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The Florists^ Review 



Janlauv 27. 1921 



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L. A. Noe Remodels 



The Heating On 



His Rose Range 



\i. A. NtH* hiiu>»*II. who 1^ itltly us-iHtci 

 Ml ln> v\iitk I'v Ills Inirtjutii, Allfit Unty 



Till; M;nn>' nI Nim- i> synciM> iiiDiisl.v iili'Utiticd with tlu' 

 L:ii>«iiiK 111' roxs in tlic Stab' ol Niw .Icrscy. Mr. I,. M. 

 Nim- was fiiu- of tile piuiniT >;ru\vrrs iiiid practically 

 intro<lii<«'(l tlic Kriiwiuf; of Aiiicruan I'.caiilics. aixl for many 

 V. ars was iKttcil foi- tlii' cxi-odiiifrly tiiii' iiuality of the 

 Ih.wiTs ini'dui't'il 



Mr. Nni' stiirlcMi tlir 1jii>iiii'ss sonic l.'i years ay, ii'nuucnc- 

 iiiK with one honsc 20' wide x L'tXl" lonu. As tl.e bnsiness 

 increased, otiier honscs were added, eacli house hein;.' healed 

 from a s'^i ;ir:ite 'ooiler. In tlie course of liim-, .",1 lionscs 

 »er-e liiiiil. eaeli lealed as a s.parat.- unit. 



Yon can iinafini' llie iir'ihh-iu wlii^li Mi 1. .\ .\or, ikiniwu 

 to Ills friends as l.oiii had to laec ni ol)taininL; antlirncite 

 fuel of a Ki/.c nliiili he eoiild Imrn in his small hoilcis ; hut 

 I.oii Noc is a worthy son of his fallier, an<i took Indd of the 

 priildcni in a \i\'j. way. lie saw llie proper thinir to do was 

 to pill in a central hcatiiiLi plant, an<l heat all of his .",ti 

 houses from one central station. 



(in reipii'st of Mr. Noe, \\f iiiinisiied liiiii with a iiroposal, 

 wliich on ti^nriiiK the cost w>' were almost afraid to present, 

 as at that time, the cost seemed so imich out of proportion 

 t<i prewar <lays, that it seemed almost ffiolish to ask any 

 one to SIT the reason for it. 'Iliis matt.r. lioue\er. did not 

 phase 1,. .\. Ndi'. as he saw it was the |o'_'i<al thin;r to do. 

 iind when '\ wise liiisimss iii.in decides what is logical, he 

 t-'ocs alici'd !ind <loc- it irrespe.tiv.- of any an<l every 

 obstacle 



When you consider that the fornuT ;t4 boilers arc now re 

 placed liy only ,'!, the numerous boiler cellars and chimneys 

 now replaced by one, and above all, that the cheapest firade 

 of fuel which is on the market can be Imriied under tli<' 

 new boilers, it can readily 1m' seen tliat Mr. .N'<«' made no 

 mistake. 



I'^veryone knows the price and ditliiulty in obtainin;; anthra 

 cite fuel troin pea size to furnace. .\lr .Noe has now no 

 use for fuel of this };i"ii<le, as he is er|uipp<'i4 to use No. 1 or 

 No. '1 buckwheat, or soft <'oal, whichever is olitainahle. 



Now a word as to rebuildiiif; 



.\s many of Mr. Noe's houses b,-ive I n in use for over 20 



yi'ars, it naturally follows that some of them have to be re 



built. lie has. idr some time. 1 n layini; his plans for 



solviMK this i)ii)bkin. A,s a .start, where there were three 

 -ii-foot houses, there is now one wide house. 



The sensible ;iiid f.ar-seeinp business man would say that 

 this policy is the only jiractical policy to follow, if the name 

 of .Noe is to remain as a leader in tiie producti<in of roses. 

 Itiubt now. when the diliiculty of obtainin.i; fuel and tlie 

 scarcity of labor is so fresh in your minds, is the time for 

 .ill those in similar iiositi<in to ;:i\e consideration to tlie.se 

 laets. 



We are in a p<isitlon to make sur\eys and submit plans at 

 ■iiiy time re(iuest>'<l. We yo anywhere for business or to 



t.ilk luisiness. 



General Offices and Factory, ELIZABETH, N. J. 



NEW YORK 

 1170 Broadway 



BOSTON.9 

 294 Washington Street 





Glitiip.se in power plant, showine the tliree 

 :75 horse p<iwer Hitchint'.s Tubiilai JJoilers. 



An electric hoist brings the ashes up. A 

 one man job, instead of two or three. 



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