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24 



The Horists^ Review 



AuOUST 26, 1920 



AT THE S. A. r. CONVENTION. 



A group of salesmen, the advance 

 guard of the profession attending the 

 S. A. F. convention at Cleveland, were 

 observed by the police officer on guard 

 to be wearing gems computed by him to 

 be worth many thousands. The explana- 

 tion by one of the fortunate wearers 

 was that attractiveness, whether in 

 human or magazine form, was essential 

 to the welfare of the business. Said one 

 of the most successful of the craft, 

 "While our prospective victim's optics 

 are riveted upon our sparklers, our 

 minds, apparently subconscious owing 

 to the fact of the constant wearing of 

 the gems, are really actively studying 

 the reeeptiveness of the intended cus- 

 tomer. ' ' Whether exactly so or not, the 

 sequel proved that, taken on the whole, 

 sales were satisfactory. Criticism there 

 always is, and this exhibition was no 

 exception to the rule, evidently with 

 abundant cause. 



Among the familiar faces reminding 

 one of bygone days was S. O. Butter- 

 field, of Oklahoma City, formerly a 

 leader in floricultural journalism, now a 

 leader in the legislature, who has struck 

 oil. Which reminds one that Dana R. 

 Herron, of Olean, N. Y., was endeavor- 

 ing to have some of the craft share with 

 him in some oil stocks he had for dis- 

 posal and with the sale of which he 

 hopes to benefit the several interested 

 parties, who, for the nonce, placed coal 

 as of secondary importance. 



W. E. Cahill, representing Roman J, 

 Irwin, New York, gladdened the hearts 

 of the boys by his presence, having al- 

 most entirely recovered from the effects 

 of a collision, whiiih, being a rear-end 

 one, "Billy" failed to see in time to 

 avoid being almost knocked out. 



Herman Bartsch, of the W. W. Edgar 

 Co., Waverley, Mass., arrived in time 

 to give his impressions of the way Hall 

 & Robinson, Montreal, are growing cyc- 

 lamens. Something unusual may be 

 the outcome of his visit, of which "more 

 may be heard later on. 



Frank Edgar, of Waverley, Mass., 

 viewing the fine specimens of cvclamens 

 and other plants at the exhibition, ob- 

 served that the building bee was buzz- 

 ing louder than ever in his head. 



Fred Lautenschlager, of Kroeschell 

 Bros. Co., Chicago, observed that it was 

 not the possibility that the railroad 

 company might confiscate the boiler, ow- 

 ing to scarcity of rolling stock, but 

 rather the uncertainty of transportation 

 for a positive date that kept the usual 

 boiler at home. 



Joseph Traudt, of Canajoharie, N". Y., 

 in the course of conversation, mentioned 

 the visit of the Albany Florists' Club 

 to his place August 7. About sixtv- 

 five, including ladies, were present. It 

 goes without saying all had an enjoyable 

 time. 



Sherman Offerle, of Warren, Pa., was 

 able to be with the crowd at the con- 

 vention, having just left the Lakeside 

 hospital, Cleveland, where he spent sev- 

 eral weeks, an unwilling patient. 



"Is the artificial displacing the 

 natural product?" asked Proprietor 

 Cannon, of the Quality Flower Shop, 



Stamford, Conn., as he glanced over the 

 exhibition on entering the hall. 



Among the natural attractions were 

 the Lilium formosum exhibited by the 

 American Bulb Co., Chicago, and jeal- 

 ously guarded by I. Rosnosky, and the 

 Holland bulbs of exhibition size im- 

 ported and rushed through by the W. W. 

 Barnard Co., Chicago, exciting the 

 curiosity of the many and the cupidity 

 of some. H. F. Michell Co., Philadel- 

 phia, showed some miniature Dutch 

 hyacinth bulbs, on which John Boch- 

 mann observed, as he handed a possibly 

 prospective purchaser a Michell knife, 

 * ' There will be no cutting of prices this 

 season by any house, owing to shortage 

 of stocks and carefulness in buying." 

 Joseph Marks, of A. Henderson & Co"., 

 Chicago, shared honors with his co- 

 worker, T. Dennison, when the total 

 sales were compared. Mr. Henderson 

 left the field early. Vaughan's Seed 

 Store, Chicago, showed a full line. 

 "Here are we, from A to Z," observed 

 Mr. Moen, who had his usual competent 

 staff of assistants. 



A grand specimen of Cocos australis 

 shipped from New Orleans by Harry 

 Papworth was the cause of remark from 

 James Heacock, of the Joseph Heacock 

 Co., Wyncote, Pa., that palms of any 

 size above a 6-inch pot were so scarce 

 that it will take several years at the 

 present rate to produce what is needed. 



Thomas Knight, of the Julius Roehrs 

 Co., Rutherford, N. J., commenting 

 upon the smaller number and increased 

 amount of his palm sales, said his firm 

 intended to keep boosting. 



John Elzinga, of the National Bulb 

 Farms, Inc., Benton Harbor, Mich., 

 speaking of the 160 acres of gladioli un- 

 der cultivation, to which will be added 

 narcissi, mentioned the fact that the 

 firm 's publicity and consequent success- 

 ful trade established was solely through 

 the medium of The Review. 



H. E. Humiston, of the Proto-Feed & 

 Guano C©., Chicago, mentioned that he 

 had been prospecting for sheep manure 

 and found 100,000 tons in southern Mon- 

 tana lying six feet deep. With the erec- 

 tion of drying plants by next spring, the 

 gold mine, as he well describes it, will be 

 worked and the product distributed. 



J. A. Peterson, of J. A. Peterson & 

 Sons, Cincinnati, incidentally mentioned 

 the receipt of a letter from the curator 

 of Kew Gardens acknowledging the re- 

 ceipt of and admiration for some plants 

 of Begonia Peerless that reached Lon- 

 don in excellent shape. W. M. 



Reading, Mass. — Frank H. Jury has 

 started in business, having bought the 

 greenhouses of Mr. Casey. 



Des Moines, la. — J. S. Wilson, Jr., of 

 the Alpha Floral Co., is preparing to 

 open a branch store, Wm. Trillow having 

 concentrated his business at the green- 

 houses. Mr. Wilson has taken the 

 lease on the location of the Trillow 

 store and is fitting it up in the same 

 fashion as his main store. With a city 

 population of 150,000 to draw from, 

 Mr. Wilson believes each store will do 

 a good business. 



H. P. Merrick. 



(President of the Cleveland Florists' Club.) 



