May 17, 1917. 



The Florists^ Review 



29 



OBITUARY 



Francis P. South. 



Francis P. South, a member of the 

 Kirkman Nursery Co., of Fresno, Cal., 

 died April 29, following a week's ill- 

 ness. He was born in Lee county, Iowa, 

 in 1871, and spent most of his early life 

 in that state. Coming to California in 

 1888, he and his mother located near 

 Eeedley, in Fresno county, where they 

 engaged in farming. Mr. South then 

 purchased a vineyard near Clovis, which 

 was his home for seventeen years. Five 

 years ago, after having been associated 

 with the Kirkman Nursery Co. for two 

 years, he purchased a half interest in 

 that concern. From that time on he 

 was secretary and treasurer of the com- 

 pany and had charge of its work in 

 Fresno, Madera and Merced counties. 



S. H. G. 



Horace Lloyd. 



Dr. Horace Lloyd, liead of the 

 Shackelford Nursery Co., of St. Louis, 

 Mo., died May 9 at his home in Shackel- 

 ford, a suburb of St. Louis. He had 

 suffered a paralytic stroke about ten 

 days previously. He was a graduate 

 l^hysician and was well known among 

 the members of the trade as ' ' Doc ' ' 

 Lloyd. 



Dr. Lloyd was born in England fifty 

 years ago and came to this country 

 when he was a boy. He leaves a widow. 

 The funeral was held from the home 

 May 11 and the burial was in Walhalla 

 cemetery. Many beautiful floral de- 

 signs were sent by members of the 

 trade, a number of whom attended the 

 funeral. 



The business will be continued bv 

 Mrs. Lloyd. J. J. B. " 



"SOME" SALESMAN! 



A grower who specializes in bedding 

 plants came to town a few weeks ago 

 and expressed his alarm over the likely 

 effects of a nation-wide substitution of 

 vegetable patches for flower gardens. 

 If the people in his territory, he said, 

 Avere to grow potatoes and turnips in 

 lieu of bedding plants and flowers from 

 seed, it naturally would follow that his 

 sales would shrink considerably. The 

 cliances are, however, that there has 

 been no falling off in 1)odding plant 

 sales on this account, but if any grower 

 has a surplus of stock, let him be ad- 

 vised that The Review 's Classified ads 

 have a habit of converting surplus stock 

 into cash, like this, for instance: 



I'Icaso discontimip my pnnsy ad, as I liavo sold 

 all my stock and tliis business of retuniint; cheeks 

 costs money. Really, all a (jrower has to do is to 

 grow stock, and then let The Review sell it for 

 him. — Cottage Oreenhoiises. Westplains, Mo., 

 May 7, 1917. 



We were a little too well pleased with the re- 

 sults from our ads. We did not stop them soon 

 enough. Our sales cost us one per cent in tliis 

 instance, slightly under, in fact. — Ferguson 

 Bros., Station D, Omaha, Neb., May 5, 1917. 



When you hear a man complain of 

 the cost of advertising you can be 

 pretty certain that he spends a good bit 

 of money elsewhere than in The Review, 



SaUna, Kan. — W. R. Loighton, man- 

 ager of the Leighton Floral Co., adver- 

 tised Mothers' day flowers in the local 

 papers, using a quarter of a page in the 

 one of widest circulation, and did a 

 business limited only by the supply of 

 stock. 



Hope, N. M.— E. L. Brewer has re- 

 turned to his old love, the florists' busi- 

 ness, and started a flower and market 

 garden here. During the years of 1894 

 to 1898 Mr. Brewer operated the Ban- 

 ner Greenhouses at Terrell, Tex. 



Pasadena, Tex. — D. Z. Holloway, who 

 asserts that lie is the largest grower 

 and shipper of .jasmine buds in the 

 south, says he will not be able to make 

 even one shipment this year, as the re- 

 sult of the freeze last autumn. 



Ashland, Va. — George W. Gordon & 

 Bro., who grow a general line of cut 

 flowers and pot plants, think well of 

 Carnation Gorgeous. Although others 

 grow it with larger flowers, no growers 

 beat the Gordon stems. They recently 

 cut fifteen flowers that measured from 

 two and one-half to three inches in 

 diameter on stems forty-six to forty- 

 eight inches long. 



