mjr'r-r'yvf;r' or"" 



Avovm 19, 1&20 



The Florists^ Review 



43 



View ia the S. A. F. Trade's Exhibition at Cleveland, August )7, the Randall Display in Foreground. 



flower market. This has proved to be 

 a wise move in every way and it brings 

 the offices in closer touch with the trade 

 and especially with florists visiting New 

 York. The oflSces are headquarters at 

 all times for such visitors and for meet- 

 ing purposes, both for our own commit- 

 tees and for those of affiliated and auxil- 

 iary societies. We have now ample 

 room for our detail work, which, as we 

 progress, necessitates space, and we are 

 able to accomplish more and do it at 

 less expense than was possible in the 

 limited quarters previously occupied. 



Since our executive board opened the 

 journal to trade advertising we have 

 l>oen able to place the publication on 

 what from now on promises to be a 

 }>aying basis. Certainly it is now prac- 

 tically paying its own way, relieving the 

 society of much expense, and all this in 

 spite of the fact that paper, material 

 ■'ind labor entering into the cost of pub- 

 lications have at least doubled in the 

 last year. When we consider that our last 

 vfilume of convention proceedings was 

 produced only at heavy cost and that 

 publication and distribution of a full ac- 

 ""int of our proceedings under the new 

 "rdor of things now promises to cost us 

 'Kilhing, we gain a good deal. It also 

 ^<'rvos in the same way for the publica- 

 |"'n of all informative matter issued 

 rr(im the society. In addition it con- 

 'I'lucs to be. a most valuable aid in ei- 

 j: fi'ling interest in our work and, I be- 

 ''«'ve, arouses considerable interest in 

 "'"■ work in keeping up the societv's 

 "'•■mbership. 



The trade exhibition this year is an- 



''. "" business success to the credit of 



't' society and can be numbered among 



|:'<' largest in our historv. The exhibi- 



' "D wag well advertised to the trade. 



both through the trade press and by di- 

 rect approach, and we may be congratu- 

 lated upon having an excellent attend- 

 ance at the convention and an unusually 

 large showing of exhibitors. 



Plant Begistrations. 



Since the last convention the follow- 

 ing new plants have been registered: 



Begonia PeerleBB — By J. A. Peterson & Sons, 

 Westwood, Cincinnati, O., January 26, 1920. 



Adiantum Pelicanii — By Prank D. Pelicano, 

 San Francisco, Cal., November 8, 1919. 



Geranium Betty — By Tiieodore H. Townsend, 

 Morrisvllle, N. Y.. April 1, 1920. 



Petunia Royal Purple — By R. I. Isherwood, 

 Chllllcothe, Mo., April 1. 1920. 



Voli' Doable Cineraria — By Frank A. Vols, 

 Cincinnati, O., June 10, 1920. 

 '' New canqas: Statue of Liberty, Candelabra 

 and American Beauty — By the Oonard & Jones 

 ^:,\WeatjQn>ye, Pa., July 20, 1920. 



Members' Becxuitiiig. 



The following have sent in one or more 

 names for membership since the last con- 

 vention: 



A. F. J. Bauer 14 



M. A. Vinson 8 



W. J. Pilcher 7 



W. H. Kuebler 1 



H. Rabaley 3 



W. F. Ekas 1 



Charles Traendly 1 



Charles Graham .... 1 



H. W. Sheppard 1 



A. H. Nehrling 3 



Nlc Zweifel 2 



A. F. Krueger 1 



H. D. Schiller 1 



A. T. De La Mare.. 2 



P. W. Popp 3 



S. S. Skidelsky 1 



H. K. Rohrer 2 



Gust. RuBch 1 



Red Wing Floral Co. 1 



W. C. Collett 1 



Joseph S. Merritt...28 



B. A. Peirce 2 



A. F. Longren 1 



A. L. Miller 8 



The F. T. D 42 



P. R. Kllngspom 21 



B. L. Matthewson.. 1 

 George Doemling ... 1 

 B. A. Fetters 17 



Pbllip Kessler 1 



S. Murray 2 



Mich. Cut Flower Co. 1 



A. J. Z4cb 1 



O. A. Scbmitt 1 



J. S. Stuart 1 



J. N. Flesser 1 



J. E. Jackson 2 



W. J. Vesey... i 1 



A. M. Henshaw 1 



W. B. Shotwell 1 



Herman Thiemann... 1 

 C. B. Critchell 1 



E. J. McCalhim 1 



J. A. McLaughlin... 9 



L. J. Reuter 2 



W. F. Gude 8 



T. B. D© Forest 2 



O. Jolson 1 



Ony French 3 



Cleve. Florists' Olub 2 

 CleTe.-McCallum Co. 2 



Broadside 13 



P. H. Talbot 



B. Miller 



Max Schling 



Harrie S. Mueller. . . 



J. F. Ammann 



F. Ileinbrenner 



Glen B. Moore 



H. G. Walker 



Ma. L. M. Smith... 



B. J. Dudley 



T. D. Long 



8. C. Gorman 



Charles Frelchler. . . . 



8. R. Lundy 



F. H. A. of America 



J. A. Axell 



0. C. PoUworth 



THE TBEASUBEB'S BEPOBT. 



Leaving the more detailed statement 

 of expenditures and receipts to the sec- 

 retary, the "watchdog of the S. A. F. 

 treasury," J. J. Hess, of Omahai, pre- 

 sented only a condensed report of the 

 finances of the society, as they stood 

 at the close of business July 31, 1920: 



RECEIPTS. 

 Balance on hand in all funds Dec. 31, 



1919 $ 40,7(».a6 



General fund 9,853.43 



National publicity campaign 4S, 175.73 



Permanent fund 5,645.00 



Miscellaneous 989.M 



Total $102.42».3T 



DISBURSEMENTS. 



General fund 11.528.96 



National publicity campaign 43,487.87 



Total $ 55,016.82 



Balance on hand August 1, 1920 47,412.56 



THE DEATH BOLL. 



Included in Secretary Young's report 

 was the following list of members of the 

 S. A. F. who have died since the con- 

 vention of last year: 



Douglas A. Brown, Cincinnati, O. 

 John B. Deamud (life), Chicago, 111. 

 John A. Long, East Haven, Conn. 

 Geo. M. Carter, Evergreen, Ala. 

 Sam Cape. Pittsburgh, Pa. 

 Joseph Sylvester, Oconto, Wis. 

 Harry M. Altick (life), Dayton, 0. 

 John A. Nuth, Roseburg, Md, 

 J. D. Carmody, Bvansville. ^jl^' 

 Patrick O'Mara, Jersey City, N. J. 

 Chas. Schoenhut, Buffalo, N. Y. 

 George H. Cooke, Washington, D. C. 

 Maurice Puld, New York citv. 

 Fred C. Weber, St. Louis, Mo. 

 Mrs. R. Snder, Toledo, O. 

 C. W. Ward, Eareka, Cal. 

 Mrs. E. A. Williams, Pittsburgh, Pa. 







