,'r -j:."- r ,-..;.— «y- .-■ 1 



50 



The Florists' Review 



NOVBUBBB 11. 1920 



lecturer for an address which every re- 

 tailer should have heard. 



Various Notes. 



The annual meeting of the Massachu- 

 setts Horticultural Society will take 

 place at Horticultural hall at noon 

 November 13. The election of a presi- 

 dent, vice-president, four trustees and 

 a nominating committee will take place 

 and all members are urged to attend. 



William Nicholson, of Framingham, is 

 home from an extended western trip. 

 He spent three weeks in and around 

 Bichmond, Ind., and visited all leading 

 growers. On his way home he visited a 

 number of growers in and around New 

 York. He considered the Duckham- 

 Pierson range, at Madison, N. J., the 

 finest he had seen and all stock in grand 

 shape; the Joseph Hill Co. range, at 

 Bichmond, Ind., however, gave it a close 

 run for first place and was quite an eye- 

 opener. 



William J. Thurston, manager of the 

 Flower Exchange, November 4 received 

 notice from the Hupmobile Co., one of 

 whose cars he owns, that he had been 

 adjudged winner of a $50 prize offered 



[Concluded on page 58.J 



PHELADEU^HIA. 



The Market. 



Election week in a presidential year 

 promised little floral activity, yet the 

 close of election leaves the market bare, 

 an almost unbelievable state of affairs. 

 The retailers say it is dull, but the ice- 

 boxes of the wholesalers were almost 

 empty at the close of business Saturday, 

 November 6. It is the height of the 

 chrysanthemum season. The shows are 

 right here. Usually there is a big sur- 

 plus at this time. Today there is no 

 surplus. The reason why is clear. Ex- 

 perience has taught the growers that 

 midseason chrysanthemums are un- 

 profitable; late varieties pay better. 

 The planting was planned with this fact 

 in mind. The growers of other flowers 

 have learned that the early part of 

 November is a good time not to produce; 

 a good time to let the queen of autumn 

 rule undisputed. Weather conditions 

 have brought this out more strongly, so 

 supply and demand are evenly balanced. 

 A good deal is said about chrysanthe- 

 mums not bringing the price they 

 should. The facts do not appear to 

 warrant this view. A few fancy chrys- 

 anthemums, show lots from private 

 places, have brought $9 and occasionally 

 $12 per dozen wholesale. Bonnaffon, 

 the splendid commercial yellow, has 

 sold at $25, $30 and now and then $40 

 per hundred, while good ordinary mums 

 bring $10 to $12 per hundred. Even 

 with the high price of labor, these fig- 

 ures seem fair value, provided there is 

 little depreciation or waste, especially 

 when it is considered that little or no 

 coal is required to grow them since 

 planting them out of pots. 



Pompons have done well so far, with 

 two exceptions. They are the outdoor 

 and the white. Outdoor-grown pompons 

 are seldom good enough to meet the mar- 

 ket standard of excellence, while white 

 pompons are not popular and pull down 

 the average price. 



Carnations are improving fast. With 

 their improvement comes a better mar- 

 ket for them. The rich colors like Mrs. 

 C. W. Ward sell fast at top prices, while 

 white sells last at bottom prices. The 

 retailers say that baskets and sprays are 

 more popular than designs, and so white 



FOR THIS WEEK AND F li 



Thanksgiving Day 



there is every indication of a good supply of season- 

 able flowers, especially in 



CHRYSANTHEMUMS 



ROSES CARNATIONS 



and POMPONS 



There is no shortage of ROSES and we can take care of 

 your orders. We offer you an ample supply in shorts, medium 

 or long Roses, and a selection of fourteen different varieties. 

 Our Leaders in ROSES are RUSSELL and COLUMBIA. 



LyarnatlOnS show a decided improvement in their 

 quality, and we recommend them for long distance shipments. 



In JM.UniS the best varieties of the season are 

 coming in — BONNAFFON. SEIDEWITZ and the CHAD- 

 WICKS. We wUl have plenty of them this month. 



r^OnipOnS are at their best during the month of 

 November. Our supply consists of the best cut flower vari- 

 eties in White, Pink, Yellow and Bronze. You should not be 

 without POMPONS this month. 



Narcissi, Calendulas, Peas, Snap- 

 dragons, Mignonette, Orchids, Valley, 



and every other seasonable flower we can furnish you. 



THE LEO NIESSEN CO. 



Wholesale Florists 



1201.3-5 R«c« St. 



PHILADELPHIA 



Branches: 



BALTIMORE 

 WASHINGTON 



BERGER BROTHERS 



FINE LATE MUMS 



Bonnaffons, Eatons, Chadwicks, Seidewitz 



VIOLETS, POMPONS, CARNATIONS 



EASTER LILIES all the year around 



1609 Sansom Street PHILADELPHIA 



Mums VALLEY Carnations 



Double White, Ward, Sunburst, Ophelia 



AND OTHER GOOD ROSES. 



A BEAUTIFUL LOT OF POMPONS. 



Our Demand Is Greater Than Our Supply. 

 Wf have an opening for some more good growers. Weeklj- returns. 



ALL KINDS OF GREENS. 



THE PHILADELPHIA WHOLESALE FLORISTS* EXCHANGE 



Our Motto, "The Golden Rule" 

 1615 RansUad Straat, PHILADELPHIA 



