46 



The Florists^ Review 



Mat 29, 1919. 



tent. The custom of buying from ven- 

 ders has not proven satisfactory to 

 many people, however, who desire first- 

 grade stock, so it is believed trade will 

 gradually work back to the florists' 

 shops again, with a noticeable increase 

 starting this year. 



Stock will be plentiful for all re^ 

 quirements, there being an abundance 

 of outdoor flowers such as daisies, gail- 

 lardias, gypsophilas, marigolds, corn- 

 flowers, baby gladioli, marguerites and 

 jelly stock. There will also be a heavy 

 cut of fine roses, and carnations will be 

 in better condition than at either Easter 

 or Mothers' day. Large-flowering gla- 

 dioli are beginning to appear and it is 

 expected another week will see them in 

 greatly increased numbers. Peonies are 

 a prominent item now and will continue 

 to arrive in neavy supply until aft'- 

 Decoration day. The market is flooded 

 with sweet peas. In fact, there is an 

 abundance of all seasonable offerings, 

 but there is every indication tnat a close 

 clean-up will be effected from day to 

 day for the remainder of this month at 

 least, especially in view of heavy ship- 

 ping orders, which will require quanti- 

 ties of flowers early in the week, while 

 local needs will take care of the re- 

 ceipts toward the end. 



Various Notes. 



Mrs. K. E. Darbee is much gratified 

 over increased. F. T. D. business, her 

 establishment getting and sending many 

 orders through this service now. San 

 Francisco people seemed slow to avail 

 themselves of this opportunity of having 

 flowers delivered promptly in other 

 cities, but many are now making liberal 

 use of the service. This is especially 

 pleasing to Mrs. Darbee because, 

 although for a long time she received 

 many orders from eastern florists, she 

 (lid not seem able to work up any busi- 

 ness here. Whether her two or three 

 vears of advertising and the efforts of 

 "other local florists are just beginning 

 to bring cumulative results, she is not 

 prepared to say, but at any rate a day 

 seldom goes by now but what she has 

 some orders to telegraph to other parts 

 of the country. She enjoyed a fishing 

 expedition in northern California re- 

 cently and expects to take her vacation 

 trip to the Yosemite valley next month. 

 Her party will be joined on the trip by 

 some florist friends from Ogden, Utah. 



Mrs. Carlos, formerJy of the Sea Cliff 

 florists' establishment, is preparing to 

 open a store on Sutter street, so it is 

 rej)orted. 



H. Monroe, of Hollister, Cal., was a 

 recent visitor in San Francisco. 



The E. W. McLellan Co. is making 

 use of a new wire box tightening ar- 

 rangement, which, according to Mana- 

 ger J. A. Axell, is proving a big im- 

 provement over the use of rope in the 

 packing of long-distance shipping or- 

 ders. This company expects to have a 

 big cut of la,rge-flowering gladioli for 

 Memorial day. 



Fred Eowe, manager for L. W. Mc- 

 Coy, of Seattle, Wash., has been visiting 

 the local trade. 



The force of Albert O. Stein has had 

 a rush week with decorations and fu- 

 neral work. The decorations included 

 an elaborate affair at the home of Mayor 

 James J. Eolph, which required quanti- 

 ties of American Beauty roses, larkspur 

 and pink peonies; also a nice execution 

 for a navy party at the Fairmont ho- 

 tel on "Navy day," utilizing a number 



TIPS TO TIP-TOP 

 GROWERS 



When you buy your pansy seed 

 this year, set it in time to make a 

 germination test, before you sow 

 the main crop. 



You can't lose anything but 

 the seed, and you won't lose that 

 if it's our stoclt. 



1919 Catalogue 

 Ready 



Steele's nXaxtodon Greenhoune, 



special mixed, O. K. outside, 

 % oz., $1.00; oz.. $7.00. 

 Steele's Slantodon Private 

 Stock, mixed. ^ oz..$1.00: oz., 



te.oo. 



Steele's Bfastodon Mixed, U 



oz., $1.50; oz., SS.OO. 



STEELE'S PANSY GARDENS, Portland, Ore. 



