T.-t^:" c.v 



'• »> . ^ •*■ -T. vfi- "Tp* •■1^ ; p:^ •„'. y 7*^" : .v- -■»':-t^»/t»'. tTt.' 



48 



The Florists' Review 



;.. '.,» 



Junk 10, 1020. 



1 



FANCY FERNS 



$5.00 per 1000 



Finest stock In the country 



$5.00 per 1000 



Subject to Chance Without Notice. 



Green Leucothoe, 100 $1.50; 1000. $10 00 



Wild Snailax, 60-poand cases, $6.00; 25-pound cases 4.00 



Magnolia Leaves, green and bronze, per carton 1.50 



Galax Leaves, green and bronze, per case of 10,000 12.50 



GREEN SHEET MOSS, very fine for basket work, trimming 



pots, etc., per bag, 16 lbs. to the bag 2.00 



Sphagnun Moss, per bale 2.50 



FULL SUPPLY CUT FLOWERS AT ALL TIMES 



fOCIDGAN CUT FLOWER EXCHANGE, 264-266 Randolph St., Detroit, Nich. 



sold. Some of it is the sort of stock 

 that was once thrown on the rubbish 

 heap, but big prices are being obtained 

 for it. 



The Advertising Campaign. 



The committee feels that it has 

 demonstrated beyond a doubt that the 

 advertising campaign has shown splen- 

 did results, l)oth in the Mothers' day 

 and Memorial day business. There was 

 a much larger volume of business done 

 on both of those occasions than ever 

 before. This was especially noticeable 

 Memorial day. In the past there had 

 never been much of an increase noticed, 

 but this year everything on the market 

 was used up. Retail stores reported 

 that they had never done any business 

 for this occasion; that they had some 

 work, but attributed this to the late 

 war. The Associated Florists attribute 

 it to their advertising campaign. There 

 is no reason why, if the public were 

 properly educated, May 30 could not 

 be made a big flower day. Sol- 

 diers' graves vere not the only ones 

 that were dccoratoil this year, by any 

 means. The committee is now going 

 after the commencement and wedding 

 business for .Tune. May 31 they carried 

 a fine advertisement in the Evening 

 Sun, reminding the public of the girl 

 graduate and the opportunity to show 

 appreciation of her by "Raying It with 

 Flowers." This was followed June 2 

 witli anothor along the same line. In 

 the next the bride will be remembered. 

 There are wonderful possibilities in 

 this campaign; get in and do your bit. 



The Next Club Meeting. 



The greatest meeting in the historj* 

 of the flub %vill be held June 14. The 

 special business of the evening is going 

 to be the plans of the National Flower 

 Growers' Association and the organiza- 

 tion of a Baltimore local. J. Fred Am- 

 mann, a man with a vision of the fu- 

 ture of the florists' business, will be 

 there to tell you all about it. We 

 especially want the small groweis to be 

 present. I .im going to send you litera- 

 ture on the subject; study this, and if 

 you don't understand, ask questions. 

 The whole thing is young and not yet 

 pprnianently organized; your views are 

 wanted. Tlif^re are many big, broad- 

 minded flor'sts at the head of it. If 

 you have a good idea, they will be quick 

 to grasp it. I understand a local has 



HUCKLEBERRY 



Ready— $2.50 per case 



PERPETUATED MOSS $3.50 per bag 



NATURAL MOSS. . . , 1.75 per bag 



Wire, Write, Phone 



E. A. BEAVEN, Evergreen, Ala. 



iiuiBiiiaiiiniinnoiiiinnmaiiiiiiinnoniinnnouuiinnianB^ 



ANCY «••/ I 



(Special Picked) ^ I 



I A E R N S $5.00 



= Li«mva 7oar order with oa for reiralar ■hlpmcnta 



I C. A. KIIEHN WH6LE8ALE F LORIST 

 5 1318 Pine St. t»t. LonU, Bio. 



Mention The ReTlew when yon write. 



UIHHIWIHHHII 



F. 

 i 



New Crop Fancy Ferns 



Will be ready about June 16th. Interested 



parties please write for prices. 

 We will continue to ship Hemlock and 

 Balsam Spray (d $4.00 per lOOO. Cash 

 orders receive first attention. Rates to 

 .Jobbers. NORTHERN FERN CO. 

 Lock Box No. 133 Schofield, Wis. 



Mention The Review when you write. 



Natural Green Sheet Meet 



P«r 10-lb. bag, $1.78 



Dyed Green Sheet Moee 



P«r iO-lb. bag, $3.80 



KNUD NIELSEN 



KVERORnEN. ALA. 



Mention The BcTlew when yon write. 



L. B. Brague & Son 



Wholesale Dealers in 



CUT FERNS 



MOSS, EVERGREENS 



HINSDALE, MASS. 



Established 



1867 



Fancy CntTerns and Le8f-M.Id-g-r|-„^n 



( hristnias Trees, Trees. Shrubs, Plants. Seeds 

 and Seedlitij-'a. Write fordescriotive price lists. 

 AMERICAN FORESTRY CO., Pembine, WiKontin. 



THE HELP PROBLEM 



Relieved by the 



Ever Ready 

 Flower Pot 

 Cover.... 



Dresses your plants in a smart style 

 quickly and without work. Write for 

 sample and price list today. 



Send lOc Postage. 



TheEverReidyFlowerPotCoverCo. 



146 Hughes Avenue. BUFFALO, N. Y. 



The Anita Brand Goods 



Everything in the Paper Line 



FOR FLORISTS 



ANITA SPECIALTY CO., Inc. 



77 Suminer St. p.o.Bsi237B Boston, Mass. 



FLORISTS' 



CARDS : ENVELOPES : LABELS : TAGS 



Add 20% to our 1920 Catalogue prices. 



THE JOHN HENRY CO., 



Lansing, Mich. 



GR£EN SHEET MOSS, dry larjre sheets, 2- 



bushel bafrs, wpltrht 18 lbs to the bag. 



per bag $2.00 



DAMP MOSS, por lb... 05 



SCRAP MOSS, 2-biishol baff, per baff 1.25 



OALAX. larpplcaf, pprKKH) 1.50 



L.EUCOXHOE, perKXK) 4.00 



Terms Cash. 



G. C. GIBBS, Del Rio, Tenn., R. 2 



