July 21, 1921 



The Florists^ Review 



Holland Btxlbs 



Fortnight Later Than Last Year 



Latest Word 



From 



Bulb Land 



According to a telegraphic 

 message (reproduced here- 

 with) from our home office 

 at Lisse, Holland, we are 

 informed that the Dutch 

 Bulb Exporters' Ass'n, of 

 which ninety per cent of 

 the shippers are members, 

 have decided to ship their 

 goods 14 days later than 

 the regular time. 



WEST 



CAB 



NION 



NEWCOMB CARLTON mcsiOKNT 



Received at ^1 1450 BV^V 



BR856 CB fHONEMVANTJ, 



CCOnOC W e ATKINS r>m%i 



Mm 



I03tz 



riME or RECEIPT SHOWN 

 EASTEBW BTANOARir;f„j 



TRY SHIPRIGHT 



7 4M 8 58 

 JUL 7 1821 



LISSE B$i9/6 19 

 SHIPRIMHT N£WYORK 



RAN-BULB FUCLEARRUR EGBULRILER BULBS AKNOLGIZRY IZLUMOHVIR 

 UMPETOHTUS UKNOGSANAO UIBIFONOAY UKMYHABHEL IDJABU80GT NYHIJUYAT 

 RILEREVLOW AYLUHA0V8 



SEGERS 



DECODED-. 



RAN-BULB fiXPORTJiRS ASSOCIAilON DEGIDiiD TO SHIP BULBS 

 TO AMEEICA FORTNIGHT LATER THAN BSEVIOUSLY TO PRKVENT THJiM SPOIL- 

 ING IN TRANSIT PUBLISH THE ABOVE IN THE TRADE PAPERS WE CAN t.HIP 

 EARLIER NOT BEING i-iEMBERS. 



The Reason Why the Members of the 

 Association Will Ship Later Than Heretofore: 



The opinion is advanced in Holland, as per cable, that later shipping will prevent goods from spoil- 

 ing in transit. All good and true when bulbs at the time of shipment are not properly dried. What 

 exporter attempts to ship when his goods are not yet fit to travel? JVc never met him, and there- 

 fore fail to understand why this unusual step was taken. 



The Effect On the Importer: 



The action taken by the members of the Association creates an entirely new situation. Let us 

 look at it from various angles. It is going to mean the jobbers, retail seedsmen and florists who 

 sell their bulbs in dormant state, will incur a loss of two weeks' fall business. Can you aflford to 

 lose any business at this particular time? We know we can't. 



Segers Brothers' Policy Is "Ship, not too 

 early nor too late, but 'SHIP RIGHT.'" 



Our warehouse facilities are such that we have no difficulty in making early deliveries, also our storage 

 houses are equipped with the Central Heating System to promote the satisfactory development of the 

 embryo. 



The great drought in the district has caused an early liarvest. and in conse(|ucnce thereof bulbs have matured 

 earlier than last year. Then why the later shipments decided on by the Dutch Bulb Exporters' Association ? 



Segers Bros., Ltd., severed their connection zvith the Association last October; therefore, our bulbs will reach 

 these shores at the regular time. 



Why put up with costly delay when we are ready NOW as ever to take 

 your orders for usual shipping date ? Our reputation, extending over 

 half a century, baaed on the quality of our goods, is your best guarantee. 



SEGERS BROS., Ltd., iies Broadway, New York City 



