8 



The Florists' Review 



Januabt 9, 1919. 



IRICE/ 

 CQi 



ALL HAIL TO 1919 ! 



AND NOW FOR THE BIGGEST 

 BUSINESS EVER! READY? 



''Keystone Quality" Wax Wreaths and Designs 



Are indispensables for Funeral Work. Thousands of Florists 

 who never used them till recently, have found out what 

 BUSINESS-GETTERS and PROFIT-MAKERS they are, 

 particularly now when fresh flowers are so- scarce. 



They're always ready for delivery — a big asset 



Also Plain and Trimmed Magnolia Wreaths, Fancy Cemetery Wreaths 

 — RICE QUALITY — THE BEST 



Write for ParUcuUrs 



. RICE CO., 



FLORISTS' SUPPLIES THAT EXCEL 



\RICEi 

 \CX).i 



1220-22-24 Spring Garden Street, 



PHILADELPHIA, PA. 



mcEi 



Less Flowers and More Ribbon 



^«!55art5^; 



In these days of high priced flowers, it is real economy to use ribbon lavishly. Many designs 

 with a few flowers tastefully arranged with a large bow of inexpensive ribbon will give greater 

 satisfaction than when many expensive flowers are used in the design. 

 Progressive Florists realize that in these days of heavy retail overhead something mast be done to 

 counterbalance the high cost of flowers. 



A large, attractive ribbon bow can be made up by you in a medium grade of ribboni 



at a cost not exceeding 75 cents. ;SWidth of the ribbon, 5 inches. Higher grade ribbon 



in proportion. ! 



¥•■ florists wiM still believe in ecoaoniziag on ribbon, take notice. AT YOUR SERVICE. ^ 



WERTHEIMER BROTHERS 



THE NATIONAL FLORAL RIBBON HOUSE 

 ^>' •'- Owners and Operators of WBRBRO RIBBON MFG. CO.. Patcrson, N J. 



Office and Salesrooms, 19-25 East 24th Street. NEW YORK 



FIFTH EDITION— NOW ON THE PRESS-READY SOON 



The Album of DESIGNS Post Paid, $1 



THE BEST OF THE OLD ONES— MANY THAT ARE NEW 



Get your order in now 



The Florists' Review, 508 South Dearborn Street, Chicago, 111. 



