114 



The Florists' Review 



Jandaky 12. 1922 



Glendale, Cal. — The store of the Glen- 

 dale Plant & Floral Co. has been sold to 

 J. T. Allen, who is doing a fine business 

 under the name of the Glendale Florist. 



Pacific Beach, Cal. — A large business 

 in everlasting flowers has been built up 

 in this section, but it is temporarily lim- 

 ited by the amount of stock on hand, as 

 the recent heavy storms washed out 

 some of the fields and badly damaged 

 the stock in others. 



LOS ANGELES, CAL. 



The Market. 



Further heavy rains and stormy 

 weather, followed by frost in some lo- 

 calities, have had the effect of reducing 

 the supply of all outdoor stock, a condi- 

 tion which is likely to become more 

 acute in the near future. Even violets, 

 which are usually immune from the ill 

 effects of wet weather, have had too 

 much water and are temporarily thin in 

 texture. Carnations grown outdoors are 

 soft, while delphiniums and other hardy 

 flowers are badly damaged. A great deal 

 of heather has been ruined and the sup- 

 ply of this useful flower is likely to be 

 seriously curtailed in the near future. 



Eoses under glass are not equal to the 

 demand on busy days, but as the days 

 lengthen, doubtless, the supply will be 

 greater. There is a fair cut of indoor 

 carnations of excellent quality and the 

 price is not high, for this season. Callaa 

 are being used more and more locally 

 and for shipping and the early flowers 

 are quite as good as usual. The retailers 

 report a heavy demand for funeral work. 



Various Notes. 



It looks as though the troubles of the 

 wholesale shippers will never cease, one 

 of the big trunk lines being washed out 

 last week. 



Speaking of the recent rains, John 

 Bodger, Jr., says that they have done 

 an immense amount of good to the seed 

 farms at El Monte. The land there has 

 been gradually drying out, but a 10-inch 

 rainfall has restored normal conditions, 

 there having been practically no run-off. 

 Mr. Bodger reports this season as the 

 best in the history of the firm, high-class 

 flower seeds and novelties along this line 

 being in great demand. A cable from his 

 father shows that John Bodger, Sr., will 

 celebrate his seventy-seventh birthday, 

 January 17, in the southern part of 

 France. He has procured a number of 

 fine flower novelties, which will be 

 grown at El Monte for American trade. 

 He leaves France for England and Scot- 

 land about February 1, and hopes to 

 land in New York about the middle of 

 March. Despite his advanced age, Mr. 

 Bodger has enjoyed his long trip im- 

 mensely and is in the best of health. 



R. L. Chenault, of Chpnaiilt Fils, Or- 

 leans, France, has been visiting southern 

 California and incidentally renewing his 

 friendship with Fred Howard, of How- 

 ard & Smith. M. Chenault was one of 

 the judges at the Bagatelle Gardens, 

 Paris, with Mr. Howard, two years ago. 

 Although he came to California in the 



rainy season, at a time when the coun- 

 try was not looking at its best, he says 

 that he has enjoyed his visit greatly. He 

 took in, among other sights here, the 

 Pasadena tournament of roses, in which 

 ho was naturally much interested. 



An extra fine cut of roses is reported 

 from the range of Walter Armacost & 

 Co. In the store, shipping is heavy in 

 cut stock, the plant trade having nat- 

 urally dropped off somewhat since the 

 holidays. Fine cyclamens are still being 

 shipped in quantity. 



Purdie & Co. have been exceptionally 

 busy with store and bank openings and 

 S. Purdie says that he is more than 

 pleased with business generally. 



Paul Ecke said that although his ship- 

 ping business in cut poinsettias was not 

 so good as usual, owing to adverse 

 weather conditions, the local trade far 

 more than made up the deficiency and he 



is just winding up the finest business of 

 his career. Many orders for stock plants 

 have already been filled. 



T. Wright was in Bakersfield last 

 week and the manager, Harry Friend, re- 

 ported a busy time at the store. Extra 

 fine orchids in variety are coming in 

 from the greenhouses. 



Roy F. Wilcox was temporarily ma- 

 rooned at San Diego, owing to the 

 storm, but is back on the job and is as 

 busy as ever. The heather planting is to 

 be extended considerably here this sea- 

 son. 



A big improvement in business has 

 been noted by the Alexandria Florist 

 since the new year began. 



The store of the E. C. Amling Co. is 

 a busy place at all times, there being 

 no comparison between the business 

 done here this season and that of last 

 season. E. C. Amling says that he real- 



CALIFORNIA 



Flowers and Greens 



OF ALL KINDS AT 



LOWEST MARKET PRICES 



PACKED RIGHT 



L. A. FLORAL COMPANY 



Thm Howum of Quality and Smrvie* 

 236 EAST FOURTH ST^ LOS ANGELES, CALIF. 



Phone, Pico 518. 



Mention The Review when you write. 



Violets ! Violets ! ! 



SELECTED FOR LONG DISTANCE SHIPPING 



ALSO THE BEST 



Roses, Heather, Carnations and Peas 



COMING TO THIS MARKET 



Our packing methods insure good results and our prices are right 



on all classes of stock. 



S. MURATA & CO. 



380-386 S. Los Angreles St., LOS ANGELES, CAL. 



Oldast and Moat Exparianead Skippara in California 



WE NEVER MISS 



