DiCBMBEB 19, 1918. 



The Florists' Review 



81 



GOLDEN YELLOW 



CALLA ELLIOTTIANA 



(not lemon yellow) 

 1 to l>9m..t9.00 per 100; l>9-iD. up. $11.00; l*4-in. 

 up. S1S.0O; 2-ln. up. $15.00; 2^-ia. up, $18.U): 2>a-ln. 

 up, $20.00; 234-ln. up, $23.00; 8-ln. up, $25.00. 



CALLA AETHIOPICA 



White. Dormant bulbs. 

 3 to 4-ia. dr., $4.B0 per 100; 4 to 5-ln., $6.00. 



GLADIOLUS BULBS 



Send for full Hat. 

 Panama, $3.00,$2.25. $1.60; America. $2 00. $1.60. $1.00; 

 BrenclileyenBls. $2.00, $1.60, $1.00; Lehman and 

 Alice Carey together, $3.60. $2.76, $1.76; Pendleton, 

 $5.00. $4.00, $3.00; Chicago White. $3.00, $2.50, $1.70; 

 ai. of Holland. $4.00, $3.00, $2.00; Mixed, 20 htgheat 

 priced sorts, $2.60, $2.00, $1.60; Mixed, all sorts. $2.00, 

 $1.60, $1.00. 



BROWN BILB RARCN, "'SSStf^ 



Mention The RcTlew when yon write. 



J. Austin Shaw, long connected with 

 The Eeview as its New York correspond- 

 ent, is living in Hollywood, where he 

 probably will stay for the winter. Mr. 

 Shaw has been suffering from a lame 

 knee and it is hoped that a winter in 

 sunny California will set him up. He 

 already is boosting for California with 

 the energy of a native son or a real 

 estate agent, 



S. Murata & Co. report a record-break- 

 ing business, but, owing to scarcity of 

 stock, not all the orders sent in could be 

 filled. Orchids have been in big de- 

 mand. 



Purdie & Co. have a window display 

 which continues to attract crowds of pe- 

 destrians and is a great credit both to 

 Mr. Purdie and Mr. Schneider. In fact, 

 these young men have made a most 

 promising start in the year they have 

 been in business and everyone wishes 

 them a continuance of their success. 



Nurserymen report an awakening in 

 business and the prospects are bright. 



H. E, Richards. 



SAN FEANCISOO 



The Market. 



More demand than flowers is the situ- 

 ation here, which is a peculiar condition 

 for this market at this time of the 

 year, or, for that matter, for any time 

 of the year. It is not simply a question 

 of flowers being scarce, nor, on the 

 other hand, of the demand being unusu- 

 ally heavy, but a combination of the 

 two. Everything cleans up, regardless 

 of price or quality, and the growers 

 and wholesalers report orders galore 

 that they cannot fill. Not only do they 

 hate to lose the business; what seems 

 to concern them more is having to dis- 

 appoint their customers. The size and 

 number of the' telegraphic orders arriv- 

 ing daily indicate critical stock condi- 

 tions and a big demand in other places 

 also. Never before have the shipping 

 orders called for such large quantities 

 of flowers. For instance, customers who 

 in former years ordered violets in ten 

 and fifteen dozen lots now call for fifty 

 and 100 dozen lots. Others do not specify 

 any particular kind of flowers, orders 

 reading as follows: "Ship $50 good 

 flowers daily." As is bound to be the 

 case under the circumstances, flowers, 

 whether good, bad or indifferent, find 

 buyers at stiff prices. The cold weather 

 has a tendency to accentuate the short- 

 age of flowers, although the weather 

 man is not held entirely responsible for 

 the present short supply. On account 

 of the fuel restrictions, the labor short- 

 age and other war conditions, the grow- 

 ers did not plant so heavily this year 



S. MURATA & CO. 



Oldest and Most Experienced Shippers in Southern California 



380-386 So. Los Angeles St., LOS ANGELES, CAL. 



WE NEVER MISS 



Mention The IteTlew when you write. 



CALIFORNIA VIOLETS 



Good Stock in Quantity 



ENOMOTO & CO., Inc. 



Wholesale Growers and Shippers 

 35 Saint Anne St. SAN FRANCISCO, CAL. 



Mention The BeTlew when roa write. 



PLUMOSUS AND SPRENGERI SEED 



For delivery in Febraary and March, 1919, I will have between seven and ten million seeds of Asparagus 

 PlumosoB and Asparagrus Sprengreri 

 maki 

 her wi 

 at Montebelio, where frost is unknown, 



HARRY BAILEY, Nuneryman, R. F. D. No. 6. Box 354, Los Angeles, Cal. 



1 



I am now makinn contracts for this seed and solicit correEpondence from intendingr purchasers. 



The weather will not affect this seed in any way, as it is already set and growinK under lath in my nursery 



Mention The Bevlew when you write. 



BULBS 



FLORISTS' SUPPLIES 



C. KOOYMAN CO., Inc. 



431 Bush Street. SAN FRANCISCO, CAL. 



Mention The Beriew when yoo write. 



RUDOLPH FISCHER 



fretsia SpcdaOsI SAN GABRIEL, CAl. 



Mention The Hevlew when yon write. 



as usual and, furthermore, the heavy 

 demand during the influenza epidemic 

 caused exceptionally heavy cuttings for 

 October and November. The outlook 

 for Christmas stock is not altogether 

 pleasing. It seems a foregone conclu- 

 sion that cut flowers will be in light sup- 

 ply, compared with the demand, and it 

 is generally conceded that the supply of 

 flowering plants is not large. However, 

 the trade is inclined to make the best of 

 the situation, being confident that there 

 will be enough stock to bring the total 

 volume of business up to a high figure, 

 considering the high prices which are 

 bound to prevail. 



Roses are the mainstay of the mar- 

 ket, being the most plentiful item of 

 stock. They are not sufficiently plenti- 

 ful, however, to make up for the short 

 supply of other seasonable flowers. The 

 average quality leaves nothing to be de- 



OWN ROOT 



FIELD GROWN 



Howard Rose Co. 



Hemet, s California 



Mention The Reriew when yon write. 



jftrHEXICAN 



MEXICAN IVY 



# 



New Crop Now 

 Ready 



EXICAN rl HUMBOLDT _ 

 n^Y EVERGREEN, CO. 



Oyerville. iMbalit Ci.. Cal. 



SANTA CRUZ, CAL. 



Los ROBLES 



Freesias — Callas 



.Mention The Review when yon write. 



FREESIA PURITY 



AND OTHER BULBS 



Write for prices 



C Eadei Lilley, Bift Gnwer, SuU Cru, Cafif. 



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