Septembek 15, 1921 



The Florists^ Review 



13 



The Royal Fern' 



W. I. LYMAN 



Vice-Pres. and ManaKer 



GEORGE KINGSLEY 



Treasurer 



Royal Fern Extension Corporation 



FROM CONSERVATORY TO FLORIST 



Twenty-five Acres Asparagus Plumosus Nanus 



Altamonte Springs, Florida 



September 1, 1921 



TO THE RETAIL FLORIST TRADE: 



It is not necessary for us to tell you anything about the ASPAR- 

 AGUS FERN--you know it is more perfect and beautiful, and therefore 

 better adap-oed to your use than any other fern grown. We believe 

 that the ' 'ROYAT FERN' ' --grown out in the open under half shade--is 

 superior in every way to that grown in the North; it is more hardy, 

 luxuriant, of a deeper, richer color, and is of finer texture and 

 body than any greenhouse-grown fern can be. 



For ten years this firm has been growing the ROYAL FERN, and 

 during that time we have enjoyed the patronage of a selected line of 

 customers whom we are still shipping, and practically all our output 

 has been taken by the retail trade. 



We especially cater to the RETAIL FLORIST; our packing, refrig- 

 erating and shipping facilities are especially designed to meet his 

 needs and to put the ROYAL FERN into his store in first-class condi- 

 tion. Our price of $4.50 for a minimum box of 300 assorted ferns, 

 or $9.00 for a box containing 600 sprays, F.O.B. Altamonte Springs, 

 is the same the year around, and to all alike. 



We have recently added 15 acres 

 25 acres devoted exclusively to the 

 PLUMOSUS NANUS. But even with this 

 only a limited number of additional 



to our o-iginal 10, and now have 

 growing of the true ASPARAGUS 

 increased output we can take on 

 regular customers, as with us 



the demand has usually been greater than the supply. 



We suggest that if you have not heretofore bought your plumosus 

 direct from the grower, or if you have not already arranged for your 

 supply for the fall and winter trade, you investigate the ROYAL FERN 

 and the ROYAL SERVICE by writing or wiring us to ship you a sample 

 box at above prices. We guarantee that our ferns will reach y.u in 

 good condition, and that your shipments will be made on the day you 

 order them made. We shall never attempt to handle more business 

 than we can do with absolute satisfaction to our trade; therefore if 

 we accept your orders for shipment on stated days you can count on 

 their being made. 



Soliciting a trial order, which we are sure will convince you it 

 will pay to get your supply of plumosus satisfactorily arranged for 

 the coming season, and that the ROYAL FERN offers the highest possible 

 grade and service, we are. Yours very truly, 



ROYAL FERN EXTENSION CORPORATION, 



W. I. LYMAN, Manager. 



"ASPARAGUS PLUMOSUS, THE MOST BEAUTIFUL AND LUXURIANT FERN KNOWN." U. S. Dept. AKricuUure. 



