73 



The Florists' Review 



OCTOBBB 16, 1919. 



r. 



ni« florist* wbose card* aitpear on the pac»s owrrylnc fhl* head, are pMparad to fill ordwrs 

 from ofliar florists for local doU^wry on tli* nraal lissla. 



New York DARDS 



Member of -"^^^ -A- .m. -■- m. .M^^^ P**-r 



Florists' Telegraph Delivery , 



LET US FILL YOUR STEAMER ORDERS Leading FlOriSt Regular European Sailings Now Established 



341 Madison Avenue 



Guaranteed Satisfaction 

 Nearly 50 Years 



,WE CARRY THE HIGHEST GRADE OF CUT FLOWERS 



SEND US YOUR NEW YORK ORDERS 



ADJACENT TO THEATRICAL AND HOTEL DISTRICTS 



. . . FLORIST . . . 



426 Madison Ave.— and 49th Street 



Also Vaaderbilt and NFW VHRV 



Rlts-Carlton Hotela INCVV lUIVrw 



Telephone Hurray Hill 783 



Highest award at the International Flower Show, 



April 11, Grand Central Palace. 



Location Central. Personal Attention. 



Member Florists' Telegraph Delivery Association. 



G. E. M. STUMPP 



761 FIFTH AVENUE 



NEW YORK CITY 



F. T. D. MEMBER 



BAVIB CLAIIFS SONS 



2139-2141 BROADWAY 

 Tel. 1562. 1553 Columbus 



NEiii£ VORK CITV 



Out-of-town orders for delivery in New York 

 carefully and promptly filled at reasonable ratef 



NEW YORK 



Orders 



Sent to 



H. H. BURNS 



609 

 Madison Av. 



will receive prouipt aud careful attention. 



LONG I.SL\ND JEKSfcY CITY 



BHOOKl.YN' NKWARK 



NEW YORK CITY, N. Y. 



GUIDO, Inc. 



595 Lexington Ave., cor. 52d St. 



Do .vou want flowers in New York ? 

 We furnish the best, artistically arranged. 



Flowers of Quality 

 Efforts to Please 



A. B. Cazan 



2751 Broadway 



NEW YORK CITY 



Member F. T. D. Association 



many times the price of the order in 

 advertising. 



Publicity Fund. 



Everybbdy should contribute. It mat- 

 ters not how much one gives, but how 

 many are giving. Just think, 20,000 

 f orists at $5 each would be $100,000, and 

 surely we should average $5 per florist. 

 Our publicity with our slogan, "Say It 

 with Flowers," has done wonders and 

 I cannot but feel that the florists' busi- 

 ness is in its infancy and will go for- 

 ward by leaps and bounds; in fact, faster 

 than some of us will be able to keep up. 

 In these days of the high cost of living 

 and the high cost of flowers, it behoove^ 

 us all to make the most of the least, 

 to give our customers perfect satisfac- 

 tion in every way, so that when the 

 time comes when the great majority of 

 people will want flowers in their homes 

 we shall know how to supply them. 



In every industry, we should remem- 

 ber that the government treated us with 

 great consideration during the coal 

 shortage, and men engaged in their re- 

 spective industries should bear this in 

 mind and remember that we were shown 

 a certain degree of favoritism. At this 

 time, when the government is making 

 investigations on all sides to inquire 

 into the high cost of living and the high 

 cost of almost every article of merchan- 

 dise, it does seem to me that the grow- 

 ers, as well as the dealers and commis- 

 sion men, should hold themselves down 

 to a reasonable margin of profit, so that 

 if they for any reason are investigated, 

 they could show by their records that 

 they are dealing with the public and 

 their fellow men on an absolutely square 

 basis. 



Associations for Good. 



Associations are all too willing and 

 ready in times such as these to "get 

 together" and set a minimum price and 

 value. I am of the opinion that it is a 

 bad thing to do. And I would certainly 

 counsel the advisability of letting every 

 grower, every wholesaler and every 

 dealer determine for himself and ac- 

 cording to his own records what con- 

 stitutes a fair and reasonable profit and 

 at what price he shall sell to the public. 



Associations of members in any given 

 trade should be strongly counseled, for 

 there is no question in my mind that 

 every association can exert a powerful 

 influence for good, but it must always 

 be borne in mind that the power of each 

 such association should not be abused, 



NEW YORK CITY 



A. WARENDORFF 



F.T. D. Member 



TWO STOKES {S'Br'oadw" 



SPLENDID SERVICE 



Telephone 



Lenox 8822 



New York. 



HENRY HART, Inc. 



FLORIST 



1000 Madison Avenae 



Vn the heart of most excluslTo residential 

 section. 



IN HEART OF NEW YORK CITY 



332 FIFTH AVE., NEAR 33rd ST. 



Oppoalte the Waldorf-Astoria. Phonn Mad. Sq. 368-S6S 



OUR MOTTO— THE GOLDEN KULK. 



Flower 

 ...Shop 



350 Madison Avenue 



Prompt and 



Efficient 



Service. 



In the Heart of 



NEW YORK 



THE BOSTON FLORIST 



Personal selection. Satisfaction iruaranteed. 



In the heart of New York City. 



Clooe to Theaters and Steamships. 



Establlebed 19U2. 



1 35 E. 34th St., - NEW YORK 



JOSEPH TREPEL 



Member F. T. D. 



Brooklyn's Largest Florlat 



SEVEN STORES 



MAIN STORE, 334 Lewis Avenue. 



Phone 1160 Bedford. BROOKLYN. N. T. 



Telesraph orders delivered to any part of New 



York City, Brooklyn and Long Island. 



YONKERS, N. Y 



8 MANOR D rp D D r\ FM? D T r* IT 

 HUUSESQ. K. 1. r>KUUiLJ\lL'J\ 



MEMBER 

 F. T. D. 



