Mat 24, 1917. 



The Florists^ Review 



33 



RUSSELL 



The quality at this time is so wonderfully 

 choice that it places them in the same class with ^SSS^ 

 the best Beauties. Our growers are cutting freely all lengths 

 from the shorts to the forty-inch stock, splendid quality, good 

 color. 1^ 



Special $15.00 



Extra 10.00 



First S.OO 



Second 6.00 



S. S. Pennock-Meehan Company 



THB WHOLESALE FLORISTS OF PHII^ADELPHLA 



FHILADELPHIA NEW YORK 



1608-1620 Ludlow Street 117 West 28th Street 

 BALTIMORE WASHINGTON 



Franklin and St. Paul Sta. 1216 H Street, N. W. 



Mention The Review wlieii you writ<v 



Edward Reid 



Offers for 

 Memorial Day 



A Good Assortment of the Finest Cut Flowers 



CARNATIONS, Extra Quality PEONIES in all Colors ROSES, Medium and Short Stems BEAUTIES, A-No. 1 



ORCHIDS and VALLEY SPENCER SWEET PEAS 



All Other Seasonable Flowers and Greens 



REMEMBER, "WHEN THEY ARE REID'S, THEY ARE RIGHT" 

 CUT RIGHT- PACKED RIGHT-SHIPPED RIGHT 



1619-21 Ranstead Street, 



PHILADELPHIA, PA. 



Mention The Rerlew wbrn yon write. 



ing business men, on whose shoulders 

 rests much responsibility. So I selected 

 Herbert G. Tull, treasurer of Henry A. 

 Dreer, Inc., and asked him as a personal 

 favor to make an exception of his rule 

 not to talk for publication and to give 

 his views on conditions of today and 

 how we should face them. His reply, 

 given, in five minutes' talk at his desk 

 in the second story of the building at 

 714 Chestnut street, follows, word for 

 word: 



"I agree with you as to the amount of 

 hysteria which seems to have been cre- 

 ated by the scare lines and scare articles 

 in the daily press. 



"What is needed above all else is 

 well balanced judgment and sane be- 

 havior. Scare talk will defeat the very 

 purpose for which it is handed out. 



"School and community gardens, well 

 superintended, will produce quantities 

 of food supplies that will tend to keep 

 prices down and the people fed, but 

 ' hip-hip-hurrah ' gardens, which are 

 planted in excitement and neglected 

 after the fever abates, will be a waste 

 of raw materials. 



"Wealthy people buying supplies in 

 advance are simply boosting prices for 

 the poor, who will have to buy as ne- 

 cessity arises, by creating an artificial 



THE PHILADELPHI/l WHOLESALE FLORISTS' EXCHANOE 



ASTERS — Queen of the Market, Semple's white, late pink, 



pink; a good lavender 



Night telegrams will receive careful attention. 

 1615 RANSTEAD STREET, PHILADELPHIA. PA. 



Mention The Review when you write. 



scarcity. On the other hand, persons 

 who hoard their money and unneces- 

 sarily economize are taking the means 

 of support from the merchants and their 

 employees by creating an artificial de- 

 pression. In my judgment, if everyone 

 would endeavor to move along as 

 smoothly as possible, doing his part in 

 the community, state and nation, there 

 would be less excitement and an oppor- 

 tunity to use better judgment. 



"Another thing, we have simply been 

 deluged with offers of the Liberty Loan. 

 Banks, trust companies and brokers 

 flood the mails with circulars and let- 

 ters offering these bonds at cost. The 

 aggregate for postage and printing must 

 be enormous. If banks would confine 

 their offers to their own depositors, the 

 sales would be just as large and this 

 waste would be curtailed. After all, it 



seems to be America's hardest lesson 

 to learn not to waste. I heard when a 

 boy that Europe could be fed on what 

 America wastes, and I have been seeing 

 and hearing the same thing ever since. 



' 'To recapitulate: 



"Let us avoid undue excitement. 



"Let us do our part. 



"Let us conserve our vast resources 

 by cutting out waste. 



" Pay your bills, 



"Tlie circulation of money is not gen- 

 erally understood, especially by the 

 smaller dealers. I hoard of an episode 

 at a family luncheon, which, in a small 

 way, shows exactly the operations of 

 business on the credit system. 



"Four ladies wore lunching together 

 when Mrs. A. handed a $1 bill to Mrs. 

 B. with the remark: 'Here's that dol- 

 lar I owe you. ' Mrs. B. promptly hand- 



