68 



The Florists^ Review 



Decbmber 12, 1918. 



ent that the seed shipped shall be 

 sold at this price or any other price. 

 Bespondent has no control over the 

 prices which the retail merchants obtain 

 for the seed, and the latter are at lib- 

 erty to accept any price which they 

 please, or to use the seed themselves, or 

 to give it away. The retail merchants 

 make their price at which they sell the 

 seeds and deal with such customers as 

 they please. They render no account to 

 respondent of any sales made by them. 



' ' At the close of each season, respond- 

 ent 's travelers again call upon the re- 

 tail merchants and adjust their several 

 accounts with respondent, taking back 

 the unsold seeds and causing them to 

 be shipped to respondent at Detroit, al- 

 lowing credit for the unsold at invoice 

 price and collecting cash for the bal- 

 ance at invoice price less the commis- 

 sion provided for in the original con- 

 tract. ' ' 



Sales Manager Had Different Idea. 



Then the answer continues: 



"Eespondent states that its officers 

 and directors know of no instance in 

 which -any person in its employ has 

 ' asked any of its 175,000 customers to 

 maintain prices and believe that there 

 are no such instances except the follow- 

 ing case: On or about December 24, 

 1917, one of respondent's sales man- 

 agers wrote a letter to Thomas Eoulston, 

 of Brooklyn." . 



This letter acknowledged receipt ot 

 an order of September 12, and stated 

 that an order was entered for forty 

 stores and it was expected to ship the 

 goods early and to get them through 

 in due season, and the letter then con- 

 tinued: 



One of our travelers reported that some of your 

 stores were selling our goods last season at less 

 than the market prices. We trust that this 

 report was incorrect, as, owing to the high cost 

 of producing our standard goods they are worth 

 all and In many Instances really more than we 

 ask for them. ,, ., _,^j_ 



If any of your store managers so))! the goods 

 last season at less than prices established by us. 

 we would be pleased to receive your assurance 

 that our prices will be maintained this coming 



The goods are sold on a commission basis and 

 If our prices are cut we are simply competing 



^ K*indl'y**let'''us hear from you oh the subject 

 and oblige. 



Shortly after this the sales manager 

 directed a traveler to call on Boulston 

 with reference to the question of main- 

 taining prices. The answer sets forth 

 that the traveler got in touch with 

 Eoulston on the telephone and Eoulston 

 told him that there were other brands 

 of seeds just as good and declined to 

 see the traveler, and it continues: 



"A report was made to the sales 

 manager and the latter concluded that 

 Eoulston would be an undesirable cus- 

 tomer because of his attitude towards 

 respondent's traveler and his utter in- 

 difference toward respondent's seed as 

 distinguished from many of the compe- 

 tition brands. 



"Therefore and irrespective of any 

 other matters which had ever arisen be- 

 tween them, said sales manager did not 

 permit shipment of the seeds ordered by 

 Eoulston, although he had previously 

 advised that his order had been entered. 



Contrary to Policy of House. 



"The whole Eoulston incident took 

 place without the knowledge of respon- 

 dent's officers or directors until called 

 to their attention by a representative of 

 the Federal Trade Commission. 



"Had they known, the letter would 

 not have been sent out and neither 

 would the traveler have been permitted 



MICHELL'S c'ifo^ FLOWER SEED 



VERBENAS Tr. Pkt. Oz. 



Mammoth Fancy Blue $0.30 $1.25 



Mammoth Fancy Pink 30 1.25 



Mammoth Fancy Scarlet 30 1.25 



Mammoth Fancy Striped 30 1.25 



Mammoth Fancy White 30 1.25 



Mammoth Fancy Mixed 30 1.00 



THUNBERGIA 

 Mixed 



VINCA 

 I 



.15 .60 



ASPARAGUS PLUMOSUS NANUS 

 Northern Greenhouse-grown Seed 



1000 seeds $ 3.00 | 10,000 seeds. .. .$25.00 



5000 seeds 13.75 | 25,000 seeds.... 56.25 



ASPARAGUS SPRENGERI 



1000 seeds $0,75 1 10,000 seeds.... $ 5.50 



5000 seeds 3.00 | 25,000 seeds.... 12.50 



Special prices on larger quantities. 



Also all other Seasonable Seeds 

 and supplies for the Florist. Send 

 for Wholesale Catalogue. 



HENRY F. MICHELL CO.. i» Market StrMt, PHILADELPHIA 



Mention The BeTlew when yog write. 



LrLY of the VALLEY 

 for CHRISTMAS 



Original Cases containing 1750 Pips, per 1000 



$22.50 



Small quantities, $2.50 per 100 

 FOTTLER, FISKE, RAWSON CO. 



THK SKKD STORE 12 and 13 Fan«ull Nail Squara, BOtTONp MASS. 



TIE UHBERLni SEED CO. 



SMd Grawrwrs oAR JUvEi uALi 



Growers of 



ONION, LBTTUCB. RADISH.Btc. 



CktrreapoBdeiicfl Solicited 

 Mention The ReTlew when yon write. 



J. BOLGIANO & SON 



Canful Seed Growers and Seed Distributon 

 for one hundred years. 



Writ* for oar 1918 Special Cataloano 

 to Market Gardencra and Florlata. 



Pritt ind Light Stt., BALTIIiOBE, MP. 



MMManMnMaaHnaMH 



seeDS 



30-32 Barclay St, New York City 



SuniioMiuuHiaiNiwiwiaiiinNiaKiiiiiaiinMn 



Mention The Beyiew when yon write, 



to interfere with Eoulston in regard to 

 the maintenance of prices. 



"Both sales manager and said trav- 

 eler have been expressly instructed not 

 to request respondent's customers to 



Seed Packets 



FLOWER SEBD SIZBS TO CATALOQUB 

 ENVELOPES-RETURN ENVELOPES 



Brown Big Filling HicUne Co. 



FITCHBURQ. MASS., U. S. A. 



Henry Fish Seed Co. 



BEAN GROWERS 



For tke Wholesale Seed Trade. 

 CARPINTERIA, CALIFORNIA 



Mention The BeTlew when yoo writa. 



Waldo Rohnert 



GILSOY, CAL. 

 Wholesale Seed Grower 



Specialties: Beet, Carrot, Endive, Lettuce, 



Onion and Radish. 



Correspondence solicited. 



Mention The BeTlew when you write. 



BURNETT BROS. 



SEEDS s BULBS t PLANTS 



B8 duunlMra flttMC NEW YORtt Cm 



Mention The BeTlew when yon wilte. 



