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112 



The Florists^ Review 



OCTOBBB 28, 1920 



VIOLETS 



Ready Ootober 15. Book your season order now. Season price, $1.25 per dozen bunches. 



Russell Roses 



All grades, any quantity. 



Asparagus and Adiantum 



30c per bunch 



Chrysanthemums 



The big crop is in. Excellent stock at $2.00 to $2.60 

 per dozen. Cheaper grades if desired. 



We have also plenty of small Mums, pink, white and 

 yellow, at $4.00 to $6.00 per 100. 



POMPONS, all colors, 25c to 35c per bunch. 



J. A. AXELL) Wholesale Commission Florist 



463 Bush St., SAN FRANCISCO, CAL. 



up locally for decorative baskets, cor- 

 sage bouquets and other ornamental 

 purposes. 



Various Notes. 



The by-laws for the recently organ- 

 ized Florists* Association of San Fran- 

 cisco are understood to be ready for 

 presentation, but no action was taken 

 at the last weekly meeting, as several 

 of the temporary officers, including Al- 

 bert O. Stein, president pro tern., were 

 so busy that they were unable to . be 

 present. Better results in the way of 

 permanent organization are looked fot 

 this week. 



Such heavy shipments of flowers are 

 leaving this city for New York, Chi- 

 cago and the east that a daily refrigera- 

 tor service has been announced for this 

 week, at least. This improved service 

 is giving much satisfaction. On the 

 other hand, there seems to be a doubt as 

 to whether San Francisco florists can 

 obtain a refrigerator car to carry their 

 goods to New Orleans, via Chicago, for 

 All Souls' day, November 1. Such 

 heavy orders have been received that 

 it is believed by the florists that a 

 bumper carload is already assured. J. 

 A. Axell states that the car will not be 

 sent unless one shipper can give a guar- 

 antee of a single consignment of 10,000 

 pounds. 



Tom Wright, one of the leading flo- 

 rists of Los Angeles, is here. His 

 friends say he has announced his in- 

 • tention, en route home, of stopping at 

 Fresno and its vicinity for a few days, 

 in order to enjoy some duck hunting, 

 a sport which is now at its zenith in 

 California. 



Commenting on the shipping activity 

 among local florists. Gen. A. J. Gooch 

 states that it is fortunate that the pub- 

 lic is not holding off from buying flow- 

 ers, as it is in most other lines, antici- 

 pating a drop in prices. The few things 

 not on the down-grade in prices are 

 paper, lumber, nails and labor, all of 

 which the florist needs for shipping 

 purposes. 



J. A. Axell is enthusiastic regarding 

 the coming rose crop. Ferrari Bros, 

 have an unusually fine crop, the Hills- 

 borough Nurseries are just beginning 

 to cut, especially Russells, and K. S. 

 Murray, of Redwood City, another of 

 Mr. Axell 's growers, is bringing in fine 

 Wards, Columbias and Ophelias. Nels 

 Peterson, of the Peninsula Nursery, is 

 another grower who is cutting roses at 

 the present time. He is particularly 

 strong on Buckingham. Mr. Peterson 

 expects to begin cutting his carnation 



VIOLETS, 



Mums^ 



POMPONS, 



WOODWARDIA, PLUMOSUS, 



and all 

 SEASONABLE CUT FLOWERS 



California Floral Company 



WholmBolm DmaUrs in Cut Flcwn 



217 Winston St. LOS ANGELES, CAL. 



- THE BEST IN THE WEST 



Mums of all grades and several 

 varieties are ready for shipment 



ALL KINDS OF DECORATIVE GREENS 

 Write for a trial shipment 



DOMOTO BROS. 



440 Bush Street 



SAN FRANCISCO, CAL. 



Violets! Violets!! Violets!!! 



We are the original growers and shippers of these wonderful flowers— Send to us 

 for a trial shipment— Write for prices— Also for MUMS and CUT GREENS 



SILVIA ROSAIA COMPANY 



Shipping Department, 501 O'Farrell Street, SAN FRANCISCO, CAL. 



crop in the middle of November. He is 

 cultivating Laddie. 



The nurseries of Enomoto & Co., Inc., 

 are rapidly getting rid of American 

 Beauty roses and replacing them with 

 Bussells, on account of the superior 

 shipping quality of the latter variety of 

 roses. 



The Growers' Cut Flower Co. has 

 local orders for 10,000 cuttings of Pink 



Turner, of which they have 1,000 plants. 

 Pink Turner is a novelty and there 

 seems to be a big demand for it. 



The United Flower & Supply Co. ad- 

 vocates that those who order mums from 

 distant points, name the color and 

 leave the variety to the discretion of 

 the shipper. "We should then be un- 

 hampered and could send the best in the 

 market," they say. "At present, 



