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18 



The Florists* Review 



July 14, 1921 



mission to exhibit the prizes and 

 trophies for tlie picnic in the window of 

 the store for two days. The window is 

 that shown in the illustration. There 

 was a background of American and 

 Scotch flags, and four children in the 

 Highland dress around in the store. 

 Some of the time they were seated in 

 the chairs shown in the illustration. It 

 was a pretty sight. 



But, best of all, it meant money to 

 the store. It was a great advertising 

 scheme. For not only did it attract 

 crowds to the walk in front of the store, 

 but there were also several good stories 

 of the picnic in the local papers, in 

 which was mentioned the fact that the 

 prizes made up a striking window dis- 

 play at Penn 's. 



SOCIETY OF AMERICAN FLORISTS. 



National Publicity Campaign. 



The following subscriptions to the 

 campaign are in addition to those al- 

 ready announced for the year: 



St. Louis Florists' Publicity, St. Louis, 



Mo $ 887.08 



Stelnbronner & King To,, Cleveland, 0. 10.00 



A. E. Fancher. Hingliamton. N. Y 10.00 



F. Wm. Ileckenkanip, Jr.. Quincy, III. 20.00 



H. W. AUcrsma, Grand Rapids. Mloli. 5.00 



R. E. Hanniiford, Portsmouth, N. H.. 2.00 



Gove the Florist, Burlington. Vt 10. 00 



Cunningham Flower Shop, AmarlUo, 



'Pgj _ ^ ^ ^ 5 00 



Chas. Schwake &'co., Ine.'.New York.' 25.00 



Koenig Floral Co., St. Louis, Mo 25.00 



W. L. Rock Flower Co., Kansas City, 



Mo 200.00 



Allied Flori^' Assn. of 111., Chicago. 900.00 



Charles Swanson, Chicago 25.00 



J. B. Goetz Sons, Saginaw, Mich 10.00 



Walter Armacost & Co., Sawtelle, Cal. 50.00 



Gustav A. Rohl, Milwaukee, Wis 5.00 



Charles Ederer, Omaha, Neb 5.00 



Saltford Flower Shop, Poughkeepsie, 



N. Y 50.00 



Max H. Rothkp, Philadelphia, Pa 5.0ft 



Byron Bailey, Kent, 10.00 



Total $ 2,259.08 



Previously reported 25,498.00 



Total to date $27,757.68 



The contribution of the Allied Flo- 

 rists' Association of Chicago is addi- 

 tional to several other nice contribu- 

 tions from this association, the result of 

 the apportionment to the national cam- 



paign of twenty-five per cent of the 

 entire collections for publicity, in ac- 

 cordance with the plan of organization. 

 The contribution of the St. Louis flo- 

 .rists is sent in under the same plan and 

 is a further payment. Other cities are 

 contributing along the same lines; in 

 making this latter contribution, Secre- 

 tary Beneke remarks that St. Louis is 

 now forming an allied florists' trade 

 association, which means that in all 

 probability the St. Louis contributions 

 will grow larger in the coming year. 



The secretary is most anxious to pre- 

 sent at the forthcoming convention in 

 Washington a good report on the prog- 

 ress of the campaign; therefore, all 

 who have not yet sent in checks to 

 cover their pledges are urged to do so 

 without delay. It may again be men- 

 tioned that just as soon as the pub- 

 licity committee finds the fund suffi- 

 cient to enable it to resume advertising 

 in the national magazines it will place 

 the contracts which it has had under 

 consideration. It is hard to get matter 

 into magazines such as the committee 

 desire to use at the times they have de- 

 termined upon if the contracts are not 

 placed well in advance; hence their 

 anxiety that all pledges be met now. 



Plant Registration. 



' Public notice is hereby given that the 

 Tong & Weeks Floral Co., Ashtabula, 

 O., submits for registration the new 

 plants mentioned below: 



Geranium Herbert Tongr: A seedling of Barney; 

 color red, shade lighter than the parent, but 

 habit and characteristics similar; a free bloomer, 

 flowers semi-double and of large size. 



