i.«iini.;")"«jwpiy|..iiww^«in. J " m fif^^^^icPi^iPwpflfP^ iiiMwPf,' iu.i|iJifiiiJ*.iji!''!Pl-JWf«.'.-.Jl 



34 



The Florists' Review 



■ ■' ' '\'r 



AvQvms 5. 1930 



Use Our 



Gladioli and Lilies 



We have a large supply of fine quality 



ROSES §Sa°S? asters 



All other stock in- season. 



You will find this a good source of supply. 



ZECH & MANN 



Wholesale Cut Flowers 



GOOD STOCK 

 ALL COLORS 



30 East Randolph Street 



CHICAGO, ILUNOIS 



Mention The Review when yon write. 



quality, because of the exceptionally fa- 

 vorable season. 



July Business. 



July has made a new record in this 

 market. In no previous July have there 

 been so many flowers, such good quality 

 or such active business. Prices have not 

 been especially high, but have been fair 

 for summer. Nearly everyone in this 

 market has done more business than last 

 July, which was the previous high-water 

 mark. Some of the wholesale houses 

 have made splendid increases, due to 

 handling so many more flowers. 



Effect of New Freight Bates. 



The trade has talked of little else this 

 week than the effect of the increase in 

 freight rates announced August 1. In 

 the florists* business the principal bear- 

 ing is on the cost of fuel. Some of the 

 largest growers have been using smoke- 

 less coal from West Virginia. The 

 freight rate has been $2.60. It goes up 

 forty per cent, or $1.04, making the new 

 rate $3.64. Those who have been using 

 coal from southern Illinois have paid a 

 freight rate of $1.55. This goes up 

 thirty-five per cent, making the new 

 rate $2.10. There will be a correspond- 

 ing advance in switching charges. 



There is another side to the story, 

 however. Several of the large growers 

 made contracts for fuel early in the sea- 

 son, at prices that looked high then, 

 but which now seem low. They have 

 had no deliveries, or at any rate few de- 

 liveries, on these contracts. Other 

 growers have bought coal in the open 

 market at much higher prices, but have 

 obtained the fuel. One grower relates 

 that he has a contract for the season's 

 supply, at $3.25 per ton, but has ob- 

 tauied no deliveries. A neighbor has 

 bought in the open market, paying $6.75 

 at the mines, and has the coal in his 

 sheds. The spread from $3.25 to $6.75 

 represents the effect of the transporta- 

 tion blockade and the miners' strike. 

 With these out of the way it is possible 



YOUR 

 PROTECTION 



"WE DO 

 AS WE SAY" 



'Under Grewen' 

 SaperTinoa" 



THE RETAIL FLORISTS 



ARE SURE to get better service from 

 the GREAT CENTRAL MARKET than 

 from any wholesale house or wholesale 

 grower in other cities surrounding CHI- 

 CAGO. The PRODUCTION of cut flowers 

 for CHICAGO is so great that many 

 RETAIL FLORISTS, with only a store, 

 are learning more and more of our advan- 

 tages to supply stock as needed 

 "all the year around." 



ROSES 

 ALL 

 SUMMER" 



" DON'T 



GROW THEM— 

 BUY THEM' 



KENNICOTT BROS. CO,, 



174 N. Wabash Ave. 

 CHICAGO 



"THE PRINCIPAL LOCATION IN THE MARKET" 



H. B. KENNICOTT. Pres. 



J. E. POLLWORTH. Sec'y and Mgr. 



