12 



The Florists^ Review 



Ja>"jab; 12. 1922 



Keep your 

 FLORISTS' 

 CREDIT 

 ASSOCIATION 

 in mind. 



You made the Florists' 

 Credit Association what 

 it is TODAY, and here 

 TO STAY. 



The Ledger Exchange 

 of Credit Information is 

 made to fit YOUR re- 

 quirements. The finan- 

 cial stability of the Hor- 

 ticultural Industry de- 

 pends upon it. 



Representation in every 

 city in the United States 

 and Canada. 



Every Account Bonded 



Incorporated 1921 



Founded 1912 



Cash Capital 



Paid in $40,000.00 



Surplus $9,371.18 



28,810 Credit Records 

 to date 



Financial References: 



Chicago Title & Trust 

 Company 



Home Bank & Trust 

 Co., Chicago 



National Surety Co. of 

 New York — Chicago 

 branch 



(World's Largest Surety Company) 



Come Out of the 

 Darkness 



READ some of the things written to us by readers of 

 our advertisements and members of the Credit As- 

 sociation. 



1 — "As a mailing list alone your book is worth twice the sub- 

 scription price." 



2 — "I've quit fooling with taking orders that give me trouble 

 later. I sure need your service." 



3 — "For years I have been carrying on my business with no 

 ready money in the bank, but plenty on the books. Your 

 credit information is what I should have had years ago." 



A — "Enclosed find $2,000.00 in accounts for 1921 that I cannot 

 collect. I believe with your system that you can." 



5 — "My mind is at ease. Membership in the Credit Association 

 has provided the means of getting in my collections." 



6— "In checking up my old book accounts with the Florists' 

 Credit Blue Book I'll say I needed the Book. Accounts for 

 collection enclosed." 



7 — "Taking chances in filling orders cost me last year $1,479.81. 

 Just one year's losses would have paid my membership in 

 your Association for twenty years." 



8 — "In looking through your Credit Book, since I have your 

 CODE, it seems hardly possible that anyone can intelligently 

 and advantageously determine the credit standing of the buyer 

 without membership in the Florists' Credit Association," 



9 — "Your credit records are wonderful. The Credit Association 

 is a help to everybody in the trade, and how efifective when 

 everybody co-operates with the work of the Association." 



10 — "All I can say to your letter is that I would advise every 

 seller — ^before filling that order — to look in the Book." 



We will exchange information with you on your over- 

 due and doubtful accounts. It costs you nothing to 

 make comparison with our Credit Blue Book. 



Send this with your letterhead and state fully your 

 terms of sale — amount of business done in 1921. 



You are especially welcome. 



Realize Greater Profits for 1922 



c. 



Florists' Credit Association 



INCORPORATED 



A National Institution 



(Endorced by the 5. A. F. in 1918) 



HOME OFFICES * 



FEDERAL LIFE BUILDING, 168 N.Michigan Avenue, CHICAGO 



