70 



The Florists^ Review 



Mat 16. 1919. 



Extra fine gladiolus spikes had a good 

 demand, especially the fancy varieties, 

 of which there were many. Sweet peas, 

 snapdragons, calendulas, daisies, irises, 

 valley and orchids all came in for heavy 

 demand. 



In greens the heaviest demand was 

 for asparagus. It can be safely stated 

 that this year's Mothers' day will go 

 over the top as the best ever experi- 

 enced by the local florists. 



Club Meeting. 



The monthly meeting of the Florists' 

 Club took place in the offices of the 

 publicity committee, 1316 Pine street. 

 The attendance was better than ex- 

 pected, twenty-five members braving 

 the rain to be present. President Hum- 

 mert presided. The trustees and pub- 

 licity committee made encouraging re- 

 ports. 



President Ammann, of the S. A. F., 

 was present and gave the members an 

 interesting talk on S. A. F. matters and 

 the work that is being done by the na- 

 tional publicity committee. Victory 

 loan speakers and salesmen sold an 

 additional number of bonds to the mem- 

 bers. 



Resolutions on the death of Emmett 

 McDonald were read by Chairman H. C. 

 Irish, of the resolution committee. 



The trustees were instructed to ar- 

 range for the club's annual picnic for 

 some date in the month of July and re- 

 port at the next meeting of the club. 



H. C. Irish spoke about the Missouri 

 state fair and asked the cooperation of 

 the members for displays of cut flowers 

 and plants. This matter was placed 

 in the hands of Chairman Bourdet. 



The feature of the meeting was a lec- 

 ture illustrated with lantern slides by 

 George H. Pring, of the Missouri Bo- 

 tanical Garden. The subject was 

 "Plants of Other Countries." 



For the next five months all club 

 meetings will be held outdoors at the 

 various greenhouse establishments. 



County Growers' Meeting. 



The monthly meeting of the County 

 Growers' Association May 7 at the 

 Eleven Mile House proved to be the 

 most interesting and largest attended 

 of the year. The annual election of 

 officers took place. It resulted as fol- 

 lows: President, Charles Meier; vice- 

 president, George Hartmann; secretary, 

 Joseph Deutschmann; treasurer, August 

 Hartmann. The last two were reelected. 



Publicity Committee Meeting. 



At a special meeting of the publicity 

 committee May 6, Chairman Bourdet 

 presided. Eleven of the twelve mem- 

 bers were present to hear the report of 

 the first month's collection on the new 

 plan of raising funds. The report 

 showed that among the growers nearly 

 100 per cent had contributed their one- 

 half of one per cent and the retailers' 

 percentage was nearly seventy-five per 

 cent. 



Strong Mothers' day advertisements 

 were approved, to be placed in the five 

 daily papers to create a great deal of 

 new business for the local trade. 



President Ammann, of the S. A. F., 

 was present and was much pleased writh 

 the workings of this committee and the 

 great good it is bound to accomplish. 

 He told the members of the recent meet- 

 ings of the national publicity commit- 

 tee at Cincinnati, which he attended. 



Ask any Florist 

 Who Uses the McCRA Y 



We are perfectly willing to rest our case with the McCray owner — 

 and especially is this true in the case of the Florist. Ask him 

 what he thinks of the McCray from the standpoints of flower con- 

 servation and display of goods. 



For more than 30 years McCray has been building refrigerators. 

 During these years our constant aim has been to make refrigerators 

 that satisfy. 



Ofi^ 



FLORIST 



Refrigerators 



maintain an even temperature of the right degree — that insures proper 

 preservation of your flowers. 



Remember the handsome appearance of the McCray will add to the attrac- 

 tiveness of your store. The McCray is more than a refrigerator, it is a fine 

 display case for flowers. The economy feature makes the McCray an invest- 

 ment that pays big dividends in increased profits — it stops waste. Every 

 McCray is fully guaranteed. 



Write TODAY for Catalogue 



illustrating various models of McCRAY Refrigerators for Florists, and ex- 

 plaining the economical and money-saving features. 



No. 74 for Florists; No. 93 for Residences 



4t 



REFRIGERATORS FOR ALL PURPOSES" 



McCray Refrigerator Co. 



988 Lake Street Kendallville, Indiana 



Salesrooms in all principal cities 



