32 



The Florists^ Review 



Mak'cII 18, l!)„ 



M. 



^RICEi 



CQi 



LAST CALL for Easter Plant Baskets 



and all other kinds of 



"Keystone Quality'' 



Every Plant Should be Sold 

 in a Basket 



It means a larger cash return 

 on each sale — consequently 

 more profit to you. 



It means added satisfaction to 

 the purchaser and recipient, 

 which means 



MORE STEAOY CUSTOMERS 



Large variety of styles — 

 Big selection of colors — 

 Baskets of every kind and at all prices^ 



a 



KEYSTONE QUALITY " Baskets are known for excellence. 



They are NOT The Cheapest— They ARE The Best— quality considered. 

 They ARE the most inexpensive. 



ORDER TODAY— Our Selection Will Please— Just tell us the quantity and styles, 

 desired, and approximate prices — WE DO THE REST 



M. RICE CO. 



1220-22-24 Spring Garden St. Florists' Supplies That Excel PHILADELPHIA, PA. 



\R\CEi 



'^k\ 



u 



'^'4 



Sprinkleproof Chiffon 



Inlike ordinary chiffon, which wilts and becomes sticky when exposed to moisture, our "Sprinkleproof" 

 Chiffon, being treated with an exclusive chemical process, repels moisture. 



Renieniber. you must sprinkle flowers to retain their fresh appearance. No matter how carefully ordi- 

 nary chiffon is tied, it is bound to be affected by the moisture. Florists who have consistently and con- 

 tinually used our ■'Sprinkleproof" Chiffon find that satisfied customers compliment them upon the fresh 

 appearance of their flowers, when in reality it is the fresh appearance of the chiffon, combined with good 

 flowers, w hich provokes satisfactory comment. 



Beware of imitations and substitutions, of which there are a number on the 

 market. Remember, we are the originators and sole distributors of "Sprinkle- 

 proof Chiffons. 



Made in the following widths: 2-inch, 4-inch, 0-inch, 8-inch. 10-inch. 



WERTHEIMER BROTHERS 



THE NATIONAL FLORAL RIBBON HOUSE 



Owners and Operators of WERBRO RIBBON MFG. CO., Peterson. N. J. 



Office and Salesroom, 17-25 East 24th Street, NEW YORK 



