.36 



The Florists^ Review 



January 16, 1919. 



club in order that he might better ap- 

 preciate the responsibilities of the office 

 during his administration. There were 

 highly interesting addresses forthcoming 

 from the twenty persons present and the 

 evening was much enjoyed. Mr. Kessler 

 presented each guest with a handsome 

 matfiii case of solid silver as a memento 

 of the occasion. 



At the publicity rally of the Flo- 

 rists' Club of Philadelphia January 7, 

 Robert Craig, in speaking of the value 

 of a slogan, recounted that years ago 

 the late Peter Henderson sought the aid 

 of a local druggist for a preparation 

 designed to kill rats and secured an ef- 

 fective one. So good was it that he 

 advised that the druggist put it on the 

 market. Mr. Henderson, on request, 

 supplied the name, or slogan, for it, 

 ' ' Eough on Rats, ' ' a slogan which made 

 the druggist more than a millionaire. 



James McCollom, for the last sixteen 

 years superintendent of parks at Pater- 

 son, N. J., and well known to the trade 

 in this city, died January 2. 



Geo. W. O 'Berry, who formerly con- 

 ducted a seed business on Broadway, 

 Brooklyn, died January 4, at his home 

 in Brooklyn. 



Recent visitors: Mark Mills and W. 

 K. Harris, Philadelphia; J. D. Eisele and 

 George A. Strohlein, Riverton, N. J.; 

 John N. Champion, New Haven, Conn. 



J. H. P. 



Jasper R. Lewis, of the staff of Ralph 

 M. Ward & Co., has been confined to his 

 home at 736 Riverside drive by an attack 

 of tonsillitis, but was able to get about 

 again at the end of last week. 



Manager Koehler, of the New York 

 branch of H. Bayersdorfer & Co., says 

 there is an active demand for metal 

 wreaths. 



Arthur T. Boddington notes that the 

 many friends of Mr. and Mrs. Thomas 

 Page, of Great Barrington, Mass., will 

 be shocked to learn of the sudden death 

 of Mrs. Page, January 4, 1919, follow- 

 ing an operation at the House of Mercy 

 hospital, Pittsfield, Mass. Mrs. Page is 

 survived by her husband and three 

 young children. She was a charming 

 and accomplished Edinburgh woman 

 and will be gratefully remembered for 

 her hospitality and kindness to visiting 

 horticulturists at Brookside. She had 

 been active in Red Cross and other 

 women's war work since 1914. 



ROCHESTER, N. Y. 



The Market. 



Business during the whole of the last 

 week has been quiet. Even the heavy 

 demand for funeral work has been re- 

 duced. Cold weather, accompanied by 

 light snow flurries, has prevailed so far 

 this season, little is being done in social 

 affairs and the . demand for cut flowers 

 for this purpose is small. The majority 

 of people do not seem to be spending 

 money for cut flowers now, with the ex- 

 ception of funeral work, which has been 

 heavy of late. 



The supply of cut flowers at this time 

 is light, but is equal to the demand. 

 Roses are the chief item of stock. They 

 are of fine quality and have excellent 

 foliage. The lighter colors sell in pref- 

 erence to others and include Killarney 

 and White Killarney, Ophelia and Sep- 

 tember Morn. Shawyer and Prima 

 Donna are of splendid quality, but do 

 not sell so readily. The prices, though 



Per 100 



8-12 inch $2.75 



12-16 inch 3.50 



16-20 inch 4.00 



20-24 inch 5.00 



24-28 inch 6.00 



Per 100 



28-32 inch $ 7.00 



32-36 inch 8.25 



36-40 inch 10.00 



40-44 inch 11.50 



44-48 inch 13.00 



Per 100 



18x5x3 $2.60 



21x5x3J^ 3.25 



24x5x3^ 3.70 



28x5x31^ 4.70 



21x8x5 4.70 



30x5x3^ 4.80 



24x8x5 5.25 



28x8x5 5.90 



30x8x5 7.25 



36x8x5 i 8.90 



30x12x6 ' 10.50 



36x12x6 11.85 



36x14x6 12.75 



Printing free on orders for 300 or 

 100; gold ink, $3.00. 



These boxes are the results of long experience 

 both of the quality and the price? 



Wreath Boxes 



Per 100 



16x16x5 $ 7.50 



16x16x7 8.60 



18x18x6 9.00 



18x18x8 11.00 



20x20x6 11.50 



20x20x9 13.00 



22x22x6 13.00 



22x22x9 16.50 



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I A SERIOUS QUESTION ^ 



E Did you ever ask yourself the question why your business 



= does not grow? If you have, you will find that your weakest 



= point is your not knowing where to buy your merchandise at 



= the lowest possible prices. If your profits are cut down your 



= business will go down. 



I THE BOSTON FLORAL SUPPLY CO. 



= Has become one of the largest manufacturing concerns in„the country. The 



E reasons for this are plain : 



E 1st— The men behind the 



E BOSTON FLORAL SUPPLY CO. 



E buy their raw stock at the lowest possible prices. 



= 2nd— They have recognized the fact from the very beginning that the 



E finished product must go to you direct, at the lowest price ! 



E 3rd— The florists must be treated fairly and squarely AT ALL TIMES. 



E 4th— Your criticisms and suggestions are always solicited. 



E Like many other manufacturing concerns, we are recovering from the 



E blow that our successful war has dealt us. 



E TODAY THE BOSTON FLORAL SUPPLY CO. is ready to give 



E you prompt service, better goods and lower prices. 



E You owe it to yourself, Mr. Florist, to investigate the BOSTON FLO- 



E RAL SUPPLY CO. and its methods. 



= Don't Delay— Do it now by passing us your orders. We are anxious to 



E please you. 



E CYCAS LEAVES 



These leaves are guaranteed in every way. They possess the natural E 



luster required to beautify your floral pieces. Should they not please you, E 



you may return them to us and we will gladly refund your money .5 E 



MANILA BOXES I 



Bouquet Boxes ZZ 



Per 100 = 



19x9x8 $8.50 E 



more;' in smaller quantities, $1.25 per E 



Why not take advantage E 



E WAX FLOWERS = 



E Mr. Florist, we have spent a fortune in perfecting our wax flowers so E 



E that they will look like the natural ones. Many successful florists have E 



E written us of the great aid these flowers give them in these times when nat- E 



^ ural flowers are so high in price; and florists all over the country today are E 



E combining the natural flowers with our artificial ones. ' If you have not learned E 



E this combination, why don't you just try to work in a few artificial Roses, E 



= Carnations, Sweet Peas, Callas, Easter Lilies, etc., along with your natural E 



E flowers in your floral pieces? In many cases you are really making a satis- = 



E fled customer. For your own sake just give us a trial order amounting to E 



S $25.00 or less and watch for results. E 



E Then again you should have some of our Wax Designs, Pillows, Crosses, = 



E Anchors, Sprays, Magnolia Wreaths, etc., just to make a display in your E 



E shop. If you have no display you will have no call for goods. A good dis- E 



E play means you are creating a demand for your goods. = 



E We guarantee that our prices are the lowest. E 



E COMPARE OUR PRICES WITH OTHERS AND SEE IF YOU E 



= CANNOT SAVE FROM 25 to 309^. E 



I BOSTON FLORAL SUPPLY CO. | 



E 347-49-51-53-55.57 Cambridge St. BOSTON, MASS. E 



Z Unknown Customer* please Hive reference or cash with order. S 



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