JUN» 1«. 1821 



The Rorists' Review 



69 



le^eqph= lJciivci y=gepeHffaM^ 



m« Oorlsta whom oarda avpear on tb* paces oarrylnr this head, are lureparad to flU orders 

 trom ofber florists tor local delivery on tlie usual basis. 



FOREIGN SECTION 



ENGLAND 



You can 



"&.y It widi 



Flowers" to 



anyone in 



the British 



Isles through 



Bees' 



Flower 



Service 



Hembera 

 F. T. D. 



BOLD STREET. 



Steamers 



arriving at or 



leaving any 



port can be 



served at a 



few hours* 



notice 



Heinbers 

 F. T. D. 



LIVERPOOL 



CABLE ME YOUR ORDERS FOR 



FRANCE 



MARY :: FLORIST 



27 Rne Lapeyrouse 

 PARIS, near the Etoile. FRANCE 



Liverpool, England 



DINGLEYS, Ltd.. Florists 



SHEFFIELD. ENGLAND 

 WILUAM ARTINDALE & SON 



FLORISTS SEEDSMEN NURSERYMEN 



MANCHESTER, ENGLAND 



DINGLEYS, Ltd., Horists 



tionf I can hear someone say, "If the 

 growers of flowers were not progress- 

 ing, these construction companies would 

 not be in existence." And I am ready 

 to admit that fact. But are the flo- 

 rists keeping these companies going to 

 capacity! "Comparisons are odious," 

 but let us take the past season, for in- 

 stance. Have we heard of any of these 

 companies turning down orders for the 

 want of the facilities for filling themT 

 Don't lose sight of the fact that they 

 have obstacles to contend with. Do you 

 ever pick up your trade journal that 

 you do not see where these people, by 

 the most intelligent publicity, are seek- 

 ing business t You may not realize it, 

 but every time you read one of their 

 advertisements you are being enlight- 

 ened on some point in your business. 

 They are giving you, in these advertise- 

 ments, the benefit of their own educa- 

 tion, an education acquired through 

 costly experiments. Did you ever stop 

 to think that had it not been for the 

 vision and faith of these builders, we 

 might stiU be using the old lean-to 

 house, instead of the modern steel- 

 framed house, covering, perhaps, an 

 acre of ground! I am not claiming that 

 progress has not been made in the field 

 of experiment among the growers. 



Opportonlty Knocks. 



Take, for instance, the new varieties 

 or roses, earnations, sweet peas and 



KIDDING 



Does It Pay? 



If you'd ask me, I'd say kidding pays, provided 

 you don't do it in a kid way. 

 One thing sure, no one likes to be told he doesn't 

 know w^hat he already knows he doesn't. 



But that same person certainly does rise to the 

 bait, when you infer that what he doesn't know, 

 just plain isn't worth knowing. 

 When Tom, our Scotchman, for instance, show^s 

 a customer a new orchid, he always says : "By 

 the way, here is that new orchid you have read 

 so much about lately." Of course the customer 

 more than likely never read a w^ord about it; but 

 he sure likes to think, you think he has. 



This same Tom always agrees with a disagree- 

 able woman. Then he promptly turns his 

 agreement into a disagreement, by suggesting 

 that she likes the very things she had said she 

 disliked. 



Tom says the best way to disagree with a woman 

 is to agree. 



Maybe he knows what he is talking about. 

 Whether he does or not; he sells more flowers 

 than I ever thought of selling. 



New York's Favorite Flower Shop 



Fifth Avenue at S8th Street 



any other line of forcing stock. They 

 are monuments to the men who pro- 

 duced them, but we should not lose 

 sight of the fact that the producers of 

 new varieties are a small proportion of 

 the growers of this country. This ar- 

 ticle is intended for the rank and file. 

 Are we living up to our opportunities f 

 Let us face the question honestly. 



In the first place, the public wants 

 our product. It has been demonstrated 

 over and over again during the pa4st 

 season that they are willing to pay a 

 fair price for flowers. Indeed, at the 

 present time there is considerable de- 

 bate going on as to whether they are 

 not paying an unfair price. Except on 

 rare occasions, during the past several 



