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58 



The Florists' Review 



sapraitBn 80, iMt 



Chrysanthemums Are Ready 



An ample supply of fine stock is now available. 



Express refrigerator cars leave here every Friday for 

 Chicago and New York, via Ogden, Cheyenne and Omaha. 



LET US BOOK YOUR ORDER FOR THE SEASON. 

 J. A. AXELL^ Wholesale Commission Florist 



463 Bush St., SAN FRANCISCO, CAL. 



HOW TO RAISE CASH 



NEW ZINNIA, DAHLIA-FLOWERED 



liiaveUyof our own recent introduction. It 

 is a sur winner com 'oerci ally. Flowprs the 

 exact type an<l s ze of t lie Giant Sliow Dahlia; 

 6-8 incbea iu iMameter: 7 new culord and shades 

 ■a aowa to Zinnias h retofore. Trade pkt.. 

 6W ■.•da. $1 PO. 



Improved Centanr^a ryMna", Doablw— 



(FpHsei'B Tm Klue). The color of tlil8 charmlnsr 

 centanrea lo the best bine yet. 'IhiM strain is 

 fixed, and is highly desired by the Florist Trade. 

 Trade pkt . IMmi setnlH. $l.llO. 



Eveotnaliy every Florist will plant r«ser'> "Ban- 

 tested" • •liforna Asterx, I e>pnin>inn. and Zinnias. 



ASTER AMERICAN BEAUTY-(new colors 

 ixed).— A neighbor wholesale grower. John 

 Rodger, has become famous fur his American 

 Beauty As ers. We are handlins his seed far 

 the Florist Trade, hit Ike grsalMt Astnr Mvdir rf 

 tke tweatislh Mstary, and will stand tUe lent of 

 time. Trade pkt., lOOOeeeds. Sl.<0. 



ROBERT G. FRASER & SON, Seed Growers, PASADENA, CALIF. 



OB tke market being most tastefully 

 arranged. Mr. Darling still keeps up 

 hia llyiBg, but so far has not persuaded 

 Maaagcr John Gordon to go up. ' ' One 

 foot OB the ground, at least," says Mr. 

 Oordaa. 



A beantifal casl^et cover of red roses 

 was one of the pieces made by Lichten- 

 berg's for the funeral of the widow 

 of a well known banker this week, for 

 wbich there was a good deal of work, 

 well scattered among the retailers. 

 Carl Brose, of this firm, is going to 

 exhibit some of his high-bred Airedales 

 at the eoming stock show in this city. 



No matter how large a city gets, it 

 still retains some of the gossip that is 

 usually associated with villages and 

 such gossip is bandied around in an 

 underhanded way instead of above- 

 board. For this reason it was refresh- 

 ME *o f*t * straight-from-the-shoulder 

 letter from Roy F. Wilcox denying the 

 rumors that his firm had contracted its 

 whole output of cut flowers to one con- 

 oera. Mr. Wilcox comes out in the 

 open, thanks his customers in a manly 

 way for their trade and promises to do 

 all la his power to help along the busi- 

 ness generally. This is the right spirit 

 and is bound to win. 



B. G. Fraser & Son are enthusiastic 

 about the future of California-grown 

 seed and in a conversation with D. G. 

 Praser the fact was again brought out 

 that ranch of the seed grown on the Pa- 

 eifie eoast is sent back to the east and 

 even to Europe and returned again to 

 private growers in California. "We 

 can beat the world for quality," Mr. 

 Praaer says. H. R. Richards. 



SAN FRANCISCO, CAL. 



The Market. 



Chrysanthemums are coming in quite 

 satisfactorily, of more variety and of 

 better stock than the earlier arrivals 

 on the market. Growers and shippers 

 are all enthusiastic regarding this sea- 

 son's crop of mums. Carnations are 

 eoming in more plentifully, though the 

 supply is not yet equal to the demand. 

 ^ses are becoming more plentiful, es- 

 peeiailj Russell. The first violets of 



Chrysanthemums 



The finest Mums at the best prices. 



We know how to pack them for long distance 



shipping. 



If you need Mums — or any other cut flowers 



or greens — 



LET US HAVE YOUR ORDER 



California Floral Company 



Wholttalm DeeJera in Cut Fiowmra 



217 Winston St. LOS ANGELES, CAL. 



THE BEST IN THE WEST 



PALMS 



Phoenix Canariensis 



Pot -Grown 



24 inches high 

 $9.00 per doz. 



E. H. RUST 



1625 Bank St, So. Pasadena, Cal. 



ASPARAGUS SPRENGERI, 4-inch and 



6-in( b. 1 12.00 and >i6.<iu per luo. 



PRIMULA OBCONICA GIGANTEA, 6-inch 

 pots 1/u.OO per 100. 



PRIMULA MALACOIDES GIGANTEA, 



-(-int-h, $7.00 per lOO. 



CINERARIA, dwarf strain. 4-inch, tl6.00 per 

 100. 



FRED GROHE CO.. 



H. P. D. 4. Box M7. Casb please. Santa Rosa. Oal. 



the real fall crop began coming in last 

 week and a few tentative shipments are 



OWN -ROOT 



ROSES 



January, February, March 

 Shipments. 



"Desert Climate" 



Field-Grown Roses by Express. 



Send for List. 



HOWARD ROSE CO., Henet, CaliL 



Asparagus Plnmosns Sprays 



$1.50 per 100, 500 for $7.00. 



HARRY BAILEY, R. F. D. No. 6 

 Los Antf eles, C«L 



being made, though the business of ship- 

 ping them extensively is not expeeted 



