36 



The Florists^ Review 



Acacsx 25, 1921 



Myrtle 



The Green 



you get so 



many calls for 



35c 



per bunch 



Carnations and Roses 



We also offer a Fine Supply of 



Asters Larkspur Gladioli Ferns 



Orchids Gsrpsophila Adiantum 



Valley Gaillardias Plumosus 



Lilies Sprengeri Smilax 



Spiraea Daisies Box^vood Galax 



F RNE ^ ft OMPANY 



30 E. Randolph St. 



LD.PkMNlMMpkC578 



CHICAGO 



icebox, but artistic baskets of season- 

 able blooms are made up and shown in 

 considerable numbers. The ability to 

 select just what a patron has in his or 

 her mind's eye makes many sales, par- 

 ticularly in a dtill season, believes John 

 Mangel. 



Some splendid specimens of that lit- 

 tle-seen plant, the araucaria, arc to be 

 seen at Frank Oechslin's Austin green- 

 house range. These were in the last 

 shipment to come from Belgium and are 

 being grown on for fancy tubbed .speci- 

 mens. 



A. T. Pyfer celebrates his forty-thirci 

 birthday anniversary this week. He 

 was born August 26, 1878. 



Fred Lautenschlager, who looks at 

 the flori.sts' trade from a slightly differ- 

 ent angle than most of us, believes con- 

 ditions in the trade are excellent. The 

 sales of greenhouse boilers so far this 

 summer, he says, are more than satis- 

 factory to Kroeschell Bros. Co., with 

 inquiries coming in at a rate which in 

 dicates that this may turn out to be the 

 biggest year in the greenhouse depart- 

 ment of their business. 



B. C. Kehm, who, a few montlis ago, 

 acquired the retail end of the Beaver 

 Avenue Floral ('o., at Des Moines, was .i 

 recent visitor. 



J. S. Wilson was the first of the S. A. 

 F. convention visitors to reappear on 

 tiiis market. He spent August 20 here 

 on his way bark to Des Moines. 



The American Greenhouse Mfg. Co. 

 will open a branch oflfice at Denver. 

 Colo., September 1. The oflfice will be 

 in charge of F. Meyer and will be at 

 1720 Kosemary street. 



For many years the T^uxembeffger 

 Schobermesse, held Labor day and the 

 Sunday preceding, was the big annual 

 event on High Kidge and a flower show 

 was one of the principal features. Dur- 

 ing the war, and after, circumstances 

 reduced the extent of the affair, but this 

 year the attempt is being made to re- 

 store it to its early eflfulgence. X. .7. 

 Wietor is one of the leaders. 



The death of William J. Nissen is re- 

 corded in this week's obituary column. 



Joseph Schoos, the Evanston grower, 

 always has been a believer in advertis- 

 ing, but he says he never has known it 

 to pay so well as this season. He had 



No. 3 Sticker 



$1.00 per 1000 



^/ Ui/jc Sw il iiiHi a Uievk 



No. lO Sticker 



$hOO per 1000 

 New Catalogue ready September 1st 



The John Henry Co., Lansing, Mich. 



Mention The Review when you write. 



The McCallum Company 



MANUFACTURERS-IMPORTERS-WHOLESALERS 



FLORISTS' SUPPLIES 



PITTSBURGH, PA, 



20,000 carnation plants in the field after 

 he finished planting his own houses. A 

 classified advertisement in The Review 



occupied seven lines and cost $1.26. I' 

 sold the 20,000 plants at an average 

 price of 5 cents each, the expendit ire 



