OCTOBER 14, 1920 



The Florists^ Review 



119 



Chrysanthemums 



ALL VARIETIES 



Giant Violets 



POMPONS STRAWFLOWERS ROSES ADIANTUM PLUMOSUS 

 Let us book a standing order for you for Fall Season 



F. C. JAEGER & SON, Wholesale Shippers 



152 Powell Street Phon, CotHM 1343.1344 SAN FRANCISCO, CAL. 



Mention Th* RctIkw when rnn write 



CHRYSANTHEMUMS 



Best varieties ready for shipment now 



POMPONS, in all colors 



VIOLETS: Our Giant Violets can be shipped successfully to almost any part of the United States and 

 Canada. 



STRAWFLOWERS, pink and large mixed. 



ADIANTUM, 30o per bunch. PLUMOSUS, 30c per bunch. 



WOODWARDIAS, $3.00 per 100. LAVENDER STATICE, green or dried, 50c large bunch. 



GEN. A. J. GOOCH, 537 Pine St., SAN FRANCISCO, CAL. 



Coy's store here, has resigned to as- 

 sume the management of the new 

 Tacoma store being opened by Randall- 

 MoLoughlin. This is to be located at 

 811 Pacific avenue, and is the fourth 

 store of this firm. A full line of seeds, 

 nursery stock, feeds and fertilizers will 

 be carried. 



R. L. Jones, formerly engaged in the 

 florists' business at Eastlake, Colo., has 

 become attached to the staff of the Hol- 

 lywood Gardens. 



Several out-of-town retailers called 

 on the local trade recently, including 

 Fred Howard, of Howard & Smith, Los 

 Angeles, Cal.; G. Petersen, of the Ever- 

 ett Floral Co., Everett, Wash.; Mr. 

 Shaw, of the Market Flower Shop, Bel- 

 lingham. Wash., and Mr. Wallmarck, of 

 Everett. Another trade visitor was Mr. 

 Snyders, who is representing the Poehl- 

 mann Bros. Co., of Chicago. 



N. B. Healey, of the Seattle Fern & 

 Moss Co., reports a splendid shipping 

 demand for dagger ferns from the trade 

 in Montana, Colorado and Utah. 



The Thomas Floral Co. has been de- 

 livering an increased cut of bouvardia 

 and gardenias lately, and reports a 

 heavy crop of Duchess and Russell roses 

 coming on. 



Harry Crouch, of the Woodlawn 

 Flower Shop, spent a part of last week 

 on a trip in eastern Washington duck 

 hunting. This shop handled' one lun- 

 cheon decoration at the Sunset Club 

 lately in an unusual manner. Six round 



Softwood Poinsettia Cuttings 



(Unrooted) 

 93.00 per lOO; $25.00 per lOOO 



Stock plants and cut blooms in season 



PAUL ECKE, 1226 Hayworth Avenue 

 L.US AMOEL,£S. CAL. 



Mention Th** RfyJew when yon wrtt*. 



mounds of flowers, with a space of about 

 one foot intervening between each, were 

 set on the long table, and these were 

 joined by maidenhair ferns. Zinnias, 

 fall asters and marigolds were used in 

 these mounds. 



Eosaia Bros., who have been receiv- 

 ing a heavy cut of orchids lately, report 

 a temporary shortage affecting their de- 

 liveries. Silvio Rosaia, San Francisco, 

 who has been in the northwest for sev- 

 eral weeks, has left for home via Salt 

 Lake City. 



Henry Morgan has been able to report 

 splendid sales to date on his white 

 violas, since most of the local growers 

 say they had trouble in getting this va- 

 riety to flower at all well. 



The domesticated fall aster and late 

 coreopsis have been used in baskets by 

 the Orpheum Floral Co. lately to good 

 effect. Samples of baskets already made 

 up have been used freely in the window 

 displays. H. M. 



Weirton, W. Va. — Otis Newby has 

 moved to this town from Elwood, Ind. 



ASTER SEED 



YOU CAN ALWAYS DEPEND ON FOR OROWINO 



CUT ASTERS 



THE HOME OF ASTERS 

 Herbert & Fleishauer 



Aster Specialists, McMinayille, Ore. 



Mention Ths Berlew when Ton write. 



COCOS PLUMOSA 



7 lo 12 ft., $1.60 to $5.00 each 



KENTIAS 



14 to 16 ft., with tub. iSO.OO to S40.00 each 



CITY AND KENTIA NURSERIES 



Santa Barbara, Calif. 



PRICES ON THE COAST. 



[Continui'ii from pa^c 31.] 



only the tax collector could tell tiu' 

 amount of. These all enter more or less 

 into the price problem. Rents run from 

 $250 to $750 per month for a 20-foot 

 stcfre, according to location. Clerks draw 

 salaries from $25 to $65 per week, ac- 

 cording to their sales or managing abil- 

 ity. Quality flowers are handled more 

 or less by all of those mentioned, though 

 the larger stores sell probably ninety 

 per cent of them. The retail prices, as 

 nearly as possible, are based upon the 

 report formulated by the cost commit- 

 tee of two years ago, which made recom- 

 mendations with which vou are all 



