84 



The Florists^ Review 



Dbcbubdb 19, 1918. 



NURSERY STOCK for Florists' Trade 



Fruit Trees, Ornamental Trees, Shrubs, Smal Fruits, Roses, Cleniatis, Phlox, Peonies, Herbaceous Perennials 



Write for our wholMato trad« list. 



7«Y».. W. & T. SMITH COMPANY 



GENEVA. N. Y. 



1000 ACRES 



Mention The ReTlew whan yon writ<. 



NURSERY NEWS. 



AlCZBIOAN ASSOCIATION OF VtJSSSBTlOEN. 



PraaMent, J. B. Hayhew. Waxabacbia, Tex.; 

 Tica-preaident, J. Edward Moon, MorrlaTllla, Pa.; 

 aacratary, Obarlea Siaamore, Louiaiana, Mo. ; conn- 

 aal, Onrtla Nya Smith, 19 Congreaa St., Beaton, 

 ICaaa.; treaaurer, J. W. Hill, Dea Molnea, la. 



Heavy spring importations of Holland 

 nursery stock are assured. 



The nursery trade is of mixed mind in 

 the matter of the exclusion of foreign 

 plants, but it seems probable that only 

 a small number of concerns can profit by 

 it in the near future. 



The Greening Nursery Co., of Monroe, 

 Mich., represented by Charles E. Green- 

 ing, is developing the park system of 

 Toledo, O., with gratifying success. The 

 undertaking was diflScult on account of 

 the clay soil, but the Greening system 

 of soil treatment has brought speedy and 

 pleasing results. 



"ONE GRAND RUSH" IN SOUTH. 



The Texas Nursery Co., Sherman, Tex., 

 had the largest fall business in its his- 

 tory, the company reports. "In the 

 grand rush of shipping the largest fall 

 business we ever have had, we have dis- 

 posed of practically all, our fruit stock, 

 except that needed for spring orders," 

 writes the secretary of the company. 

 "We also have had some demand for 

 items we cannot supply, such as Elberta 

 peach and Compass cherry. The supply 

 of ornamental and shade trees is good 

 and while the demand is greater than in 

 a number of years, there still are more 

 than enough to go around. Evergreens 

 are in stronger demand, with a limited 

 supply.". 



BfUST CHANGE THEIR METHODS. 



W. W. Hoopes on Nursery Problems. 



"Our retail business this fall is just 

 the same as it was a year ago, but on ac- 

 count of a rise in prices, we did not have 

 to handle nearly so much stock for the 

 same amount of money," reports Wilmer 

 W. Hoopes, treasurer of the Hoopes, 

 Bros. & Thomas Co., West Chester, Pa. 



"We usually have from 140 to 150 

 men working in our shipping season in 

 the fall. This year the largest number 

 we could get was eighty. We had to 

 pay these eighty nearly the same amount 

 that we paid the 140 a year ago. These 

 eighty men, however, handled our busi- 

 ness in just as good time as in 1917, on 

 account of the smaller amount of stock 

 which was necessary to fill the fall or- 

 ders. 



' ' Our wholesale business this fall was 

 about seventy-five per cent better than 

 last fall. We do not go after trade or- 

 ders in the fall, as we have so much re- 

 tail business that it is all we can do to 



it 



To the Middle of January" 



Our home office in Boskoop tells us that we must be careful 

 about accepting orders after that time. We had a big stock at 

 the begiaumg of the season and still have a reasonable supply of 



Rhododendrons, Buxus, Retinisporas, Juniperus, Thuya, 

 Spruces, Japanese Naples, Clematis, Dutchman's Pipe, 



and other HoOand Specialties 



American nurserymen are planning for a big trade in ornamentals. 

 This demand, with the announced import restrictions, is likely to create 

 a shortage in many lines. We suggest that you take time by the 

 forelock and send us your want list for quotation. Our wholesale cata- 

 logue is ready and will be mailed on request. 



F. J. GROOTENDORST & SONS 



10 Broadway 



(OF BOSKOOP. HOLLAND) 

 Room 1101 



NEW YORK CITY 



Mention The Bevlew when you write. 



PRIVET 



Over 200,000 strictly hardy Amoor River Privet North 

 our specialty. Write for special prices on 18 to 24-inch, 

 or 2 to 3- foot in 6,000, 10,000 or car lots. Strong, heavily 

 branched, the bushy kind. This strain has been grown in our nurseries in central Illinois 

 for eighteen years and has not winter killed. Also have a very choice list of the lead- 

 ing varieties of fancy ornamental shrubs. Write for list. 



LA SALLE COUNTY NURSERY 



Geo. Winter, Prop. 



La Salle, III. 



Mention The Review when you write. 



SEEDS AND SEEDLINGS 



Of Forest and Ornamental Trees. Buy now and 



store for early spring planting. 

 Write ns for prices and Mention The Review 



American Forestry Co., Pembine, Wis. 



Mention The Bevlew when yon wrtf. 



get these orders off in time, and then 

 get our stock into the cellars for spring 

 orders. 



Where Nurserymen Are Short-Sighted. 



"The greatest trouble with the nurs- 

 ery business as we see it is that nursery- 

 men have not advanced their prices in 

 proportion to the rise in other com- 

 modities. This evidently comes from the 

 old idea of nurserymen that price is the 

 main argument by which to secure an 

 order. T)iey do not seem to think that 

 quality counts for anything. The first 

 thing they say to a customer when he 

 asks the price is how cheap their goods 

 are, and this has gotten so fixed in the 

 purchaser 's mind that he judges nursery 

 stock by the price and not by the stand- 

 ard that all other goods are sold by. 

 "Where lumber for boxing has increased 

 three times, fruit tree seedlings, in some 



Headquarters for 



CALIFORNIA PRIVET AND 

 BERBERIS THUNBERGII 



Nearly two million plants of highest grades 



We are now iKiokIng orders for 



Fall delivery. 



J. T. LOVETT, Inc. ' Uttle Silver, N. J. 



instances, four times, wages once and a 

 half, manure and all other commodities 

 two to three times, it seems foolish to 

 talk about a raise in prices of our goods 

 that has only, in many cases, been 

 from ten to fifteen per cent; and yet a 

 nurseryman thinks, if he has done this, 

 he has raised his prices tremendously. 

 They all think of the old times and how 

 much more they are making at the new 

 prices, without thinking of the increased 

 costs. f 



Losses Are Not Considered. 



"The nursery business does not pay 

 the amount of profit it should, taMng 

 into consideration the length of time it 

 requires before the stock is ready for 

 the market, during which time it is sub- 

 ject to droughts and freezing, and nu- 