H. PLATH 



"THE FERNERIES" 



Lawrence and Winnipeg Avenues 

 SAN FRANCISCO, CAL. 



Write for wholesale list of 

 FERNS, KENTIAS and 

 PRIMULA OBCONICA 



Mention The KeTlew when you write. 



My Winter Orchid-flowering 

 Sweet Peas 



are now crown by over 8000 commercial fiorlBts. 

 Tkey have no equal. Send for list. 



AnL C. Zvolanek, Lompoc, Cal. 



Meptlon The Beview when yon write. 



of attractive basket arrangements of 

 assorted spring flowers. For a large 

 San Mateo funeral a pall of orchids, 

 pansies and maidenhair ferns was made. 



Mark Ebel, of Sacramento, Cal., was 

 in town this week on one of his periodic 

 visits. He reported business holding up 

 fairly well in that city. 



A. J. Rossi, of Pelicano, Rossi & Co., 

 says that business leaves no ground for 

 complaint, sales being unusually brisk 

 for this season of the year. On days 

 when there is an extra amount of fu- 

 neral work in addition to the general 

 demand for cut flowers, the force is 

 rushed. 



V. N. Podesta, of Podesta & Baldoc- 

 chi, sums up the situation in these 

 words: "Flowers are plentiful and 

 good, the demand brisk and prospects 

 excellent for Memorial day." 



Several large funeral orders caused 

 a rush at Joseph's early in the week, 

 the work including a pall of orchids and 

 pink roses. 



"Too busy to talk," was the greeting 

 of Henry Avansino, of Avansino Bros., 

 this week, which speaks well for the 

 period between Mothers' day and Me- 

 morial day. 



Mr. Enomoto, of Enomoto & Co., has 

 been booking large shipping orders for 



DRACAENA INDIVISA 



3-inch, $8.00; light 4-inch, $12.00; 

 heavy 4-inch, $16.00. 



All per 100, out of pots. 



H. L. OLSSON CO., Inc. 



Growcfs of QMlity Pliits to the Trade 



Bo x4»4 8POKAWE. WASH 



~ WK ARE THK LARGEST GROWERS OF 



ROSES -PORTLAND ROSES 



Superior Quality— Choice Varieties 

 Sell Better— Grow Better 



Ask for Price Lists. Order Now. 



Mountain View Floral Co., 



PORTLAND, OREGON 



BEDDING STOCK 



SnapdraKona, Cinerarias, Petnnlaa, Verbenaa 

 Lobelias, Salvias. Asters. Pansies. Pentstemons 

 PelarKoninms, Oeraolums, Cannas, Dahlias, Daisies, 

 DelphlDlams, Primroses. Violets, Stocks, Holly 

 hocks, Canterbury Bells, Chrysanthemums, Cama' 

 tions and many others. 



Mend for Trade List. 



FRED 6. KULE, Wholesale Grower 

 8»4-g86 Sanborn Ave., San Jose. Cal. 



LARGE KENTIAS 5 



(In tubs.) Cash with order. gf 



KBNTIA PORSTERIANA 



7 ft. $8.50 I 8 ft. $10.00 s 

 EXOTIC NURSERIES i 



Saata BMrfcam, C«L ^ 



Erica Melanthera 



Best Wintcr-flowcrlag Heather 



Rooted cuttinss. $60.00 per 1000. Not less th»n 

 600 sold. 

 Out of 2-inch iwts. well rooted, S14.00 per 100. 

 Cash with order, please. 



PAOnC NURSERIES. Ctlma. Su Matw C>.. Cal. 

 PRIMULA OBCONICA 



From 8-inch, 4-inch and 6-inch pots, $6.00, $8.00 



and $16.00 per 100. 



Still have a few ounces of Qrohe's Champion 



Strain high-grade Petunia seed at 26c per Trd. 



Pkt., $8.60 per ^s-oz.. $6.60 per >4-oz.. $17.60 per oz. 



FRED GROHE CO. 



R. F. D. 4. Box 867. SANTA ROSA. CAL. 



Memorial day stock, which seem.s to 

 vindicate his judgment in making big 

 preparations for handling (>xtr;i busi- 



