102 



The Florists^ Review 



OCTOBBB 7, 1020 



Chrysanthemums Are Ready 



J. 



An ample supply of fine stock is now available, 



Express refrigerator cars leave here every Friday for 

 Chicago and New York, via Ogden, Cheyenne and Omaha. 



LET US BOOK YOUR ORDER FOR THE SEASON. 



A. AXELL^ Wholesale Commission Florist 



463 Bush St., SAN FRANCISCO, CAL. 



NEW Zlf^NIA, DAHLIA-FLOWERED 



Novelty of our own recent introduction. It 

 is a sura winner commercially. Flowers the 

 exact type and size of the Giant Show Dahlia; 

 6-8 Inches in diameter; 7 new colors and shades 

 unknown to Zinnias heretofore. Trade pkt., 

 SOO seeds, $1.00. 



HOW TO RAISE CASH 



Improved Centanrea CTanao, Doable— 



(Fraser'a True Blue). The color of thle cbarmlnK 

 centaurea le the best blue yet. This strain is 

 fixed, and Is highly desired by the Florist Trade. 

 Trade pkt.. 1000 seeds. >1.00. 



Eventually every Florist will plant fraser'i "Sun- 

 teated" Califoma Asters, Delphinlomi and Zinnias. 



AST^R AMERICAN BEAUTY— (new colors 

 mixed).— A neighbor wholesale grower, John 

 Bodger, has become famous for his American 

 Beauty Asiera. We are handling his seed for 

 the Florist Trade. It b ike fi«at«rt Atter aevclty oi 

 Ike twaatielk ceatsry, and will stand the test of 

 time. Trade pkt., lOO* seeds, $1.00. 



ROBERT G. FRASER & SQN, Seed Growers, PASADENA. CAUF. 



every day. Carnations produced under 

 cheesecloth are now in full color and 

 of fine size. The Chinese growers are 

 bringing their outdoor chrysanthemums 

 to swell the tide of mums. Chinese 

 growers do not grow their mums un- 

 der cloth and their stock is later on 

 the market in consequence. It is now 

 being shipped extensively by many of 

 the leading firms, but the big mums, 

 raised under cloth, are most in demand 

 for shipment to distant points. French 

 marigolds are much in evidence in lo- 

 cal florists' stores and are being used 

 considerably for decorative purposes. 

 The recent spell of almost tropical heat 

 has not helped the violets, but if this 

 week is cool, the violet crop wdll be 

 in a satisfactory condition for "ship- 

 ping in about two weeks. Violets are 

 already being offered in fair quantity 

 to the local trade. 



Form Association. 



The San Francisco florists have 

 formed an association and every florist 

 in the city, except one, has joined it. 

 Temporary organization has been ef- 

 fected and by-laws are being prepared. 

 A committee from the growers' asso- 

 ciation will attend the next meeting in 

 order to bring about cooperation for ar- 

 ranging to take Sunday as a day of 

 rest, as well as effecting other arrange- 

 ments of mutual interest to growers and 

 florists. It has been decided that flo- 

 rists ' stores shall only be open half the 

 day on Sunday until the first Sunday in 

 1921, when it is expected that entire 

 Sunday closing will be effected. 



The officers, who are acting in a tem- 

 porary capacity, are: President, Albert 

 0. Stein; vice-president, Alfred Ser- 

 veau, and treasurer, Angelo Ebssi. The 

 name adopted for the present is the 

 Florists' Association of San Fj-ancisco. 



Various Notes. 



The E. W. McLellan Co. is shipping 

 large consignments of mums every day, 

 both outdoor and cloth-covered plants, 

 with a preponderance of the latter. 

 Roses are coming in plentifully from 

 the nurseries and there is a good local 

 trade in early violets. Yellow mums 

 •nre somewhat scarce. 



1^ 



Chrysanthemums 



The finest Mums at the best prices. 



We know how to pack them for long distance 



shipping. 



If you need Mums — or any other cut flowers 



or greens — 



LET US HAVE YOUR ORDER 



California Floral Company 



Wholmtalm D^tdmr* in Cut Flown 



217 Winston St. LOS ANGELES, CAL. 



THE BEST IN THE WEST 



PALMS 



Phoenix Canariensis 



Pot -Grown 



24 inches high 

 $9.00 per doz. 



E. H. C^UST 



1625 Bank St, So. Pasadena, Cal. 



ASPARAGUS SPRENGERI, 4-inch and 



6-inch, $12.00 and $16.00 per 100. 

 PRIMULA OBCONICA GIGANTBA, 6-inch 



potB. $20.00 per 100. 

 PRIMULA MALACOIDES GIGANTEA, 



8-iDcb, $7.00 per 100. 



CINERARIA, dwarf strain, 4-inch. $16.00 per 



FRED GROHB CO.. 



H. r. D. 4. Box 867. Cash pleaae. Santa Rom, Oa). 



J. A. Axell, busy shipping mums, 

 stated that Major Bonnaffon mums are 



OWN- ROOT 



ROSES 



January, February, March 

 Shipments. 



"Desert Climate" 



Field-Grown Roses by Express. 



Send for List. 



HOWARD ROSE CO., Hemet, CaliL 



Asparagus Pliimosns Sprays 



$1.50 per 100, 500 for $7.00. 



HARRY BAILEY, R. F. D. No. 6 

 Los Angeles, CaL 



now coming in. The supply of valley is 

 distinctly limited and it is much in de- 



