106 



The Florists^ Review 



Mat 19, 1921 



organizations arc making appropriate 

 plans for this occasion. 



Various Notes. 



J. E. Shields, formerly of Boston, 

 Mass., has joined the forces of the A. 

 W. Smith Co. Mr. Shields will be con- 

 nected with the landscape department. 



T. P. Langhans, of the Pittsburgh Cut 

 Flower Co., is visiting the company's 

 peony farm this week. The company is 

 expecting to have a large supply of 

 peonies for Memorial day. 



George W. Hoffman, formerly with 

 the Eandolph & McClements Co., is now 

 representing the Pittsburgh Cut Flower 

 Co. in eastern Ohio. Mr. Hoffman is 

 well known to the retail florists, espe- 

 cially in Ohio. 



E. J. McCallum, president of the 

 McCallum Co., spent last week with the 

 members of the Chamber of Commerce 

 on their tour. H. J. H. 



PROVIDENCE, R. I. 



The Market. 



That Mothers' day is becoming one 

 of the best flower days of the year was 

 fully attested here last week, when the 

 demand far exceeded the supply, with- 

 out regard to price or quality. For 

 several 'years no notice was given the 

 day by the public generally, but about 

 five years ago persistent advertising, 

 on the part of a few of the more enter- 

 prising downtown retailers, caused it 

 to be recognized, although limiting its 

 demands almost exclusively to the car- 

 nation. 



This year a concerted and coopera- 

 tive advertising campaign was inaugu- 

 rated and the day became one of the 

 biggest business days of the season — 

 and this notwithstanding the scarcity 

 of flowers and the great difficulty the 

 retailers encountered in getting their 

 supply, even when paying the seem- 

 ingly exorbitant prices demanded by 

 tlie growers. Carnations ran as high 

 as $25 per 100 and roses reached a max- 

 imum of $G0 per hundred and even at 

 these prices the stock was of mediocre 

 quality. 



The high range of prices called forth 

 adverse articles in the daily press, 

 which laid the blame at the door of 

 the retailers, without dividing any of 

 the honors with the wholesalers and 

 growers. The week following Mothers' 

 day has been rather (piiet, although a 

 numl)er of small sociables, dances, wed- 

 dings and receptions have combined to 

 use everything up each day. With 

 Memori:il day only two weeks away, 

 everyone is busy making j)reparations 

 for anotlier big business. Potted bed- 

 ding j)lants will be especially active, as 

 most of the early outdoor spring flow- 

 ers will be on their last run. An in- 

 creased demand for artificial designs 

 is being prepared for. 



Various Notes. 



The range of greenhouses and the 

 land on which they stand, on Harkness 

 and Slocum streets, Providence, that 

 have been operated by Thomas Curley 

 for a number of years, were sold 

 Wednesday, May 11, to Michele lan- 

 notti. The property was advertised for 

 sale at auction, but did not bring the 

 price fixed by the owner and the prop- 

 erty was retained. Later it was dis- 

 posed of at private sale to Mr. lannotti, 

 although the price paid was not made 



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