Oeranium Ked Barney; A seedling of Bar- 

 ney; color bright red, habit dwarf and branch- 

 ing; free bloomer, flowers semi-double and of 

 large size; the color is a shade darker than 

 that of Ricard; the foliage and habit are sim- 

 ilar to those of Pink Barney, or, as it is now 

 known, Madame Barney. 



Gerajiitun Kotheri' Day: A seedling of Law- 

 rence; color light shade of pink shading to al- 

 most white; It has the characteristics of the 

 parent, except that it is a stronger grower, 

 free bloomer and extra early; flowers are semi- 

 double and extra large; a particularly good 

 variety for Mothers' day trade. 



Any person objecting to these regis- 

 trations, or to the use of the proposed 

 names, is requested to communicate 



with the secretary at once. Failing to 

 receive objections to the registrations, 

 the same will be made three weeks from 

 date of July 14, 1921. 



Public notice is hereby given that 

 as no objection has been filed against 

 the registrations of Geraniums Mrs. 

 Hattie A. Doll and Mrs. Henry J. Doll, 

 by Henry J. Doll, Wanskuk Green- 

 houses, Providence, E. I., and Geranium 

 E. H. Kunze, by E. H. Kunze, Newton, 

 Kan., the same become complete. 



John Young, Sec'y. 



ILLINOIS STATE ASSOCIATION. 



Executive Committee Meeting Called. 



A meeting of the executive commit- 

 tee of the Illinois State Florists' Asso- 

 ciation is called for July 19 at Cen- 

 tralia, 111., at the order of President 

 Joseph Kohout. 



On the same date the St. Louis dis- 

 trict branch of the National Flower 

 Growers' Association, which includes a 

 number of florists of southern Illinois, 

 will hold its quarterly meeting at Cen- 

 tralia. This meeting will be an added 

 attraction to members of the executive 

 committee making the trip. 



Albert T. Hey, Sec'y. 



GROWERS AT CENTRAUA. 



The quarterly meeting of the St. 

 Louis district of the National Flower 

 Growers' Association will be held at 

 Centralia, 111., July 19. There will be 

 a meeting of the executive committee 

 at the city hall at 9 a. m. This will be 

 followed by the district meeting, which 

 will convene at the same place at 10 

 'clock. 



The district meeting will be opened 

 by an address of welcome by Mayor 

 Lender, to which W. A. Howe will re- 

 spond. The president of the associa- 

 tion, W. A. Amling, will then give an 

 address. Then will follow the secre- 

 tary's and treasurer's reports. The 

 purchasing, membership, plant grow- 

 ers', retail growers', auditing and exec- 

 utive committees will then give reports 

 on their activities. J. F. Ammann will 

 tell about his experiences in a talk, the 

 subject of which will be "His Eecent 

 Trip to the Coast and Its Eesults." 

 This will be followed by a general dis- 

 cussion for the good of the association. 



After lunch is served in the dining 

 room of the Christian church, there will 

 be an automobile trip, which has been 

 arranged by the Centralia Commercial 

 Club. This will start at 1:30 p. m. The 

 envelope and shoe heel factories, fa- 

 mous sights of Centralis,, will be visited 

 and also the Posey Hollow gladiolus 

 farm of J. W. Eoss, where will be dem- 

 onstrated the working of the Skinner 

 system of irrigation and tractors. It 

 will end at the Centralia Country 

 Club's golf links, and from there will 

 go back to the floral display hall. 



There is a special request that all 

 possible members stage an exhibit of 

 some kind at this meeting. The flower 

 show and trade display will be held in 

 the new automobile show rooms. 



With Four Children In Highland Costumes, this Display Drew Crowds. 



Cambridge City, Ind.— Otto Becker, 

 of Newcastle, Ind., has purchased the 

 greenhouses of H. E. Mitting, at Cam- 

 bridge City. 



New Milford, O.— Samuel M. Gaylord 

 & Sons, operating the Falls Green- 

 houses, at Cuyahoga Falls, O., have 

 moved to New Milford. 



