The Florists^ Review 



November 20, 1919. 



A Field of Healthy Lilies, Purchased by the American Bulb Co., for its Customers. 



Some Pertinent Facts 



Laium Giganteum 



The question to decide is this: 

 "Is it Price or Quality you are 

 looking for in Lily Bulbs ?" 



Before our Mr. A. Miller left for 

 Japan, he was asked by our 

 many customers to bring back 

 only the best of this year's small 

 crop. To enable him to accom- 

 plish this, it was necessary to 

 reduce the qi^antity obtained to 

 less than one-half what he start- 

 ed out to purchase. It required 

 more than $loo,O0U investment, 

 which the American Bulb Com- 

 pany has made. We invested 

 this large sum for a small quan- 

 tity of Bulbs. 



Lily Bulbs could have been purchased in Japan at a much lower price than we paid, 

 but the price paid governed the quality obtained. 



We herewith show photographs, one of a field that is diseased, another of a healthy 

 field. The diseased field shows the tops entirely dead. On the healthy bulbs the tops 

 remain until dug; only the foliage turns yellow at maturity. In diseased fields, the 

 stem starts to die. The bulbs in a diseased field swell and when dug have a very de- 

 ceptive appearance. This is due to the 

 fact that the diseased plant has no top 

 whereby evaporation can take place. 

 In the healthy plant evaporation goes 

 on continually, and after the Bulb is 

 dug, it starts to shrink. So size does 

 not determine the exact quality of d 

 Lily Bulb, nor does appearance. 



Satisfaction 



Some people are satisfied and made happy with a 

 low price, then made sad with the results. Others 

 know and demand quality. The stability of the 

 American Bulb Company is being built on the rock 

 of quality. Its clients embrace a country-wide list 

 of Klorists who have learned that every purchase 

 made from the American Bulb Company is a sat- 

 isfactory purchase. 



Don't let a few dollars stand in the way of your possess- 

 ing the best quality of Lily Bulbs to be had this season. 



., „ .^ American Bulb Co. 



A Field of Diseased Lilies Actually Dug and Shipped, but NOT to the 

 American Bulb Co. 



