104 



The Rorists^ Review 



Fbbbuabt 5, 1920 



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Pacific Coast Department 



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LOS AKOELES. 



The Market. 



Another week of shortage along cer- 

 tain lines can be noted, especially in 

 roses, which are away below the demand. 

 The field stock that occasionally reaches 

 the market is conspicuously absent and, 

 as the greenhouse growers are in short 

 crop, there is nothing to take its place. 

 Indoor and field-grown carnations are 

 both good, but the recent fogs have 

 spoiled many of the latter for shipping 

 purposes. They look all right when 

 shipped, but promptly go to sleep when 

 opened up at^ the destination. Callas 

 are coming in but slowly, owing to 

 the cold nights, and are exceptionally 

 useful, on account of the scarcity of 

 anything that looks like a lily. There 

 is nothing outside of shrub blooms that 

 can be used for large decorations. Or- 

 chids and sweet peas are both a little 

 more plentiful, but clean up daily. Small 

 flowers and bulbous stock are scarce. 

 Greens of all kind are higl^er than usual 

 in price. There is plenty of plumosus 

 coming from -growers of second-rate 

 stock; this cannot be shipped and or- 

 ders from east and middle west points 

 take all the best stock. 



Betailers all report a good week, the 

 number of tourists in the hotels and 

 rooming houses helping the box trade, 

 while funeral work has been above the 

 average. Wholesalers report much bet- 

 ter business, principally in long-distance 

 shipments. 



Various Notes. 



J. Dieterich is on a business trip to 

 San Francisco. He is ejcpecting a large 

 consignment of aspidistras from Japan, 

 having secured a permit to import them 

 washed clean of soil and packed in 

 sterilized moss. This will form the nu- 

 cleus of a big business in this stock at 

 his Wintersbury nursery. It is under- 

 stood that no stock can be sold from 

 this for three years, but in the case of 

 aspidistras this will prove no hardship, 

 as it will take that long to produce 

 salable plants. He is also figuring on 

 growing Erica melanthera in quantity. 



Boy F. Wilcox had the misfortune to 

 collide with a street car January 22, but 

 fortunately no injury was done except 

 to his car, which was rather badly stove 

 in. Big shipments of heather are going 

 out from his Montebello place to eastern 

 points. 



The sympathy of his friends goes out 

 to James Taylor, superintendent at 

 Laughlin park, in the death of his 

 mother, Mrs. Alice Taylor, who died at 

 Gilmerton, Edinburgh, N. B., shortly 

 after Christmas. Mrs. Taylor carried on 

 a flower business in the Scotch town, 

 which is being continued by her chil- 

 dren. 



C. H. Woolsey has been confined to 

 his home, in Glendale, for several weeks, 

 but is improving rapidly and hopes to 

 be around again shortly. He will reen- 

 gage in the flower business in Glendale, 

 having been out of it for some time. 



Max Tefillossy, recently with 8. Mu- 

 rata & Co., has gone to San Diego to 

 open up a retail flower business. 



Paul Staiger, since leaving Boy F. 

 Wilcox & Co., has been selling nursery 

 stock on commission for several nursery- 

 men and reports a brisk business. 



Albert Amling, of Maywood, 111., and 

 his wife, son and son's wife, are visit- 

 jug here. Mr. Amling is considering 

 buying land out here, it is said, for 



growing purposes, but nothing definite 

 has been decided on. 



Mr. and Mrs. Smith, of the Smith 

 Floral Co., Tacoma, Wash., are visiting 

 the city. 



Mrs. B. E. Miller, wife of E. E. Miller, 

 of the Bacine Floral Co., Bacine, Wis., 

 is staying in the city, having come to 



ROSES 



Fifteen Varieties Hardy Climbers. From outdoor beds to 

 nursery row. Soft-wood cuttings taken from field stock, 



^ 3000 for $7S.OO 



delivered, if cash comes with order. 



HOWARD ROSE CO., Hemet, Cal. 



HinaunuuiiiiauiiuniiitJinnnniiaiimDninaniinn 



Plumosus 



Smilax 



Sprengeri 



Freesias 



I GEORGE J. HALL & COMPANY 



I 423 E. 5th St. LOS ANGELES, CAL. 



PHONE 66573 



NnuiiDinuBnnonniiiuionnHiiiion 



A Weekly Reminder 



Many of our customers at long distances from Los Angeles are interested in 

 getting regular reports on stock and prices. We are always glad to mail price 

 lists, but the market often changes before we can get a reply and for this rea- 

 son we have instituted a system of sending out collect wires weekly or at other 

 stated intervals, so that our customers are always in touch with the market. 



We will be glad to do this for you if you will sign the slip below and re- 

 turn it to us. mentioning the day you prefer the wire sent. 



THE L. A. FLORAL CO.: 



On receipt of this send us a collect night letter with latest prices and information on 

 stock, not to exceed 50 words, and repeat this weekly until countermanded or changed. 



NAME OF FIRM 



STREET ADDRESS. 



CITY AND STATE 



L. A. FLORAL CO. 



THE HOUSE OF QUALITY AND SERVICE 



236 EAST FOURTH STREET, LOS ANGELES^ CAUF. 



