■!'MNff<!'fiJ!'l?'!!!l"'?i*'T; >"J>"<-V- 



'; ■ V" 



104 



The Florists^ Review 



Jancabt 20, 1020 



Freesias 



VIOLETS 



Daffodils 



We are the largest growers of Freesias, Daffoiils, Violets, Plumosus, Adiantum and Mexican Ivy . 



in California. 



VIOLETS ROSES 



$1.00 per dozen bunches. ^« ^^'^^ ^^^ ^ "^ ^^^[^'^"^ ^^' . Off crop fof next three weeks. 



E. W. McLELL AN CO., 451 Bush St., San Francisco, Calif. 



SAN LORENZO, CALIF. \ WHOLESALE SHIPPING ONLY j burlingame, calif. 



lyptus foliage and pussy willow, with 

 good results. The tinted leaves and 

 seed pods of the eucalyptus and the 

 colored buds of the willow are remark- 

 ably effective and quite appropriate as 

 a setting for the display of spring gowns 

 and millinery. 



The supply of orchids is much larger 

 now and single blooms are retailing at 

 $1.50, 50 cents cheaper than the price 

 of the last few months. 



From retail establishments comes the 

 report that cut flower trade is holding 

 up remarkably well, without the slump 

 usually experienced at this time of the 

 year. Only a few dull days have marked 

 themselves on the florists' calendar and 

 those were immediately after- the close 

 of the holidays. A large volume of 

 funeral work is being done, and this, 

 ill conjunction with a fair amount of 

 decorating, is keeping the stores 

 steadily busy. 



Various Notes. 



A new flower store has been opened 

 on Geary street, opposite Union square, 

 ■ by a firm composed of J. B. Avansino, 

 formerly of Avansino Bros.; a former 

 associate of his, Jack Lavazzola, and 

 J. B. Pagano, who has been connected 

 with Pelicano, Rossi & Co. for some 

 time. The business js practically a con- 

 tinuation of the one conducted by Avan- 

 sino Bros., on Geary street, below Stock- 

 ton. The expiration of the lease at this 

 location made it necessary to move. 

 However, John Avansino refused to 

 take a store in an inferior section of 

 the city and waited until the Union 

 square location was available. This 

 store is less than a block away from 

 the old one and the firm is of the opin- 

 ion that itjsail be satisfactory in every 

 respect. They hope to have things in 

 readiness in about three weeks. Henry 

 Avansino, who was associated with his 

 brother in the old store, is now at the 

 head of the local distributing point of 

 the E. W. McLellan Co. and says that 

 he will not be connected with the new 

 business in any way. 



A most attractive basket of spring 

 flowers was on display in the window of 

 Pelicano, Eossi & Co. one day last week. 

 A huge gilded basket was filled with 

 shooting sprays of purple heather, 

 caught at the handle of the basket 

 with American Beauty roses. The lower 

 part of the basket was filled to over- 

 flowing with daffodils, freesias and vio- 

 lets, careful study being shown in the 

 combination of colors used. 



A clever idea was developed by A. O. 

 Stein for a wedding decoration of last 

 week. It was at a time when the scar- 

 city of flowers was most noticeable; so, 

 in place of a wild scurry for blooms of 

 any sort to make up the usual altar set- 



Va I en tine Special 



VIOLETS 



DAFFODILS 

 FREESIAS 

 CHINESE LILIESr 



ENOMOTO & CO., Inc. 



Wholesale Growers and Shippers 



35 SaiQt Anne St. SAN FRANCISCO 



ROSES, VIOLETS 



We have Cecile Brunnera of excellent quality 



Other Seasonable Flowers and 



READY FOR SHIPMENT^ 



reens 



DOMOTO BROS. 



440 Bush Street, SAN FRANCISCO, CAL. 



Rooted Carnation 

 Cuttings 



Per Per Per 



Lt. Pink 100 looo sooo 



Enchantress.. $4.00 $37.50 $1()0.00 



Victory 4.50 40.10 



Matchless 4.50 40.00 



Nebraska 5.50 50.00 



Fallen Leaf Greenhouses 



Lock Box 345. ROSEVILLE, CAL. 



HentiOD Tbe ReTlew wben you write. 



PHOENIX GANARIEN8IS 



Pot-grown, 24 inches, at $9.00 

 per dozen, F. 0. B. cars. 



EDWARD H. RUST 



1825 Bank St. South Pasadona, Cal. 



Mention The Berlew when 70U write. 



ARE YOU 



PROGRESSIVE? 



Why grow wicked, thorny berm* 



iwbcn the BeM Berry in the World 



n abaolutdy thorniest? 



NEW THORNLESS 

 MAMMOTH BLACKBERRY 



Cory's New Thoralva* Manwofh Buck 

 berry will bt cb« Crest Mosey IHih«r of 

 the future It Is the Isel word Id BI»cIi- 

 l>«rrl«s. 



SuaUty— Almost »*mdlmj3 and corttmjt— 

 M>«#f amd dmUeioms Hardy as an oak 

 mad smooth as a gra ^ w vt nw 



P^iwaJ ^ —Jfii^iij fy ■ridrtw, mm Om^ 



CtO MMi 2 br >l 00: IVO6 p« 6mr%. Ou- 

 d «dM> *fh^ ■ ibi aad ipiiiihii lr«« 



ISAAC F. TILLINGHAST 



SAirtA MMA. CAUF 



MentloB The Ba^tew whea you wrtf . 



California Grown Bulbs 



C. Kooyman & Cc^ inc. 



431 Bosh St., San Francisco, Calif. 



