30 



The Florists^ Review 



January 2, 1919. 



New Bronze Galax 



$12.00 per case 



Leucothoe Sprays 



Extra Long 

 $7.50 per 1000 



Dagger Ferns 



$3 .CO per 1000 



Mexican Ivy 



$1.00 per 100 

 7.50 per 1000 



Wild Smilax 



$6.00 per case 



Adiantum 



$1.50 per 100 



THE LEO NIESSEN CO. 



WHOLISALE FLORISTS 



12th and Race Sts., riDLADELniU, th. 



BALTIMORE, MD. WASHINGTON, D. C. 



Let us supply you with 



BEAUTIES 



during January. We will have a large supply every 

 day. We expect a big demand, and it would be 

 advisable to place a regular order to take care of 

 your needs. 



Carnations 



We expect a large supply of Carnations during 

 January, almost equal to that of last year. If you 

 cannot get them elsewhere try us. 



White Lilac 



$2.00 per bunch 



Pussy Willow 



35c, 50c, 75c per doz. 



Snapdragons 



$2.00-$2.50 per doz. 

 Mostly Pink 



Calendulas 



$5.00 per ICO 



Daisies 



White and Yellow 

 $3.00 per 100 



Violets 



Large Single and 

 Light Double 



Mention The Reylew when yoa write. 



at 2 p. m. Secretary Windier has sent 

 out notices of the meeting and the of- 

 ficers expect a large attendance. 



Notice of the death of Emmett Mc- 

 Donald will be found in the obituary 

 column of this issus. J. J. B. 



PHILADELPHIA. 



The Market. 



It was a great Christmas. It was a 

 green Christmas. It was a Christmas 

 of high prices. Those who had stock 

 did well, extremely well, but there were 

 many who had little stock. The strong 

 points in the market were the fine, mild 

 weather, barring only Tuesday, Decem- 

 ber 24, which hurt the cemetery de- 

 mand; the excellent transportation 

 and the tremendous demand. The weak 

 points were the scarcity of stock and 

 the high prices. There was competi- 

 tion between flowering plants and cut 

 flowers. Both were all sold; many more 

 of both could have been used. 



The volume of business undoubtedly 

 was larger than that of last year, but 

 hardly so large as that of two years 

 ago. Prices were much higher and the 

 quantity of stock was decidedly smaller. 

 Had the stock been available, a now 

 record would have been made. Never 

 before has so much business been de- 

 clined for lack of material. Prices ad- 

 vanced more on the ordinary than on 

 the fancy grades of stock. These prices 

 were paid by the flower-loving public 

 much more cheerfully in most cases 

 than could have been expected. The 

 general opinion is that scarcity and high 

 prices made the work lighter than usual 

 and its value proportionately greater. 

 In other words, the cut flower business 

 began in earnest the morning of Decem- 

 ber 22 and lasted until noon of December 

 25. During that time there was never 

 a moment when the market was in dan- 

 ger of breaking; it was stronger at the 

 close than at the opening. White car- 

 nations were the only flowers that were 



BERGER BROS 



WHdLESALE FLORISTS 



EASTER LILIES 



CARNATIONS, STEVIA, VIOLETS, GREENS 



ORDER EARLY. PLEASE 



1225 Race St. PHILADELPHIA 



Mention The BOTlew when yon write. 



e\ cr in danger. They weakened a little 

 for a short time only. 



Roses are estimated to have totaled 

 over one-half the amount of business 

 transacted in cut flowers, carnations 

 one-quarter. The feature of the rose 

 market was tiie high prices of the short- 

 stemmed grades. All grades brought 

 more than last year, but the shorts 

 brought more than double 1917 prices. 

 There were not nearlT so many red 

 roses as last year, neither Hadley nor 

 Richmond being in strong supply. Yel- 

 low roses also were scarce. While there 

 were a ' good many more pink roses, 

 there were not nearly enough, particu- 

 larly of the lower grades. The ruling 

 I)iice on long Beauties was $1 each and 

 on Russell 50 to 60 cents, but a number 

 brought more on special orders. Carna- 

 tions were a shade easier than was ex- 

 pected, due chiefly to a good supply of 

 white. This was shown in slightly low- 

 er prices. Violets were scarce and 

 higher even than listed prices. Sweet 

 peas were abundant; some of them were 

 extremely fine. The good supply of or- 

 chids went well. Cut poinsettias and 

 stevia were freely used. 



Since Christmas. 

 The market continues strong on a 



Lilac, Peas, Pansies 



and all Novelties 

 Philadelphia Cut Flower Co. 



1517 Saiuoin Street, Philadelphia 

 W* dose at 5 pw m. 



Mention The RcTlew when yoa write. 



slightly lower priced level. Receipts of 

 flowers are light; the demand is suffi- 

 cient to take quickly all that is offered. 

 Notable features are the bud-dropping 

 in sweet peas, wliich has marred a prom- 

 ising crop at the last moment, and the 

 absence of double violets. Poinsettias 

 and cypripediums are over. 



At the London. 



The London Flower Shop has had the 

 best Christmas in its history. The seven 

 days from December 18 to December 25 

 made a new record of sales. So encour- 

 aging were the results obtained that the 

 London is planning an extension. Dis- 

 cussing Christmas business, W, B. Tabor 

 said the system in use had been so care- 

 fully worked out by his firm that only 

 one package had been lost in a total of 

 4,000 deliveries. Mr. Tabor spoke of 

 the benefit derived from a line on each 



