Mabch 3, 1921 



The Florists^ Review 



53 



P R E M I E R /P 



As a winter rose, with its large, well formed flowers, \^r^g^ 



good color, and wonderful foliage and stems, it is in ^C V-^ 



a class by itself. Splendid supply with us at present. ^f i ^,^ " , * ^ 



Per 100 



Special $30 00 



Fancy 25.00 



Extra 20.00 



First 15.00 



Second 12.0a 



I f 1 A /^ mostly the double variety, large, well flowered 

 \uVLun\^y heads, in white only. $1.50 and $2.00 per bunch. 



Everything in Cut Flower; Plant; Crtena, Ribbone and Suppliea. 

 BUSINESS HOURS: 7 a. m. to 5 p. m. 



S. S. PENNOCK COMPANY 



1608-20 Ludlow Street PHILADELPHIA, PA. 



New York Baltimore Washlncton 



Weat 28th Street rranklin aod St. Paul Street! 1216 H Street. N. W. 



All Seasonable 



FLOWERS 



MIGNONETTE AND CARNATIONS 



WM. J. BAKER 



Wliolaaal* Florist 

 12 Sontli MoU Straat, Philadalpbia.Pa. 



JERRY BROOKINS & SON 



Grower of Buffalo's finest 

 Cut Flowers 



Orchard Park, N. Y. 



were greatly touched by the gift, which 

 was a complete surprise. 



Upstairs. 



Downstairs and upstairs improve- 

 menta have been going on all winter in 

 the "seven-in-one" building on the 

 south side of Ludlow street, west of 

 Sixteenth street. Last week Alvah R. 

 Jones gave Walter Mott a glimpse down- 

 stairs. The impressions created by this 

 opportunity may be gathered from a 

 perusal of last week 's Mott-ly Musings. 



This week it is Phil 's turn, through 

 the courtesy of Edwin J. Faneourt, who 

 led the way upstairs to see the improve- 

 ments made there by the S. S. Pen- 

 nock Co. 



The second and third floors of the 

 buildings, numbers 1608, 1610, 1612, 

 1614, 1616, 1618 and 1620 Ludlow street, 

 were formerly rented chiefly as work- 

 shops for the Chestnut street stores. 

 Now they have been remodeled and 

 thrown into several large rooms to ac- 

 commodate the company's supply de- 

 partment, of which Mr. Faneourt is the 

 head. Here is the private ofBce, the 

 show room, the stock room, the record 

 room, the room for moss, greens and 

 wire, and a nicely fittred up women's 

 cloak room. The private office is cheer- 

 ful and suggests the thought that it 

 has been lifted bodily from the first 

 floor, where it has long been a familiar 

 friend. Five handsome mahogaftiy show 

 cases «ffe the glory of the show rooms. 

 They range in height from six to eight 



Offers for 



March 



EDWARD REID 



SELECT ROSES 



PREMIER, COLUMBIA, 

 OPHELIA, DOUBLE WHITE KILLARNEY 



CARNATIONS, HUDSON RIVER VIOLETS 

 Extra fine SWEET PEAS m all colors and GREENS 



When They're Reid's They're Riffht. 



1619-21 Ranstead St., PHILADELPHIA, PA. 



I 11 Ap Fn large quantitie* 



i^^t-'^y-' We can fill regular orders 



FREESIA, DAFFODILS, SNAPDRAGONS, CARNATIONS, ROSES & PEAS 



PHILADELPHIA CUT FLOWER CO. 



Phones: Wholesale FlorlsU GEORGE AEU6LE 



Bell. Spruce 808-804 leiTC C* DLM J I L- D wciuiiviEj AEiUULiB. 



Keystone, Race 1112-1118 loit dansom M., riuladeipiiia, ra. Proprietor 



Mention The Berlew when joa wrlte^ 



Carnations 



Roses 

 Sweet Peas 

 Snapdragon 



CHARLES E. MEEHAN 



5 South Mole Street. 

 PHILADELPHL^. PA. 



ASPARAGUS 



PLUNOSUS 



BRONZE GALAX 



and Greens 



of all kinds 



feet. They have glass doors and are 

 elegantly finished. Three are filled with 

 ribbons, one with chiffons and one witli 

 fancy baskets. 



Mr. Faneourt said that his company 's 

 supply business had been developed 

 under great disadvantages in space, 

 which are now at an end since the de- 

 partment has been moved t. these spa- 

 cious quarters upstairs. lie said that 

 the key to the success of the company's 

 supply business lay in the fact that 

 everything that was sent out was guar- 

 anteed. When an order was receivsid 

 for Ophelia ribbon, the exact shade of 

 ribbon went. 



The file room, looking like a well 

 catalogued library, was most interest- 

 ing. It contained all the records neatly 



PUSSY WILLOW 



From now till Decoration Day 



Entire cut from 30,000 • ultivated plants 



50c per bunch, mixed lengths. 



In leparsto lengths from 12.00 to SIO.OO par 100. 



Cask with - 



Or^r. 



E.KENDIG, Oswego, N.Y. 



M«nUon The BtTlew w»i»n yoa write. 



arranged on shelves under date. There 

 also was the stationery for present use. 

 The stock room contained cases of 

 chiffons of great value, an immense 

 quantity packed into small compass. 

 This room is to be filled with shelves 

 and racks of convenient size for the 

 varioBS specialties. While sphagnum 

 moss is by far the most gsnerally used, 



