

102 



The Florists' Review 



tVOTIMBn 4. 1920 



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I Pacific Coast Department f 



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Santa Ana, CaL — Charles E. Moore, 

 for fifteen years proprietor of the Valley 

 City Greenhouses, Valley City, N. D., 

 has purchased a home and tract of land 

 here and will grow rooted cuttings and 

 stock of various kinds. 



LOS ANGELES, CAL. 



The Market. 



The unusually hot weather during the 

 last week of October, as might have 

 been expected, caused an abundance of 

 good stock to come in and at the same 

 time checked business. Shippers say 

 there has been a great deal of loss dur- 

 ing the last week, while retailers say 

 business has not kept up to its usual 

 form. Good mums, dahlias and roses are 

 extra plentiful and small flowers are in 

 oversupply. Greens clean up fairly well, 

 but doubtless many more could be cut 

 if the demand were greater. A change to 

 more seasonable weather would rapidly 

 increase business, as people are not ^v- 

 ing up outdoor pleasures for indoor 

 amusements and entertainments. The 

 political situation, also, has its effect on 

 business. 



Various Notes. 



At the Superior Nursery, C. F. Gut- 

 ting has been working up a good stock 

 of crotons and has a large house full of 

 well colored stock in many of the most 

 popular varieties, both for specimens 

 and for basket work. The ferns, too, are 

 in exceptionally good shape, being of 

 the popular Boston varieties. Norwood 

 has also been worked up and Mr. Gut- 

 ting is shipping this out in all sizes. 

 Smithii is fine here; the writer has not 

 seen it better. Mr. Gutting is heavier 

 on dahlias this year than ever before, 

 and he reports a great demand from the 

 Figueroa street gardens. He intends 

 putting in additional acreage next year 

 in these popular flowers. 



Polder Bros, are cutting exceptionally 

 fine Delphinium Belladonna for this 

 time of the year and report a brisk de- 

 mand. 



As was predicted a week or two ago, 

 the rose crop at the Sawtelle range of 

 W. Armacost & Co. is wonderful now 

 and Mr. Williamson points with pardon- 

 able pride to the splendid flowers in the 

 store. He says that shipping is good, 

 though the weather is still too hot for 

 long trips. 



8. Murata & Co. have a large stock of 

 mams and the packing staff is kept busy 

 on orders, seeking to deserve the motto, 

 "We never miss." 



The nursery of Tassano Bros., at 

 Artesia, is in fine shape, the houses de- 

 voted to maidenhair ferns being espe- 

 cially good. An acre and a quarter is 

 devoted to this crop and there are many 

 acres under lath planted to plumosus. 

 About 5,000 plumosus and 300 bunches 

 of adiantum are cut daily. Dominic 

 Tassano attends to the growing and the 

 place reflects great credit upon him. 

 Angelo Tassano . attends to the selling 

 end of the business in the city. They 

 have opened a store in the Westminster 

 hotel building, on Fourth street. Here 

 they will handle all their Christmas 

 stock of greens and berries as well as 

 the produce of the nnrsery. Angelo Tas- 



And Western Trade, Too 



We received very good results from 



the ads we sent you last month and 



c )nsiclt'r The Review the best medium 



for reaching the eastern trade. 



H. A. HYDE CO.. 

 Oct. 23. 1920. liValsonville. Cal. 



sano says they will have a big stock of 

 all kinds this season, his regular ship- 

 pers reporting that labor for picking 

 will be in better supply than last year. 

 About 50,000 new bulbs of daffodils are 

 being planted at the nursery, as well as 

 large numbers of Gladiolus Panama and 

 other popular kinds. Dahlias are fine 

 here, and a large number of bulbs will 

 be on hand for shipping next season. 



Fred Dostal reports a good deal of 

 funeral work for the Dostal-Wolters 

 Flower Shop and says that other work 

 is keeping up well. 



H. R. Amling is out of town on a busi- 

 ness trip. 



The Westrem Garland Flower Shop 



is carrying good stock and reports busi- 

 ness fine. 



Robert G. Fraser & Son, of Pasadena, 

 have adopted the title, California Horti- 

 cultural Establishment, as they are 

 branching out into other lines besides 

 seedb. Just now they are sending out 

 their famous "Sun-tested" stocks in 

 variety for winter and spring blooming. 

 At their growing quarters there is a fine 

 planting of California peppers. The 

 berries are already well colored, so well 

 colored that they are being shipped to 

 the east. H. B. B. 



Notice has been published that "the 

 partnership existing between Frederick 

 Sperry and Herbert B. Richards under 

 the firm name and style of L. A. Floral 

 Co. and transacting business at 236 

 East Fourth street, is dissolved by 

 mutual agreement and that Herbert B. 

 Richards has withdrawn from said busi- 

 ness and sold his interest therein to said 

 Frederick Sperry, and that said Herbert 

 R. Richards disclaims any liability for 



MUMS 



MUMS 



The usual high quality shipping 

 stock that we always handle. 



PACKED RIGHT. 



ALL OTHER STOCK IN SEASON. 



Green and Sphagnum Moss 



L. A. FLORAL CO. 



Thm Hou»9 of Quality and Smrvie* 

 236 EAST FOURTH ST., LOS ANGELES, CALIF. 



Chrysanthemums 



GEORGE J. HALL & CO. 



423 East 5th St. 



Los Angeles, Cal. 



