44 



The Florists^ Review 



Mat 8, 1919. 



CAPE JASMINE BUDS 



\ ,^ THE MEMORIAL DAY FLOWER 



Our crop will begin to move about May 18th to 20th. Fine lot of large buds with 

 beautiful foliage, from young stock. 



Per ion Per 1000 



Grade X, 12 to 18-in *2.25 5t20.00 



Grade A, 8 to 12-in 1.50 14.00 



Grade B, under 8-in 1.00 8.00 



Our Quality. Count and Pack Guaranteed. 



600 of a grade at 1,000 rate. 



Cash with order or C. 0. D. to responsible parties. 



BOOK YOUR ORDERS EARLY AND SHIPIWENTS WILL QO PATE WAWTEP 



ALVIN PLANT FARMS 



Box 396 



ALVIN, TEXAS Reference: Farmers' State Bank 



M«ntioa The H«t1>w when yon write. 



FORT WAYNE, IND. 



The Market. 



The festivities of Easter week were 

 continued throughout last week and con- 

 sequently there was another heavy call 

 for corsages. The florists had all they 

 could do to obtain enough stock with 

 "fi^ich to meet the demand. The dark, 

 cool weather has curtailed the supply 

 to some degree and prices are stiff in 

 consequence. Decorations for dances 

 were in order and large quantities of 

 roses, snapdragons and other flowers 

 were in demand. Confirmation services 

 in the various churches also created a 

 heavy demand for altar decorations, 

 with smilax for wreaths for the com- 

 municants. Counter trade was brisk 

 and funeral work became quite heavy 

 the latter part of the week, many of the 

 stores remaining open all day Sunday 

 in order to execute the orders. 



The supply of carnations has been 

 limited and sweet peas have also been 

 decidedly short on account of the lack 

 of sunshine. Calla lilies are hard to 

 obtain. They are in great demand for 

 church decorations. The supply of roses 

 is sufficient to meet all demands and 

 they are of good quality. Miniature 

 varieties have had a good call for cor- 

 sage work. Yellow daisies, marguerites 

 and Queen Alexandra daisies are in fine 

 supply. Orchids are moving easily. 

 Snapdragons are in the market in large 

 numbers, but they are insufficient to 

 meet the demand for them. A few 

 azaleas are being shown in the plant 

 line and these bring $3 to $5. Pelar- 

 goniums are meeting with a brisk call. 

 Marguerites and pansies are conspicu- 

 ous in the retail shops. Ehododendrons 

 are expected to be in for Mothers' day. 

 The supply of cut flowers, particularly 

 carnations, is expected to be short for 

 this holiday and prices will be higher 

 than ever. Carnations are now being 

 quoted at $12 per hundred, wholesale, 

 for May 11. 



The florists here are making great 

 preparations for Mothers' day. Co- 

 operative newspaper advertising is be- 

 ing used by the Florists' Club and nov- 

 elties in the way of baskets. Mothers' 

 day flower holders, etc., are being made 

 ready for the rush of business expected. 

 Forget-me-nots are popular. Heavy 

 calls have made smilax scarce and high. 



WHY 



show your customers 

 ai& old, soiled 



Album 



of 



ns 



when you can get a nice, fresh, clean, 

 bright, attractive new one postpaid for 

 only 



$1.00 



FIFTH EDITION JUST OFF THE PRESS 



"^arnL..^ FLORISTS' PUBLISHING CO. 



The Album of Dcs«as 508 S. Dearborn St., Caxton Bl^g., CHICAGO, ILL. 



CAPE JASMINE BUDS I 



= Will begin shipping about May 15; order now for Decoration Day. S 



= Prices F. 0. B. Alvin, Tex. Cash with order or C. O. D. = 



E Class X, 12 to 18-in. stems, $1.50 per 50; $2.2o per 10">; $20.00 per 1000 s 



E Class A, 8 to 12-in. stems, $1.00 per 50; $1.50 per 100; $14.00 per 1000 5 



E Class B, 4 to 8-in. stems $8.00 per 1000 = 



E 250and 500 lots, when shipped to one address, and standing orders, at 1000 rate_ 2 



I E.J.SHEFFIELD I 



E Reference: Alvin State Bank. ALVIN, TEXAS S 



Fiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiimiiiiniiimiiiiiiiiiiiiiiiiiiiiiiig 



Other greens are in only moderate sup- 

 ply. 



Various Notes. 



Miss Helen F. Patten, owner and 

 manager of the Patten FlQwer Store, 

 Toledo, is spending a week here, the 

 guest of her mother, Mrs. Mary Patten, 

 at the Flick home. Miss Patten is tak- 



ing a much needed rest after the strenu- 

 ous Easter business, which she says was 

 by far the heaviest in her experience. 

 Mrs. Henry Freese is again able to 

 be at the store of the Knecht-Freese 

 Floral Co., after an absence of several 

 weeks, during which she suffered from 

 a severe attack of bronchitis. 



