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96 



The Florists^ Review 



NOVBMBBK 27. 1919. 



Important Notice 



Express refrigerator service has been resumed, San Fran- 

 cisco to New York, via Ogden, Omaha and Chicago. 



This means that shipments to eastern points will arrive 

 in fine shape. 



Cars leave San Francisco every Wednesday and Friday. 

 Place your order now. We can make money for you. 



MUMS. ........ 50c per doz. up 



VIOLETS. $1.00 per doz. bunches 



PLUMOSUS and ADIANTUM 



25c per bunch 



POMPONS.. 25c to 35c per bunch 



J. A. AXELL, 



WHOLESALE FLORIST 

 461 Bush Street, 



San Francisco 



of the flowers is being shipped right 

 ^°"^- Various Notes. 



The United Flower & Supply Co. is 

 one of the big violet shippers and a 

 member of the firm said that this year 

 the violet demand is exceptionally large. 

 This concern expects to have a large sup- 

 ply of kentias in soon, as well as cycla- 

 men plants. 



Domoto Bros, are busy with violets, 

 the daily shipments being large. The 

 Domoto rose crop is showing up nicely 

 and Mr. Domoto is well pleased with 

 Premier. He prefers its productive 

 quality to that of Bussell and says that 

 the color is well liked. The new baby 

 rose grown by this firm is much admired 

 in San Francisco and has also proved its 

 popularity with eastern buyers, Mr. 

 Domoto says. He is of the opinion that 

 its superiority to Cecile Brunner is 

 shown in its more vivid coloring, its 

 more lasting quality and its productive- 

 ness for winter use, as it can be grown 

 in the same temperature as other roses. 

 The company also expects to have a late 

 supply of mums, as the varieties now 

 coming in show promise of long bloom- 

 ing. A few azaleas grown by this con- 

 cern were seen in the market. 



Enomoto & Co. received many large 

 Thanksgiving orders and Mr. Enomoto 

 states that the mat orders are coming 

 in splendidly. 



The McLellan rose crop is gradually 

 strengthening and H. Avansino states 

 that a big cut will be ready for shipment 

 next week. The varieties which are to 

 be cut are Russell, Ophelia, Columbia, 

 Beauty, Ward and Cecile Brunner. The 

 HcLellan depot had a large assortment 

 if mums last week and finished the sea- 

 son's chrysanthemum shipping with a 

 number of big Thanksgiving orders. 



H. Kooyman is back at his place of 

 business on Bush street, after a week's 

 illness. An attack of the grip kept him 

 confined at home for several days, but he 

 is much better now. 



Gen. A. J. Gooch states that he is well 

 satisfied with his start in the new storie. 

 Orders are coming in steadily and he 

 states that he is cleaning up in good 

 shape daily. He has leased another 

 store, on St. Anne street, opposite the 

 California Flower Market, and will move 

 there immediately after the holidays. 

 So far, he has been too busy to use any 

 time in changing the location of the 

 business, but he feels that the St. Anne 

 street depot will be an improvement on 

 the present store. Mrs. Gooch is travel- 

 ing through the east at present and is 

 sending in numerous orders. 



Violets 



AND 



Poinsettias 



And All Other Flowers in Season 



WRITE FOR PRICES ON RAFFIA, ALSO CARLOAD 

 PRICES ON HUMUS, THE WONDERFUL SOIL BUILDER 



L. A. FLORAL COMPANY 



7%e Hotue of Quality and Service 



236 E. Fourth St., LOS ANGELES, CAL. 



VIOLETS 



CHRYSANTHEMUMS 



CARNATIONS 



ROSES 



AND EVERYTHING IN CUT FLOWERS AND SUPPLIES 



S. MUR ATA & CO. 



Oldest and Most Experienced Shippers in Southern California 



380-386 So. Los Angreles St., LOS ANGELES, CAL. 



WE NEVER MISS 



J. A. Axell states that the shipping is 

 holding up remarkably well. He has 

 been obliged to add another helper and 

 looks forward to a rushed holiday 

 season. 



Mr. and Mrs. H. G. Helmer, of Santa 

 Barbara, were San Francisco visitors 

 last week. 



Mark H. Ebel, of Sacramento, has been 

 calling on the local trade. He states 

 that be has been too busy to make his 



usually frequent trips to San Francisco. 

 This was the first time he had been here 

 for almost six weeks. 



George Wagner, one of the head decor- 

 ators for Joseph's, went to Sacramento 

 last week to superintend the decorations 

 for the McLaughlin wedding. Mr. "Wag- 

 ner planned an attractive and original 

 Thanksgiving table for a local order. 

 Hand-painted wooden compote dishes, 

 filled with varicolored fruit, were placed 



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