116 



The Florists' Review 



March 18, 1020 



Th« florist* whose eaids avp«ar on tlio pakos earrylnc fliia lioad, aro provwod to AH ordor* 

 ""^■7. Crom other florists (or looal aoUvorr oa tho unwl iMsts* 



HARRY O. MAY 



SUMMIT 



THE ROSE SHOP ^^^ JERSEY 



ALSO 



CHATHAM 

 MADISON 



CONVENT 

 MORRISTOWN 



SHORT HILLS 

 MILBURN 



MAPLEWOOD 

 BERNARDSVILLE 



have to be on hand at the moment a 

 clerk is at liberty in order to have it 

 done. He is free to devote his time 

 and attention to more important mat- 

 ters. 



By having each one sign the card 

 when he has completed a job, he can 

 tell just which members of the force 

 are most inclined to cooperate with 

 the management, for there are always 

 some who are inclined to "lay down on 

 the job ' ' if the boss isn 't watching, let- 

 ting the more willing ones do the work. 



Those on the staff of this store are 

 unconscious of the part this little system 

 plays in their promotion, yet the man- 

 ager is rather inclined to favor those 

 who apparently find time to get more 

 of these jobs done than the others and 

 Still keep their sales records up to the 

 mark. The jobs are not always the 

 most desirable, of course, and if one is 

 inclined to be a shirker he will keep 

 busy at some other trifling thing until 

 others have done all the manager's 

 special tasks. 



NATIONAL PUBIJCITY CAMPAIGN. 



Electros Going Up. 



There has been a good demand for the 

 new Easter and Mothers' day news- 

 paper electrotypes illustrated in the 

 January issue of the Journal of the S. 

 A. F. Their use will link up well with 



F. T. D. 



mS. 



1918 CHERRY ST. 



the advertisements for these days ap- 

 pearing in the magazines. The electro- 

 types are designed so that a business 

 card or other matter can be added to 

 them by the newspaper compositors 

 without injuring the general effect. 

 Florists who have not availed them- 

 selves of the various electrotypes of the 

 promotion bureau should send in their 

 orders to the secretary without delay, 

 as April 1 the electrotype founders will 

 adopt a new scale of prices, due to the 

 high rate of wages they are now called 

 upon to pay. These prices will be in the 

 neighborhood of 100 per cent in advance 

 of the prices we are now paying, as we 

 are buying upon a contract placed long 



ago which hau allowed our prices to re- 

 main unchanged despite the fact thst 

 the foundry quotations have advanced 

 within the last year. 



Florists are also reminded that our 

 series No. 2 lantern slides contains a 

 slide for Easter. All who use the mov- 

 ing picture houses for their local ad' 

 vertising should have this series. Serie* 

 No. 1 contains a slide for Mothers' (lay- 

 All slides are in colors and there is roo* 

 on each for a 3-line imprint, which we 

 furnish. 



The Billboard Signs. 



With the winter practically over, lit' 

 tie difficulty is experienced in the i^' 



