58 



The Florists^ Review 



Jolt 15. 1»20 



DRIED FLOWERS 



Now is the time to lay in your winter supply 



Statice— Purple, white and yellow. AcrocUnium— Daisy-type, pink. Helichrysum— Assorted colors. 

 Rhodanthe — Pink. Statice — Russian or rat-tailed, pinkish lavender. 



We have a large supply and can furnish any quantity. 



Book your orders now. 



These dried flowers are excellent for floral work. They often prove a life-saver when stock is scarce. 

 Send for a small assorted box as a sample. You will come back for more. 



J. A. AXELL, Wtolesale Commission Florist, 463 Bosh St., SAN FRANCISCO, CAL. 



flowers were, with indications that a 

 considerable supply of good roses will 

 be forthcoming right along. 



Gladioli continue to arrive in large 

 supply and the demand leaves nothing 

 to be desired, the daily offerings clean- 

 ing up closely. Asters are appearing, 

 but only in limited quantity. Little 

 shipping is being done as yet, because 

 of the light supply and the fact that 

 the first asters of the season do not 

 carry particularly well on long trips. 

 The outlook for a big crop of asters is 

 fine. Chrysanthemums are a little more 

 plentiful, but they do not get much at- 

 tention as yet, as they are not suitable 

 for shipping. Sweet peas are going off 

 rapidly and orchids and gardenias are 

 also on the short side of the market. 



Various Notes. 



N. F. Baldocchi, of Podesta & Bal- 

 docchi, reports business holding up well 

 this summer. During the Democratic 

 convention his firm was kept busy with 

 table decorations and the like, besides 

 supplying a stimulated demand for cut 

 flowers as the result of so many visitors 

 being in town. Vacations are still in 

 progress at this establishment, five of 

 the men being away now. With his 

 partner, V. Podesta, in Europe, Br. Bal- 

 docchi does not expect to get much of 

 a vacation himself, but he hopes to get 

 away for a few days. 



Mark Ebel was a recent visitor from 

 Sacramento, Cal., and was heard to 

 invite J. A. Axell to his place for a 

 while this summer on the assumption 

 that hoeing or some other mild outdoor 

 exercise in the hot weather would be 

 fine for reducing. It may be said, how- 

 ever, that Mr. Axell did not accept the 

 invitation until after the work proviso 

 was omitted. Mr. Ebel says that busi- 

 ness is quite as usual for this time of 

 the year. 



Mr. Moore, of the Meldrum Flower 

 Shop, Sacramento, was also in town a 

 few days. 



F. C. Jaeger, of F. C. Jaeger & Son, 

 IS well pleased with the initial business 

 in his new wholesale department. He 

 has booked several standing orders and 

 is in receipt of many inquiries about 

 asters and chrysanthemums. 



Henry Avansino, manager of the E. 

 W. McLellan Co., expects asters to be 

 ready for long-distance shipping in 

 about ten days. 



The trade received a visit last week 



Mention The Reylew when you writ*. 



Everybody Knows Our Motto; 



"We Never Miss'^ 



EVERYTHING IN 



Cut Flowers and Supplies 



S. MURATA & CO. 



Oldest and Most Experienced Shippers in Southern California 



380-386 S. Los Angeles St., LOS ANGELES, CAL. 



Mention The Berlew when yon write. 



FREESIA PURITY 



^ to ^-inch, $10.00 per 1000. 

 By parcel post, prepaid— Immediate delivery. 



7-16-incb, $7.00 per 1000. 



Special prices on 6000-lots. 



HARRY BAILEY, R. f. d. No. e. Box 354, Lo$ Angeles, Cal. 



Mention The ReTiew when ron writ#. 



