Decembeb 2, 1920 



The Horists' Review 



67 



~ Th e florlstf whot* earda •vpMtf on th* p«k«s earnrlnc this taMitf* air* piwpartd to fill orders 

 .. — from ouior florlata for local d^vcrr on tlia omal ImmI*. 



Part This Week— See Pages 63 and 64 



PHOENIX, ARIZ. 



Arizona Seed & Floral Co. 



28 and 30 S. Central Ave. Member F. T. D. 



PHOENIX, ARIZONA 



Donofrio Floral Co. 



CHAS. E. MORTON. Mgr. 



Wire your orders to us for delivery in 



Arizona and New Mexico. 



Flowers for aU ARIZONA 



Tucson Seed & Roral Co., IRFz1)^/i 

 DOUGLAS. ARIZ ^% ^iz^rJ^" 



GATLIFF FLOWER GARDEN 



Successor to TRAVIS FLOWER SHOP 

 Indian Blankets, Dolls and Moccasins. 



1 ULbUN, ARIZ. Congress Street 



BURNS' FLOWER SHOP 



PRESCOTT, ARIZ. 



g^frs^*^ ACKER'S FLOWER SHOP 



ROSWELL, N. MEX. 



ALAMEDA GREENHOUSES 



Headqaurten for Flowers New Hezloo and Texas. 



mal manner; her first public social func- 

 tion is surrounded with flowers and her 

 future popularity in the social world 

 is judged by the number of bouquets 

 she receives on this occasion. From 

 this time on hers is a constant round 

 of dinners, teas, dances and theater par- 

 ties, until she, like the one mentioned 

 above, comes to the valley of decision, 

 and in this case the one who has de- 

 pended most upon flowers to carry his 

 message is usually the most successful 

 one. We all know that in the eyes of 

 the world money, position and pres- 

 tige are supposed to be the deciding 

 factors in these affairs, but this article 

 is being written for the eyes of florists 

 alone, who are on the inside in these 

 matters. How many of you florists 

 with store experience have seen flowers 

 win out over all these, and have seen 

 the young man with a short bank ac- 

 count, struggling along in his profes- 

 sion, walk off with the prize! How 

 often have you heard some of her set 

 say she had simply thrown herself 

 away, that it was sad, when they think 

 of the opportunities she had, to see her 

 make such a decision! I can look about 

 Jne today and pick out some of the 

 most respected citizens of my city of 

 whom this same thing was said. The 

 man who knows how to "Say It with 

 Flowers" is the man who has stamina 

 and character suflScient to make for 

 himself a reputation that a woman will 

 live to be proud of. 



Crossing the Krisses 



Out of Krismas 



When you consider that for the two days pre- 

 ceding, and on Christmas itself, we send out no 

 less than 4,000 separate orders; you can well 

 see that we have to have a well-thought-out 

 system of handling them, or things would get 

 beautifully balled up. 



We have tried the grouping system and the 

 numbering system. Also holding each sales- 

 man responsible for his orders. Likewise put- 

 ting it all up to the head of our deliveries. Any 

 of which were all right when our business was 

 small, but sure did "Kriss Kross" things up 

 when we had 4,000 deliveries to make. 



So Suko, the Jap; Tom, the Scotchman, and 

 Jimmy, the Hybernian Hybrid, got together and 

 schemed up a method that has them all beat. 



It might or it might not help you. Will be 

 only too glad to write you full particulars, or 

 ask Clarence E. Falls. 



iVew' York's 

 Favorite Flower Shop 



F^th Avenue at S8th Street 



But now let us note the actual wed- 

 ding day, and no matter whetlicr the 

 bride be a princess or a girl who toils 

 for her living in a factory, flowers must 

 play a part, great or small, in the nup- 

 tials. A wedding without a bride 's 



bouquet would be like the production 

 of "Hamlet" with Hamlet left out. 

 Wo have all seen weddings where 

 flowers were used in every conceivable 

 way, the aisles of the church strewn 

 with tlicm and tlie hack or automobile 



