38 



I'hc Florists^ Review 



OCTOBBE 16, 1919. 



Tke Four Beit Varieties of 



ROSES 



Are Russell, Premier, 

 Columbia. and Ophelia 



All varieties we have in 

 quantity and the quality is 

 the BEST. 



Other varieties that we 

 want to mention are*. 



AARON WARD 



- We have a large supply of 

 them every day. Well grown 

 and of exceptionally good 

 color. 



CCCILE BRUNNER 



This small pink rose is 

 very desirable for some pur- 

 poses. One of our growers 

 makes a specialty of this 

 Rose. 



THE LEO IHESSEN CO. 



WHOLUALI FLORISTS 



12th and Race Sts., riDLADELniU, FA. 



BALTIMORE. MD. WASHINGTON. D. C. 



The Quality of Our Dahlias 



U srettinsr better and the supply larger 



You can handle Dahlias successfully and they 

 are money-makers if you will get your supply 

 from us. 



We advise placing a regular order for shipment 

 as often as you require. 



The varieties that we handle are the best. We 

 handle the entire cut of the Peacock Dahlia 

 Farms — the largest growers of Dahlias in the 

 country. 



WHEN YOU WANT GOOD DAHLIAS 

 TRY ONE OF OUR SHIPMENTS 



CHRYSANTHE- 

 MOMS 



Yellow-White-Pink 



$2.50 to $5.00 

 PER DOZEN 



There is a larger list of 

 varieties now. The supply 

 is large enough to fill any 

 sized order. 



CAHLEYAS 



When you are in the mar- 

 ket fpr Orchids youare almost 

 always safe in depending on 

 us to supply you. We have 

 them on hand at all times. 

 The price is reasonable and 

 the variety in bloom is one 

 of the best. Large flowers 

 of a very fine color. 



Mention Tht ReTlew when yon write. 



PHILADELPHIA. 



The Market. 



There is business, quite a lot of it, 

 but there are more than enough flowers, 

 so that prices are low and there are 

 left-overs. Beauties come in on orders 

 only, so that the price is maintained. 

 Orchids, unable to maintain this delec- 

 table altitude (with apologies to W. H. 

 E.), have declined, owing to heavier re- 

 ceipts. Everything else can be bought 

 cheaply. We have exactly that period 

 of the fall season when greenhouse- 

 grown flowers are in the ascendant. 

 There has been no black frost, but the 

 outdoor flowers are waning. Asters 

 end gladioli are almost over. Chrys- 

 anthemums are slowly pushing dahlias 

 aside. Only cosmos is still in the height 

 of its glory. 



Early chrysanthemums are now in 

 full crop. Oconto has been added to 

 the whites, Chrysolora to the yellows 

 and Tint of Gold has come. The mar- 

 ket is taking them, but not eagerly. 

 Opinions on the prices vary from good 

 to moderate. 



Dahlias are still extremely fine and 

 form an important part of the daily 

 business. Koscs are plentiful and 

 cheap; so is cosmos. A few more car- 

 nations come in each day. It is too 

 warm for violets. 



Many of those who will be consumers 

 six weeks hence are producers now. 



The Club Float. 



There was a big industrial parade or 

 peace jubilee in Philadelphia on the 

 afternoon of Saturday, October 11. 

 One of the features of the parade in 

 which the civilians marched and the 

 service men looked on was the float of 

 the Philadelphia Florists' Club. The 

 float, which was authorized by the club 

 at its annual meeting on the preceding 

 Tuesday, was a magnificent affair, most 

 gorgeous to behold. It represented a 

 flower garden, from which lovely 



BERGER BROS. 



EARLY CHRYSANTHEMUMS 



We expect a large supply of good flowers 



DAHLIAS 



Superb stock in all colors 



CARNATIONS 



Plenty of these soon 



A FULL SUPPLY OF ALL KINDS OF FLOWERS 



1225 Race St. 



PHILADELPHIA 



Mention The Bevlew when 70a write. 



CHARLES E. MEEHAN 



5 South Mole Street, 

 PHILADELPHIA, PA. 



Mention The Berlew when you write. 



PLUHOSUS 

 ADIANTUN 



and Greens •! 

 all lands. 



nymphs showered asters and dahlias 

 npon the crowd. The committee which 

 had charge of the club's display con- 

 sisted of Elmer W. Gaehring, John C. 

 Gracey, Joseph G. Neidinger, Victor I. 

 Eidenour and Frank M. Boss. Their 

 work was well done. No one who saw 

 the result of their united efforts is 

 likely to forget to "Say It with Flow- 



ers.' 



The Situation. 



There is a most interesting situation 

 in the flower world of this city today. 

 The retail leaders, among them some of 

 the brightest men in the profession, 

 have inaugurated and successfully com- 

 menced a big publicity campaign. They 

 have made a special effort for one week 

 and propose to continue the campaign 

 throughout the entire year. To do this 

 requires financial support. A plan, has 

 been proposed that will give the neces- 



sary support provided all, or nearly all, 

 will do their share. Will we do itf 



The wholesalers will undoubtedly do 

 their share. A majority, probably a 

 large majority, of the growers wdll do 

 their share. Will the retailers do their 

 share? They will benefit most by the 

 success of the plan and its success de- 

 pends most on them. Yet, will they 

 support itf There is the rub. The re- 

 tailers have in their ranks some of the 

 most progressive men in the profession. 

 Among the retailers are many fine wom- 

 en and many fine men. Yet; taking the 

 three groups, wholesalers, growers and 

 retailers, the least progressive of these 

 three is the retail group. To them that 

 tax on all purchases will seem mon- 

 strous. Yet on that tax depends the 

 success of that big plan that may mean 

 so much to us all. Come now, ladies 

 and gentlemen, will you support your 



