NOT» 



6. 1919. 



The Florists^ Review 





'^te. 



SWEET PEAS 



In lavenders, pinks and whites, unusually choice stock for so early in 

 the season. $2.00, $3.00 and $4. CO per 100. 



POMPONS 



$2.00, $3.00 and $4.00 per dozen bunches. 



POMPON SPECIAL 



Our selection, in lots of 100 or more, $15.00 per 100 bunches. 

 ETerytluiig ii Cat Fliwen, Planti, Greeai, RiUMns ind Sipplies 



BualneM H*ar« > 7 A. BI. to S P. BI. 



S. S. PENNOCK COMPANY 



Til* WkoUsaU Florist* of PkiUdalpliia 

 16«8-a« Ludlow Stroot, PHII.ADEE.PHIA, PA. 



Now York Baltlmoro WMhlnrton 



IT Waat 28th Street FrmnkUn and St. Paul Sta. 1216 H Street, N.W. 



CHRYSANTHEHUNS f^& 



WONDERFUL CALUS 



WM. J. BAKER 



WholsBal* Florist 

 12 Sooth Molo Stroot, Philadelplila, Pa. 



THE HOUSE OF MERIT 

 FLORISTS' SUPPLIES 



JOS. a. IIEIDIN8ER CO. 



1309-11 N. Second Street 

 PHILADELPHIA, PA. 



GRAVE MARKERS 



Stein's FUral Sipply Nfn. 



2223 N. Frast St. 

 Philadelphia 



annual Christmas disbud, in order to 

 measure the work done on each place 

 and the prospects for the market's sup- 

 ply. The party numbered seventeen 

 of our leading rosarians and their 

 friends. They were John E. Andre, I. 

 M. Brooks, John Burton, Alfred Bur- 

 ton, George Burton, J. William Colflesh, 

 Jr., William H. Engler, Edmund Hat- 

 ▼ey, Evans Harvey, Robert Kift, 

 Chas. E. Meehan, Stephen Mortensen, 

 Prank P. Myers, Arthur A. Niessen, 

 Samuel S. Pennock, Martin Samtman 

 and Commodore John Westcott. They 

 made an early start in three large tour- 

 ing cars, owned and driven by John E. 

 Andre, Evans Harvey and Samuel S. 

 Pennock, respectively. They accom- 

 plished a surprising amount of visiting 

 between sunrise and sunset of a single 

 day. They saw the three Burton places 

 and Myers & Samtman, Chestnut Hill. 

 They called on Adolph Farenwald, Vic- 

 tor Groshens and Edward Towill, at 

 Hillside. They went to Alfred M. 

 Campbell's new place on the mule 

 farm, near Hatboro. They strolled 

 through Stephen Mortensen 's green- 

 houses at Southampton. They peeped 

 into John R. Andre's houses at Doyles- 

 town. They walked through the Florex 

 Gardens at North Wales. They trav- 

 ersed the range of the Joseph Heacock 

 Co. at Eoelofs. What they saw would 

 fill a volume. What they said and what 

 they thought would fill several more. 

 The whole party lunched with George 

 Burton at the Mineral Springs hotel at 

 Willow Grove. When the day was over 



I 



EDWARD REID T:i^ 



Chrysanthemums 



PINK, WHITE and YELLOW 



ROSES, CARNATIONS, POMPONS 



Wbon Tboy'ro Rold's, Ttaoy'ro Rlcht 



I 1619-21 Ranstead St., PHILADELPHIA, PA. 



Mention The BeTlew vben joa write. 



We Want Your Business 



It Will Pay You to See Us 



THE PHILADELPHIA WHOLESALE FLORISTS' EXCHANGE 



1615 Ranstead Street, 



PHILADELPHIA 



Specialties: Chrysanthemums, Roses 

 N. &— White Roses received daily 



Mention The BeTlew when you write. 



and the party returned to Chestnut Hill, 

 John Burton entertained them at dinner 

 at his home, delightfully closing a hap- 

 py day. 



A Retail Grower's Place. 



It is a well known fact that the back- 

 bone of the florists' business is formed, 

 not by the retailers, not by the whole- 

 sale gn^owers, not by the wholesale com- 

 mission men, but by the retail growers, 

 the men who grow, who produce what 

 the people require and who sell direct 

 to the consumer. This class of florists 

 is less prominent in a few of our large 

 cities than the other three classes, but 

 much more prominent throughout the 

 country than any of the other classes. 

 Probably this class is more prominent 

 than all of the other classes combined. 



So it was with especial interest that 

 an invitation from Paul Geschick to 

 look through his brother's place was 



accepted. Chrysanthemums were, as 

 might naturally be supposed, the lead- 

 ing crop, though carnations were a 

 good second. The mums were mainly 

 of the large-flowered Japanese varie- 

 ties, with only a moderate supply of 

 pompons. The proportion of early, 

 midseason and late sorts seemed to be 

 about the same, which was somewhat 

 surprising in a suburban section of the 

 city where it would naturally be sup- 

 posed that the home garden wouM 

 make the late varieties preferable. Mr. 

 Geschick explained this by saying that 

 it was necessary to have something to 

 show people at the beginning of the 

 season and that it was also an advan- 

 tage to get a little room early. The 

 chrysanthemums were benched in the 

 usual way, carefully spaced and tied. 

 They looked the picture of health. 

 About half the varieties appeared to 

 be yellow. The remainder were about 



