34 



The Florists^ Review 



3v«M 2, 1921 



Demand continues all that could be ex- 

 pected and the supply of stock is much 

 reduced, though peonies are so abun- 

 dant as to require cold storage. It 

 looks as though the heat has rushed the 

 rose crops past their peak and that the 

 supply will decrease rapidly. The same 

 probably is true of carnations. 



Memorial Day with the Betailers. 



There is wide variation in what the 

 retailers report of the Memorial day 

 trade. Some of the downtown retailers 

 who depend principally on transient 

 trade say they had practically no extra 

 demand, while those in the residence 

 districts generally report excellent busi- 

 ness. The cemetery florists in most 

 cases had all the trade they could 

 handle, but many of them complain 

 bitterly of the fakers who appeared at 

 the cemetery gates with wagon-loads of 

 flowers, which they sold out at such low 

 prices it made the real florists' prices 

 look out of line to those who did not 

 note qualities. The wagon peddlers 

 always afford an outlet for the culls 

 left at Memorial day, but it is asserted 

 that this time they obtained more 

 flowers than in any previous year, that 

 they i)aid less, gave poorer value and 

 hurt the regular florists more than 

 usual. 



Various Notes. 



F. M. Johnson states it as his belief 

 that the second half of 1921 will be bet- 

 ter than the first half of the year from 

 a business point of view. Mr. Johnson 

 says the Randall salesmen, who go al- 

 most everywhere, report that merchants 

 of all classes are steadily reducing 

 stocks of goods and that many are ap- 

 proaching the point at which they must 

 resume buying. He believes an increase 

 in orders will be followed by the re- 

 opening of factories, the reemployment 

 of labor and renewed activity in all 

 lines of business. Mr. Johnson says 

 there are many evidences that florists 

 have fared much better than most 

 trades in the last year and he thinks 

 any resumption of activity in general 

 business will be reflected in our trade, 

 in which the season of 1921-22 may well 

 develop as the best yet. 



The death of Mrs. J. A. Budlong, 

 widow of the pioneer grojver, is re- 

 ported in this week's obituary column. 

 The year 1920 was the largest in point 

 of sales in the history of the E. Wien- 

 hoeber Co., on Elm street. William 

 Wienhoeber says that each month thus 

 far in 1921 has hung up a sales record 

 above the corresponding month in 1920. 

 Mrs. John Gunterberg, mother of 

 Martha Gupterberg, died May 28, at 

 the family home, 2335 South Millard 

 aVenue. The funeral was held June 1, 

 from St. Paul's church, burial at St. 

 Boniface cemetery. There were many 

 flowers. 



Buyers in this market are hunting 

 chrysanthemum cuttings, Premier rose 

 plants, 4-inch geraniums in flower and 

 vincas. For none of these has the de- 

 mand been satisfied. 



Matt Mann likes holidays. He comes 



to the store of Zech & Mann and works 



early and late, with more enthusiasm 



•than we can keep up for our everyday 



tasks. 



When last heard from, A. M. Ander- 

 son was in Berlin. 



Poehlmann Bros. Co., having planted 

 210,000 young roses already this year, 

 is preparing for a big summer cut. New 

 ways of cutting and handling the stock 



It is in June 

 The Florist 



MAKES 



or mars his 



REPUTATION 



No other class of customers is so critical as 



i 



The Bride, Her 

 and Friends 



If the flowers used in the Bouquets and Decorations do not meet with 



their critical approval the PloHst loses customers — 



probably several with one failure. 



You will take no unnecessary risks if you 



USE PYFER'S FLOWERS 



FOR YOUR WEDDING WORK 

 "Dependable Quality Throughout" 



Roses in Leurge Supply 



Especially fine Russell, Columbia, Premier 

 Excellent fresh cut Peonies 



VALLEY SWEET PEAS DAISIES LILIES 



and all other flowers in season 



SHIPPED AT LOWEST MARKET PRICE 



Oar Motto: "Nothing too much tronble lo pleatc a castomer." 

 L. D. Phone Central 3373 164 N. Wabash Ave., CHICAGO 



Tann. 



Wholesale 

 Cat Flowers 

 and Supplies 



30 L Raadolph St 



Chicago 



PkMcC«tral628« 



PEONIES, ROSES, 

 CARNATIONS 



and All Greens in Season 



are being planned in anticipation of a 

 good market for good stock. 



E. C. Amling and Mrs. Amling plan 

 to conclude their visit here and to re- 

 turn to their new home near Los An- 

 geles early in June. 



I 



Mrs. C. L. Washburn spent three days 

 last week in the store of Bassett "& 

 Washburn. She enjoys helping out in 

 the rush and has become an efficient 

 worker. 



Peter Weiland, of Newcastle, Ind., 