Globe, Ariz. — Robert A. Lines has 

 taken over the business of Mrs. William 

 Pohl and will conduct it under his own 

 name. 



Jacksonville, Pla. — Dr. H. Dux Co., 

 Inc., says that one of the effects of th(^ 

 heavy frosts in the south early this 

 season has been to produce a shortage 

 of magnolia leaves. It is expected that 

 the market will become well cleaned up 

 before new stock is ready. 



Chattanooga, Tenn. — The Joy Floral 

 Co., of Nashville, has opened its branch 

 store at 721 Market street and soon will 

 start the erection of greenhouses on a 

 site near the city. The branch store 

 will be supplied with stock from Nash- 

 ville until the new greenhouses are pro- 

 ducing. H. H. Harrison, who has been 

 connected with the company for several 

 years, will have charge of the Chatta- 

 nooga establishment. 



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The Friedley Co., of Cleveland, O., has 

 two good things. Rhododendron Pink 

 Pearl and Adiantum California (Dreer), 

 "the best fern seen in Cleveland," says 

 Frank Friedley. "It is worth just as 

 much again as any other adiantum, on 

 account of its free habit, graceful frond 

 and hardiness. Being large, the fronds 

 cover just twice the space," Mr. Fried- 

 ley declares. 



Christ Winterich, of Defiance, O., ex- 

 pects to be as strong as ever on cycla- 

 mens, having a fine lot of young stock 

 coming along. He predicts a scarcity 

 of seed, the European sources being shut 

 off and the sales of plants on the in- 

 crease. Here some artistic funeral 

 pieces were noted; a lavender-colored 

 ijasket, filled with lilies and tied with 

 lavender chiffon, was exceedingly classy. 



Mrs. E. Suder, of Toledo, O., has 

 turned the active management of her 

 grcenliouses over to her son, Albert A. 

 Mrs. Suder confesses to having passed 

 tlie seventy-fourth milestone and still 

 is making tlie younger members of the 

 trade hustle to keep up with tlie pace 

 she maintains. Some idea of the extent 

 of the spring plant business at this range 

 may be had when 250 hanging baskets 

 and a large number of tubs are filled, and 

 every one of them expected to disap- 

 ])ear before Memorial day. The tubs 

 were intended for Holland stock, which 

 did not arrive, and this, to quote Mr. 

 Suder, "was tlic best thing tliat could 

 possibly happen." Geraniums, Ameri- 

 can Beauty, Thomas Meehan and Mrs. 

 Lawrence roses are favorites in the 

 Suder houses, along with the indispensa- 

 ble S. A. Nutt. Salvia Bonfire, in 4-inch 

 pots, grown from cuttings and fertilized. 



is far ahead of seedlings, carrying from 

 four to six big spikes of bloom. 



The L. C. Hecock Floral Co., of Elyria, 

 O., reports a good business in seeds and 

 funeral work, and expects spring orders 

 to be as lieavy as usual. 



One of the most notable things at the 

 W. J. & M. S. Vesey greenhouses. Fort 

 Wayne, Ind., is a batch of Vanda 

 cserulea, part of which was grown in 

 the south and part in the west. Curious- 

 ly, the western plants are more vigorous, 

 emblematic, as it were, of the country, 

 which is most interesting to the grower, 

 Sam Hudson, Avho left "Albion's 

 shores" to grow up with his charges. 



George F. Hartung, of Sandusky, 0., 

 observed that, while possibly it is wise 

 to specialize in cut flowers, growing 

 vegetables also is profitable. Have as 

 varied a crop as possible and good money 

 can be made, as it is seldom the market 

 is overloaded in all lines. Now he is 

 marketing lettuce, onions, rhubarb and 

 ]iarsley in large quantities. Tomatoes 

 will be the next crop. This model place 

 is a delight to the vegetarian. 



Edward Sick, of Canandaigua, N. Y., 

 in commenting on the fact that one of 

 his best patrons had converted her 

 flower garden into a vegetable garden, 

 said: "We must not feci bad about 

 such things, but take our medicine and 

 make the best of the situation. I be- 

 lieve that the flower lovers will fall back 

 on the florists when they see so much 

 * green goods. ' One of our best crops 

 this winter was sweet peas. The vines 

 were fifteen feet in height and every 

 bloom sold at good figures. No siree, we 



as yet are not worrying. ' ' 



W. M. 



