40 



The Florists' Review 



Uabch 81. 1921. 



Harry Brush, one store; Maloney, one 

 store, and two flower departments in 

 the Mohican stores. 



Miss Stevens spent the week-end with 

 her parents, At Seneca Falls, N. Y. 

 Miss Taft, also of George B. Hart's 

 oflice force, spent the week-end with 

 her friends at Honeoye Falls, N. Y. 



John Dunbar, horticulturist and as- 

 sistant superintendent, and Robert Du- 

 krow, foreman, at the Lamberton con- 

 servatory, assisted by W. 8. Eiley, park 

 commissioner, and C. C. Laney, park 

 superintendent, formulated the plans 

 for the successful Easter display held at 

 the conservatory in Highland park Sat- 

 urday afternoon and evening, March 26, 

 and continuing through the whole of 

 Easter Sunday. It is said that it was 

 the most brilliant and attractive flower 

 display that Eochester has ever wit- 

 nessed. 



George T. Boucher is running a new 

 delivery car, which is finished in black 

 and gold. Mr. Boucher reports an extra 

 heavy Easter trade. 



Charles H. Suhr is growing some ex- 

 cellent red Darwins, which were good 

 sellers for the holiday. He had a big 

 business. 



Chester Ament also contributed to the 

 trade a fine lot of rose plants in full 

 bloom, which were quickly sold. 



H. J. H. 



PHTT.AT)ELPHIA. 



The Market. 



The week opened clear and cool. The 

 temperature rose during the middle and 

 reached summer height on Easter eve- 

 ning. The weather throughout the entire 

 week suggested May rather than March. 

 Better weather for growing, selling and 

 delivering Easter plants could hardly 

 be expected. 



The Plant Market. 



With an enormous production of 

 blooming plants for Easter, the supply 

 was not equal to the demand. Every- 

 thing sold. Many more flowering plants 

 could have been sold in the last three- 

 days of the week. The quality of the 

 stock generally was good. The variety 

 was not so great as formerly, althoufjli 

 some of the growers made especial ef- 

 fort to have an assortment that would 

 please the buyers. 



The lilies wore as fine as the Phila- 

 delphia market has ever seen. There 

 were not so many of them as last year. 

 The price was 2U and 25 cents per bmi 

 and bloom, with special discounts on 

 extremely lar^e orders. The market on 

 lilies became stronger on the last three 

 days of the week, closing witli a rusli 

 on Saturday. One large grower stated 

 that he was obliged to refuse orders for 

 several tliousand pots on and after 

 Thursday. The demand for lilies in the 

 churches was larger than usual, owing 

 to the light supply of Spira?a japonica 

 and tlie absence of Deutzia gracilis. 



The Philadelphia market has never 

 seen such a wonderful stock of hydran- 

 geas. Such freedom of bloom, com- 

 bined with exquisite delicacy of color- 

 ing, was not dreamed of in the palmiest 

 days of Otaksa. These French hydran- 

 geas are simply wonderful. There is 

 every reason to believe that they will 

 be even finer next season. There are a 

 few cultural tangles that, when 

 straightened out, will improve matters. 

 For example, some plants in 6-inch pots 

 are equal, nay superior, to others in 



BETTER ROSES 



We never had a better supply of better varieties than 

 we can offer you at the present time. 



Look over our list, and you will note that we are quot- 

 ing practically every variety that is worth while growing. 



RUSSELL 

 PREMIER - COLUMBIA 



SHAWYER 

 HADLEY - RICHMOND 



DONALD McDonald 



SUNBURST - AARON WARD 



DOUBLE WHITE KILLARNEY 



and 



CECILE BRUNNER 



If you have no Roses of your own, and there is no re- 

 liable source nearby, why not arrange with us for two or 

 three regular shipments of Roses a week? It is well for 

 you to look for your supply where there is a big supply 

 to draw from. If you will carry some of our Roses in 

 stock all the time, you will find that your sales will be 

 increasing. 



Our Roses will make money for you. 



THE LEO NIESSEN CO. 



Wholesale florisU 



Brandies: 1201-3-5 Rae* St. 



WASHINGTON A 1»1LA1-IE*LX^1*£A 



BERGER BROTHERS 



Snapdragfons, Sweet Peas, Lupines, Valley, 



Yellow and White Daisies, Daffodils, Roses 



and Carnations all the year round. 



ORDER EARLY, PLEASE. 



1609 Sansom Street PHILADELPHIA 



Choice Roses, Sweet Peas, Valley 



/( would pUam ua to receive your next telegram 



THE PHILADELPHIA WHOLESALE FLORISTS' EXCHANGE 



Our Motto "The Golden Rule" 1615 Ranstead Street, PhlladelpUa 



8-inch pots. While the question of stak- 

 ing is still in dispute, it seems to be an 

 established fact that the hydrangeas 

 grown in pots only are the best. Despite 

 the heavy supply of hydrangeas — and it 

 was an extremely heavy supply — more 

 could have been sold. 



The rambler roses were a feature of 

 the Easter plant market. They were 

 well grown and well timed. Some of 

 the lighter-colored varieties were used 

 effectively in the churches. Tausend- 

 schoen and Exoelsa led. These three 

 varieties of plants, lilies, hydrangeas 



