May 31, 1017. 



The Florists' Revkw 



69 



WHOLESALE PRICES 



Subject to Change. 



Beantt^ per doz., eOc. 11.26. $2.00, 13.00. ^.00 



Sbort Med. Long: Select 

 Hooiler Beanty.... per 100. $6.00 $9.00 $12.00 $16.00 



Ophelia " 6.00 9.00 12.00 15.00 



Shawyer ** 6.00 8.00 10.00 12.0O 



Helen Tan " 6.00 8.00 10.00 12.00 



Richmond " 4.00 7.00 9.00 



Killarney Brilliant " 4.00 7.00 9.0O 

 White Killarney... " 4.00 7.00 9.0O 



Killarney " 4.00 7.00 9.00 



OARNATIONS " 3.00 4.00 5.00 



Sprengerland Flumosua per bunch, .60 



Hardy Ferni per doz. banches. 2.00 



Sweet Peas per 100, BOc. .75 



HfllernoralCo. nTIl| 



FARMINGTON. U 1 Afl 



Mention The Review when yon write. 



Specialists in Specimen Stock 

 for Landscape Work 



Hardy Rhododendrons, Azaleas, Boxwoods, 



Hollies and a complete line of 



Coniferous Eversrreens 



Write for prices 



Cottage Gardens Nurseries, Inc. 

 Eureka, California 



Mention The Reyjew when you write. 



Having gone over the desert sands and 

 ascended above the clouds, Mr. Sperry 

 now feels himself a full-fledged au- 

 toist. 



Several additions have been made to 

 the staff of S. Murata & Co., the ship- 

 ping business keeping up remarkably 

 well. Advance orders for Memorial 

 day are away beyond those for last 

 year. Business in fertilizers also has 

 been good. 



The H. N. Gage Co. has been han- 

 dling a fine line of Teddy, Jr., ferns 

 and so well have they sold that it has 

 been difficult for the growing depart- 

 ment to keep pace with the sales. 

 Some fine hydrangeas in pots also hit 

 the Memorial day market just right. 



J. M. Grant, who has been working 

 up a landscape business since he left 

 his position as city forester of Santa 

 Barbara, says he has as much as he 

 can do in this line. 



John Fincken has the "Washington 

 street nursery looking fine and his 

 stock in good condition. He reports 

 business excellent. 



C. A. Brazee, of Wilmington, has 

 about finished his cut of bulbous flow- 

 ers and is well satisfied with results 

 and the prices obtained this season. 



Frank Lichtenberg has just returned 

 from a trip to Idlewyld and reports the 

 fishing good. Mrs. Lichtenberg ac- 

 companied him on the trip. 



H. R. Richards. 



SAN FRANCISCO. 



The Market. 



The supply of stock has threatened 

 to become burdensome at times. There 

 is an abundance of practically all sea- 

 sonable flowers and the regular de- 

 mand has eased off somewhat with the 

 opening of the vacation season. The 

 situation does not promise to become 

 acute right away, however, as the extra 

 demand for Memorial day in all likeli- 

 hood will take care of the heaviest of- 

 ferings possible on that day and the 

 close cut then will curtail the offerings 

 to a considerable extent during the re- 

 mainder of the week. Gladioli are late 

 this year, as has been the case with 

 most of the outdoor flowers on account 

 of the backwardness of the season. 

 There is only a meager cut for Memo- 



jMllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllS; 



I Southern California Flower Market, Inc. I 



I 421-423 Wall street, LOS ANGELES, CAL. | 



= LARGEST WHOLESALE FLORISTS AND SHIPPERS IN THE WEST E 



^ Alw^ays Something Ne'w Direct from the Growers s 



= WE ARE HEADQUARTERS FOR: S 



I CALIFORNIA FLOWERS I 



= Let us convince you S 



Tiiiiiiiiimiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiii? 



Mention The Review when you write. 



Wholesale Only 



Umll H««0, PI.IAK 



CLIMBING SUNBURST 



Strong Grower, Quite Hardy, Decidedly Desirable 



Full list and prices in July. If interested send us name for 

 copy. January to March 15, 1918. Express rate and condition 



guaranteed. 



HOWARD ROSE CO., : HEMET, CALIFORNIA 



Mention The Review when you write. 



Everything in Cut Flowers and Greens 



California Cut Flower Co. 



433 West 7th Street, LOS ANGELES, CAL. 



Mention The Review when you write. 



CYCLAMEN 



■nKU«h>aTown Seed, 5 named varieties, 

 from 4-iiich pots, assorted, S15.00 per 100, S2.00 

 per dozen. 



Primula Obconloa, mixed colors, 4-incn, 

 SlO.OO per 100. 



Cash, please. 



FRED BROIlEi santa rosa. oal. 



Mention The Review when you write. 



rial day, wliereas the market is usually 

 Hooded with lx>th the large and small- 

 flowered gladioli by tlie end of May. 

 Peonies are the principal feature just 

 now. The cut is heavy and the blooms 

 show splendid quality. Other items 

 that figure largely in the daily offer- 

 ings are coreopsis, gaillardias, stocks, 

 marguerites, marigolds, snapdragons, 

 gillyflowers and mignonette. There is 

 a nice lot of delphiniums and these are 

 well received. Irises still linger and 

 maintain their pojiularity well. 



Sweet peas have been opening rather 

 slowly, but they will come freely from 

 now on. There are plenty carnations 

 to be had, but the average quality 

 is hardly up to standard. Roses leave 

 nothing to be desired either in quality 

 or quantity. American Beauties are 

 fine and the demand leaves no ground 

 for complaint. Ophelia is excellent and 

 the same may be said of Russell and 

 Hadley. The market is well supplied 

 with gardenias. Any extra demand 

 for orchids causes a shortage, as the 

 offerings are none too plentiful at any 

 time. Fine oriental poppies have ap- 

 peared at some of the stores and in no 

 instance have they failed to attract 

 favorable attention. 



Various Notes, 



E. "W. McLellan has returned from 

 a trip to Oregon, having taken Mrs. 

 McLellan there for the benefit of her 

 health. She will remain some time. 



Ny Winter-Orchid-Flowering 

 SWEET PEA SEEDS 



have again received the highest honors at 

 the New York and St. Louis flower shows. 

 Over 8000 commercial growers are more 

 than satisfied. If you are not already our 

 customer, send your address and we will 

 mail you our new price list in May or June. 

 It will contain many splendidSNovelties. 



"^ Sweet Pea Ranch""'™ --'•*■"? 

 LOMPOC, CALIFORNIA 



Mention The Review when you wri te. 



.L A. Axell, manager of the E. W. Mc- 

 Lellan Co., says that the demand for 

 roses is well up to normal and, taking 

 the business as a whole, that he has no 

 complaints to make. The volume of 

 business so far this year has shown an 

 increase over the corresponding period 

 of 1916, and last year was better than 

 1915, the exposition year. 



J. Gilmore, formerly with the Hills- 

 borough Nursery, lias accepted a posi- 

 tion with Donioto Bros, and will have 

 charge of this firm 's rose growing, 

 which means that he will have twenty- 

 eight houses of roses to look after. He 

 was with Domoto Bros, some five or six 

 years ago. 



Though not recovered from his recent 

 illness sufficiently to resume his duties 

 as manager of the B. M. .Joseph store, 

 Fred J. Bertrand spends a little time 

 every day at the flower market, which 

 shows where his interests lie. 



Charles F. Shellgrain, manager of 

 J. B. Boland's store, reports business 

 seasonably good. 



Pelicano, Rossi & Co. have arranged 

 for a big cut of peonies and are making 



