JULT 3, 1919. 



The Florists^ Review 



Til* florlsto trtao«« emrCm appMKr on fha 

 >*•«• from oflMir Hortoto for : 



emrrjtam thla bood, aro 

 doUTory on tlM uraal 



" Schling Service 

 Nothing Better" 



Automatically we receive in advance notice of all steamer sailings 

 and of any possible changes in the date and hour. 



WE ARE ALWAYS UP-TO-THE-MINUTE 



SEND IN YOUR STEAMER ORDERS 



Steamers are now sailing regularly to the following ports: 



Antwerp, Bordeaux, Christiania, Copenhagen, Cuba, Genoa, Gothenburg, Havre, 

 Lisbon, Plymouth, Liverpool, Naples, Porto Rico, Rotterdam, Southampton. 



MAX SCHLING, Inc. 



785 Fifth Avenue, Nev^^ York, N. Y. 



"SAY IT WITH FLOWERS" 



GUDE BROSXO. 

 TLORISTS 



1214 r 3TNW 

 W^SHINOTONOC 



Washington, D.C. 



GUDE'S 



Members 

 Florists' Telegraph Delivery. 



WASHINGTON, D. C. 



Louise Flower Shop 



Connecticut Ave. at N. St.. N. W. 



Miss Louise W, Dausrherty. • - Proprietress. 



Phones— Franklin 3579. 3841. 3S42. 



Member Florists' Telegraph Delivery. 



FOREIGN SECTION 



Liverpool, England 



DINGLEYS, Ltd., Florists 

 SHEFFIELD, ENGLAND 



WM. ARTINDALE & SON 



FLORISTS SEEDSME N NURSERYMEN 



Manchester, England 



DINGLEYS, Ltd., Florists 



Alwayf mention the Florists' Review when 

 wiiting advertisers. 



Send Orders for 



WASHINGTON, 

 D.C. 



and vicinity to 



EVERYTHING 

 FIRST-CLASS 



Member F. T. D 



14th and H. Streets 



jmMumm^mmjMMimjm 



SECY YOUNG'S CORNER 



OFFICE: 1170 BROADWAY, NEW YORK 



.tffTfflniBrrtitTfiiffrTlftYtiyiflffW^ 



NATIONAL PUBLICITY CAMPAIGN. 



Results Are Evident. 



A caller, from western Pennsylvania, 

 at our promotion bureau a few days ago, 

 while in conversation regarding our pub- 

 licity campaign, spoke of a florist in a 

 neighboring town who put into prac- 

 tice a suggestion offered in this column 

 recently to the effect that by question- 

 ing new customers as to what prompted 

 them to patronize a particular estab- 

 lishment, an idea could be formed as to 

 the influence exerted by our campaign. 

 The florist was greatly pleased with the 

 result. Almost all gave credit to our 

 slogan, "Say It with Flowers," and 

 to the magazine advertising. This is in 

 line with the experience of many others, 

 and there is not the slightest doubt in 

 the minds of our enthusiastic contribu- 



tors to the campaign fund that our pub- 

 licity propaganda is having a similar 

 effect in every community throughout 

 the land. 



Could the florists better serve them- 

 selves and their business than by con- 

 tributing to the fund that is the bone 

 and sinew of this movement? There is 

 no longer the need for proof that our 

 campaign is producing what all of us 

 have been hoping for so long — increased 

 consumption of flowers. The public 

 everywhere has responded to the mes- 

 sage, "Say It with Flowers," Public 

 men are using the slogan when oppor- 

 tunity occurs, and it is given publicity 

 constantly in ways undreamed-of by our 

 committees. For all of which, the trade 

 is, or should be, grateful. 



Don't Let George Do It. 

 Did you, Mr. Reader, find your name 



