 December 5 was an extemporaneous ad- 

 dress on "Business Systems and Cost 

 Accounting," by Hodgson Jolly, an ex- 

 pert along this line. Mr. Jolly illus- 

 trated his talk with large charts spe- 

 cially drafted for the florists' business. 



Quality 



Speaks 



Louder 



Than 



Prices 



FOR 



Christmas 



WE OFFER 



Prices 



as 



Low 



as 



Others 



CHOICE ROSES 



BEST QUALITY TO BE HAD 



Columbia, Russell, Milady, Ophelia, Sun- 

 burst, Montrose, Double White and 

 Pink Killarney, Hearst, Ward, Nesbit, 

 Brunner, Richmond and Stanley 



NONE BETTER ON THE CHICAGO MARKET 



All Colors 



CARNATIONS Good Quality 

 Choice Stock of 



Valley, Easter Lilies, Calendulas, 



Violets, Calla Lilies, Poinsettias, 



Mignonette, Stevia 



and all other Seasonable Stock. 

 Don't forget ug on Greens 



-AS WE HAVE- 



Mexican Ivy, Asparagus, Sprengeri, Ferns, Adiantum, etc. 

 II you want good stock and good treatment, buy of 



Chicago's most up-to-date and best located 

 Wholesale Cut Flower House 



We are in constant touch with market conditions 



and when a decline takes place you can rely upon 



orders sent us receiving such benefits. 



1^^ You can increase your profits and business by sending all 

 orders direct to 



J.A.BUDL0N6 



184 North Wabash Avenue, CHICAGO 

 ROSES, VALLEY and WHOLESALE 

 A Specialty GROWER Of 



li 



CUT FLOWERS 



11 



SHIPPING ORDERS GIVEN CAREFUL ATTENTION' 



We are open antU 8 p. m. on Saturday, but dosed an day Saoday 



